
David Byrne
Manager

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About me
Associate Media Director at Hiebing
Education

Carroll University
2006 - 2010
Experience

DJ's On The Mix
Jun 2006 - Sept 2010ManagerDJ's on the Mix provides Style, Service, Sophistication with a 21st Century approach to entertainment for weddings, corporate events and more. Our customized approach to supporting the focus of your event will ensure success.I am Responsible for all sales to new clients and maintaining contracts with current clients for any type of event. Responsible for training all employees and coordinating a broad array of events.

2008 Arizona Super Bowl Host Committee
Aug 2007 - Feb 2008InternWorked for the Host Committee on a wide variety of large-scale events while gaining an extensive knowledge of and experience with market research and event planning. Performed extensive market research in the NFL Media Center with media professionals from around the world. Worked closely with faculty and students in the Sports Business MBA program at the W.P. Carey School of Business, of Arizona State University, conducting the Official 2008 NFL Economic Impact Study.

Briggs & Stratton
Mar 2009 - Mar 2010Consumer Marketing Intern
HY Connect
Jun 2010 - Jan 2013Assist with the development, planning, execution, and stewardship of media plans for a variety of clients at HY Connect (formally Hoffman York), a full service advertising agency with offices in Milwaukee and Chicago. Primary and secondary client assignments include Yamaha Outboard Motors, Indiana University Health, The Wisconsin Lottery, Kolbe Windows & Doors, Comcast and Concours Motors.Key Duties: • Developing media strategies, objectives and plans on behalf of HY Connect clients• Utilize syndicated research tools to gain insight and provide rationale supporting media recommendations. Proficient in the following research tools: Nielsen Ad*Views, comScore, @Plan, AdRelevance, IMS, MRI, Scarborough, Media Audit, SRDS• Negotiate with media vendors to obtain packaged deals and added value opportunities• Execute media plans and buy stewardship• Create competitive analyses with actionable recommendations to utilize for annual media planning• Present annual plans, competitive analyses and post buys to client marketing directors• Assist on agency new business pitches and RFPs• Oversee monthly PPC management and reporting for primary clients• Google Adwords Certified - Search Advertising Advanced and Reporting & Analysis Advanced• Extensive experience with PPC campaign development including competitive evaluation, keyword research, and campaign organization• Extensive experience with Google Analytics, Google Adwords Editor, Google Keyword Tool, Google Traffic Estimator, SEM Rush and Wordstream Show less
Media Associate
Jun 2012 - Jan 2013Media Coordinator
Dec 2010 - Jun 2012Media Intern
Jun 2010 - Dec 2010

Shine United
Jan 2013 - Dec 2017Senior Media Planner / Buyer
Sept 2015 - Dec 2017Media Planner/Buyer
Jan 2013 - Aug 2015

Hiebing
Dec 2017 - nowAssociate Media Director / Partner
Feb 2021 - nowMedia Supervisor
Feb 2020 - Feb 2021Senior Media Planner
Dec 2017 - Feb 2020
Licenses & Certifications

Individual qualification specializing in Search Advertising & Reporting and Analysis
Google AdWords Certification ProgramJul 2012- View certificate

Facebook Certified Planning Professional
Facebook BlueprintMar 2018
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