Jade Turner

Experience

• 

  Omni Jewellery

  Oct 2013 - May 2014

  Commercial Director

  I was the Commercial Director at Omni, along with 3 other Directors. We opened an online jewellery store as part of a University business module.Duties:- Inventory Management - create cyclical inventory management system- Business Documentation (inc. business plan)- Procurement - seek and build relationships with international suppliers- Sales & Marketing (shared role)

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  We Are Promotional Products

  Jun 2014 - Dec 2014

  Marketing Assistant (6 month placement)

  Responsibilities: - Online Marketing - creating content, scheduling and updating social media profiles and website- Sales (telesales campaigns)- Website Management - updating the website through the CMS - products, SEO descriptions - General business admin

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  Milk and cream

  Jan 2015 - Mar 2016

  Marketing Executive

  Responsibilities;- Account Management - managing specific brand clients - Email marketing campaigns- Creation and implementation of promotional campaigns - creating campaign briefs to pitch and logistical organisation of campaign- Leading client meetings - Marketing reports and documents - tracking campaign progress throughout- Generating campaign budgets- Competitor research and analysis - Customer relationship managementClient accounts managed;- Urban Eat, Honey Puffs, Eat Grub, Dorset Tea, Tea India Show less

• 

  Derwen College

  Mar 2016 - Oct 2017

  Marketing Coordinator

  Student recruitment event coordinationDigital marketing management: website content, social media, PPC ads, and ROI reportingGenerating and implementing up-to-date marketing material for the collegeManaging influencer, fundraiser, and stakeholder relationships

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  Ocean Media Group Ltd.

  Apr 2019 - Jan 2020

  Event marketing ownership: Created plans, managed budgets and suppliers, fostered partnership marketing, and provided creative inputEmail marketing: Executed campaigns, tracked ROI and engagement levelsSocial media management: Developed compelling content and maintained schedulingWebsite content: Updated and managed website contentSupplier management: Liaised, briefed, and negotiated with key partnersCreated an award-winning exhibition stand: Led end-to-end management, from idea and design to logistics and on-site delivery Show less

  • Marketing Manager

    Nov 2019 - Jan 2020

  • Marketing and Awards Executive

    Apr 2019 - Nov 2019
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  RIBA

  Jan 2020 - Jan 2022

  Marketing Executive

  Cultural event marketing: Developed marketing plans, managed budgets and suppliers, executed reciprocal marketing efforts, oversaw social media and email campaigns, created and monitored PPC ad campaigns, tracked ROI, and achieved sales targetsPolicy Marketing: Completed campaign briefs, created content and communication plans, managed the RIBA 2030 Climate Challenge and Policy reportsInternational Marketing (Gulf audience): Implemented social media strategies, conducted audience research, presented to stakeholders, created action plans, and led team meetingsED&I Marketing: Created and managed social campaigns, collaborated with stakeholders Show less

• 

  Mind the Product

  Jan 2022 - Aug 2024

  Event Marketing Manager
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  Pendo.io

  Jan 2022 - now

  In this role, I lead marketing and event strategy for large-scale events across Europe, the UK, and the U.S., consistently achieving high attendance (700-1300+ attendees). Last summer, I executed a three-stop European roadshow that sold out at each location. By optimising processes and leveraging data-driven insights, I’ve improved operational efficiency and attendee experience for both live and digital events.Key responsibilities:- Event Execution & Budget Management: Directed project timelines, managed budgets, and delegated work-streams to ensure seamless event delivery- Brand & Experiential Management: Developed cohesive event branding and immersive experiences, ensuring consistent, engaging brand presence throughout- Team Mentorship & Development: Mentored junior team members, shared expertise, and supported teammates transitioning into new roles, fostering a collaborative environment- Integrated Marketing Campaigns: Led data-driven, multi-channel campaigns and automated email sequences, using A/B testing and segmentation to maximise engagement- Revenue Growth: Drove revenue by working closely with sales teams to optimise lead generation and conversion rates- Cross-Functional Collaboration: Partnered with sales, content curators, design teams, and digital teams to ensure sellout events and optimise branding and performance tracking- Content & UX Enhancements: Led content updates and website redesigns, improving user experience and supporting marketing goals- Strategic Partnerships: Secured partnerships to expand event reach, add value, and enhance attendee experience- Process Improvement: Identified and resolved operational inefficiencies, using analytics to guide strategy and improve workflows- Freelancer & Stakeholder Coordination: Managed contractors and stakeholders to ensure smooth event execution- PPC & Digital Marketing: Oversaw PPC campaigns, maximising ROI and collaborating with the data team for performance tracking and reporting Show less

  • Senior Event Marketing Manager

    Aug 2024 - now

  • Event Marketing Manager

    Jan 2022 - Aug 2024