Ariana Agnew

Experience

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  Harbor Home Creations

  May 2016 - Aug 2016

  Sales Associate

  - Mastered store inventory for effective customer communication- Built and maintained strong customer relationships through attentive service- Enhanced store aesthetics, collaborated on optimal product placement, and managed social media for a positive shopping experience and increased sales

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  Valleyfest

  May 2017 - Sept 2017

  Marketing and Communications Intern

  Managed Valleyfest’s social media presence, increasing following by 15% YoYAssisted in planning, writing, and managing email marketing efforts, maintaining a high readership rateContributed articles in both English and Spanish to the 2017 Valleyfest Publication, spanning 24 pagesOversaw editorial and event calendars to ensure a smooth and productive workplace environment

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  Meals on Wheels Spokane

  Sept 2017 - May 2018

  Public Relations Intern

  Supported the greater internal Marketing team in executing strategic initiatives to enhance outreach and community engagement, contributing to the organization's growthAssisted in the planning, writing, and management of e-newsletters, leading to a 300% increase in readership and engagementCollaborated with cross-functional teams to create and edit content for various communication channels, ensuring consistent messaging aligned with the organization’s mission and valuesWorked closely with staff and donors to address agency needs, fostering strong relationships and supporting impactful social initiatives Show less

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  Evolution Communications Agency

  Jul 2018 - Jul 2019

  Digital Media Specialist

  Oversaw paid marketing programs for 5-8 clients at <$10K monthly budgets; launched campaigns, managed budgets, reported findings and led client calls attended by marketing teams and executivesCreated unique brand awareness and drove organic and paid site traffic (Meta, Google, Twitter, YouTube) for clients, which brought in a new audience in key demographicsEstablished SEO and email marketing programs (Mailchimp, Constant Contact); built Go Daddy & Shopify sites; while leading copy and content creation across web, digital, and email marketing projectsManaged summer intern staff; created onboarding process, training videos, and instructional documentation, delegated tasks and evaluated performance against benchmarks Show less

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  Chair 10 Marketing, Inc.

  Sept 2019 - Nov 2020

  Digital Marketing Associate

  Supervised 20+ paid search marketing clients with $2k - $20k monthly budgets, managing bid strategies to drive leadsCarried out SEO programs for ~5 clients including but not limited to: blog writing (Wordpress), reputation management (BrightLocal) and social media management (Meta)Produced monthly reports (NinjaCat) with the goal of producing quality, KPI-focused results; shared findings while leading client calls attended by key stakeholders, business owners, and marketing staffContributed to agency’s Recruiting Team, responsible for interviewing open role applicants; providing internal feedback on candidate qualifications for Intern and Associate positions Show less

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  Community Boost

  Nov 2020 - May 2021

  Associate Consultant

  Created and performed the “Maintenance Lead” role; focused on innovating and optimizing company offerings to emerging nonprofits, while also driving growth as an account manager through retention and upsell opportunitiesExecuted digital marketing tasks (Google Ad Grant, Google Search, Meta, email, conversion element design) for 40+ mission-based client accounts, managing budgets and timelines based on client objectivesLed client kickoffs, meetings, and roadmaps; ensured clients were informed, up-to-date, and confident with their digital campaigns and strategiesIncreased website traffic, converted new supporters, and generated revenue for purpose-driven clients all to ultimately accelerate and scale social impact Show less

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  New Engen, Inc.

  Jun 2021 - Sept 2023

  Managed diverse B2B, B2C, and SaaS client portfolio (The Home Depot, Google Fiber, Threadbeast) with $3m+ in monthly spend, overseeing various digital marketing platforms (Meta, TikTok, Pinterest, Google Ads, Microsoft Ads, LinkedIn, SA360), including influencer marketing (Daiya, Danone, Mars Wrigley, Mondelez, SC Johnson, Tyson)Provided strategic recommendations to address client business growth challenges, including bid strategy optimization; keyword research, creative asset ideation, deliverables, and testingOwned client relationships for smaller accounts, operating as the day-to-day contact; channel strategies for larger clients; ensuring flawless execution of client objectives, timelines, and budgetsSupervised team of 2-5 members, emphasizing people management, fostering professional growth, mentorship, and quality assurance within the internal team Show less Built, launched, and monitored paid digital marketing campaigns across a portfolio of ~5 clients with total monthly budgets of ~$300k; compiling and analyzing reporting data to inform strategic decision-making, leveraging deep knowledge of digital marketing methodologiesMentored new team members and collaborated across internal departments to ensure seamless execution of client strategiesLed rapid and continuous creative testing initiatives in partnership with internal Creative team Drove account growth by identifying opportunities for upselling and cross-selling channels Show less

  • Media Services Manager

    Jun 2022 - Sept 2023

  • Media Services Associate Manager

    Jun 2021 - Jun 2022
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  Bamboo

  May 2024 - Aug 2024

  Growth Marketing Manager, Paid Social

  Managed client relationships and communications, served as a strategic figure within internal teamsDrove improved ROI and scale for B2C and E-Commerce clients (United RV Parts)Demonstrated ability to collaborate effectively with product and analytics teamsLed weekly, monthly meetings, and quarterly business reviewsCrafted and executed channel-specific strategies for paid media programs, managing multiple channels concurrentlyRefined campaign strategies and consistently enhance client KPIsShaped short and long-term cross-channel strategic plans for client growth initiativesMentored and guided junior team members assigned to accounts, fostering growth and developmentConsistently drove revenue growth and nurtured key accountsCollaborated closely with account leadership to identify opportunities for upselling and further expanding services to meet client needs Show less

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  Amazon

  Oct 2024 - Mar 2025

  Marketing Manager II

  Develop and manage paid search campaigns across Google Ads, Bing, and other platforms, focusing on healthcare services/products, using keyword research, audience targeting, and bid management to meet business objectives.Write and optimize healthcare-focused ad copy, conducting A/B testing to improve Quality Scores, click-through rates, and conversions, while aligning with brand voice.Monitor and analyze campaign performance data, driving continuous improvements and providing detailed reports to stakeholders on key metrics, growth opportunities, and actionable insights.Collaborate with design/content teams to align healthcare ad copy with landing pages, ensuring seamless user experiences, while leveraging Excel for advanced data analysis and campaign performance automation. Show less