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Claudio Frailis

Claudio Frailis

Followers of Claudio Frailis203 followers
location of Claudio FrailisBologna, Emilia-Romagna, Italy

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  • Timeline

  • About me

    Amazon Account Manager | Freelance Consultant | FBM Account Optimization Specialist

  • Education

    • Istituto Discipline Comportamentali IDC

      2019 -
      Self-development

      The program is focused on 2 key areas:- Develop powerful learning skills, obtaining better results with less effort by I.L.S. (Innovative Learning System).- Interpersonal relationships: how to motivate yourself and others, how to communicate effectively building trust and authority with a Win-Win approach

    • Scuola AMZ (ex Scuola Ecommerce)

      2022 - 2024
      Diploma of Education Sales, Marketing Operations, Distribution, Account Management related to Amazon

      Study focus:- How Amazon works and its algorithm- Research a profitable product to sell- How to safely open an account- Create an appealing product landing page that is rewarded by Amazon algorithm (title, bullet points, description, photos, A+ content)- Search the right keywords to let Amazon target the product page- Ads campaigns: Launching campaigns, Amazon PPC, Facebook Ads, Instagram, Influencers- Register a Brand

    • High school, scientific

      2005 - 2010
      High School Diploma 80/100

    • The Open University

      2017 - 2020
      Physics

      Given all the exams until the end of academic year 2019-2020.Left it in stand-by to explore new interests, especially the world of ecommerce.

  • Experience

    • Caffè Nero

      Jan 2014 - Jan 2018

      Managed 3 coffee shops in London's busiest areas between 2016-2018. Customer satisfaction has been increased from 85% to 95% and the Health & Safety score from 3/5 to 5/5 (assessed by HSE).Coached and trained >20 new employees, which 4 of them were promoted to managerial roles (by the time I worked there). Mainly in charge of customer service, coaching and training. In charge of food quality and customer service, as well as correct cashing up procedures. Face of the company on the day-to-day trade, ensuring customer satisfaction with first class customer service.

      • Cafe Manager

        Jan 2016 - Jan 2018

      • Assistant Manager

        Jan 2015 - Jan 2016

      • Team Leader

        Jan 2014 - Jan 2015

      • Barista

        Jan 2014 - Jan 2014

    • MUJI Europe Holdings Limited

      Jan 2018 - Jan 2021

      Between 2019 and 2021, I managed two stores in the heart of London.During the pandemic, under my supervision, both achieved and surpassed the sales target for 6 months in a row. The highest result was achieved in April 2021, recording a +£22K over target.Both have been ranked amongst the 3 most profitable UK stores.I've also promoted a solution to improve sales during Covid-19, to help the company generate revenue quicker and more effortless: now this solution is widely used across UK stores. Show less

      • Shop Manager

        Jan 2019 - Jan 2021

      • Assistant Store Manager

        Jan 2018 - Jan 2019

    • Scuola Ecommerce

      Jan 2021 - Jan 2021
      Amazon Account Manager

      A two months apprenticeship with one of their tutors.We focused on:• redaction of a business plan• creating captivating graphics using Canva• build an SEO-optimized product page (title, bullet points, description)• launch campaign

    • Self-employed

      Oct 2022 - now
      Amazon Account Manager | Marketplace Specialist

      I am specialized in managing Amazon FBM accounts, focusing on creating and optimizing product pages, A+ pages and brand stores, with particular attention to listing quality and compliance. I also handle PPC campaigns to maximize visibility and sales, as well as resolving compliance issues and claims, ensuring smooth operations that adhere to Amazon’s standards.

  • Licenses & Certifications