Ayushi Tomar

Experience

• 

  Bhaane

  Apr 2019 - Jul 2019

  Digital Marketing Intern

  In the 3 months of internship at Bhaane i have worked on the Marketing of the brand through social media platforms, handling official instagram handle and Merchandising the onsite experience at Bhaane.com

• 

  Shahi Exports Pvt Ltd

  May 2019 - Jul 2019

  Marketing/Digital Marketing Intern

  Shahi export has given me a small part of exprience during internship with Bhaane. Here i have worked on sales of raw fabric like cotton and viscose designed by shahi to various big export house and brands.

• 

  Hello Parent

  Jan 2020 - Apr 2021

  Business Development Manager

  Conducting market research, studying emerging market trends, and introducing marketing and promotional strategies.• Identifying prospective clients and chalking out client acquisition plans.• Pitching key service offerings, negotiating financials and getting them on board with the Hello Parent Family.• Managing Key Client Relationships and Client Retention.• Prepare and present technical sales pitches and product demonstrations in person and through other online mediums.

• 

  Amazon

  Apr 2021 - Apr 2024

  Collaborating intimately with TV brands such as OnePlus, LG, and TCL, devising dynamic marketing strategies to amplifytheir brand presence on the A.in platform.▪ Guiding and orchestrating strategic planning for Amazon homepage visibility within the TV category.▪ Crafting customer-centric, targeted use cases and segments to curate a personalized experience across various assets▪ Formulating monthly customer reach objectives at the category level while conducting weekly performance analysis forcontinuous enhancement.▪ Taking the helm in orchestrating and strategically mapping out the launches of smart TVs on the Amazon platform.▪ Leading Joint business planning for Audio brands on Amazon.▪ Leading Weekly business review for Audio and analyzing reach performance of the category.▪ Seamlessly partnering with cross-functional teams, including the mobile category, to exponentially expand audio reach acrossthe platform.▪ Collaborating closely with stakeholders from design, category, and product teams to execute A/B testing experiments on theAmazon homepage, enhancing the customer shopping experience on the platform through data-driven insights.▪ Strategically planning and flawlessly executing category visibility on social media platforms to amplify platform traffic andengagement▪ Forge a close collaboration with Associate partners to expertly steer and boost category traffic. Show less Responsible for managing on site marketing of Echo smart speakers, Fire TV stick & Kindle Devices.• Collaborating seamlessly with design, product, and business intelligence stakeholders to mastermind product promotions andorchestrate impactful site-wide events.• Crafting compelling product detail pages, landing pages, and promotional campaigns, meticulously merchandised to driveproduct sales and surpass traffic goals.• Conducted weekly performance analyses of On-site Gateway and sponsored search campaigns, fine-tuning strategies to driveoptimal efficiency and results.• Worked end to end on execution of Amazon display ad campaigns across publisher sites targeted to high intent Devicescustomers.• Collaborated closely with Go-to-market stakeholders for seamless global product launches, concurrently managing indevice launches with precision and excellence.• Working on internal tools like Journeys for building detail pages and Everest for setting up customer facing onboarding mailers Show less

  • Senior Marketing Specialist

    Jan 2023 - Apr 2024

  • Senior Marketing Specialist

    Apr 2021 - Apr 2024

  • Marketing Specialist

    Apr 2021 - Jan 2023
• 

  美的集团

  Apr 2024 - now

  Marketing Manager