Allison Hennen

Allison Hennen

Retail Sales Associate

Followers of Allison Hennen292 followers
location of Allison HennenMinneapolis, Minnesota, United States

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  • Timeline

  • About me

    Marketing Enthusiast | Driving Brand Awareness

  • Education

    • Metropolitan State University

      2020 - 2023
      Bachelor of Science - BS Marketing

      B.S. in Marketing • Performed marketing research with SPSS• A/B testing to increase conversion rates • Executed SWOT analyses • Developed buyer personas • Analyzed real-world case studiesMinor in UX Design • Card sorting, surveys, and interviews• Constructed prototypes and wireframes• Proposed website redesigns• Mastered Wix website builder • Created online portfolio

    • Normandale Community College

      2017 - 2019
      General Studies
  • Experience

    • MGM Wine & Spirits

      Nov 2015 - May 2019
      Retail Sales Associate

      • Provided exceptional customer service to enhance customer loyalty and drive sales• Educated customers on product features and utilized upselling techniques to increase revenue• Designed eye-catching promotional displays to elevate brand visibility

    • Universal Robots A/S

      Mar 2022 - Sept 2023
      Marketing Events & Demand Generation Intern

      • Coordinated and executed large-scale tradeshows, ensuring seamless planning and execution• Hosted webinars monthly, collaborating with publishers for successful events• Assisted with social media campaigns to boost brand engagement and increase ROI• Managed internal communications and cross-functional collaboration for effective promotions

    • SPR

      Oct 2023 - now
      Marketing Events Coordinator

      As a Marketing Events Coordinator, I manage the end-to-end planning and execution of tradeshows and events, showcasing SPR’s innovative SPRINT PNS System to healthcare professionals across the country. My responsibilities include:• Collaborating with cross-functional marketing teams to create engaging event strategies that align with our branding, Unrivaled. By Design• Crafting compelling marketing copy for email campaigns and digital platforms to drive event attendance and engagement• Tracking event metrics and analyzing ROI to continuously improve our presence at national and regional tradeshows• Overseeing logistics such as booth setup, teardown, shipping, and on-site support to ensure a seamless experienceWith a focus on organization, communication, and creativity, I help SPR amplify its presence in the medical device industry, connecting physicians with our life-changing, drug-free chronic pain treatment. Show less

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Allison Hennen
      Delta Mu Delta Pi-Zeta Chapter Honor Society Delta Mu Delta Dec 2022 In December 2022, I accepted my invitation to become a member of the Pi-Zeta Chapter of the International Business Honor Society, Delta Mu Delta (DMD). Delta Mu Delta is an extremely competitive honors society that recognizes qualified business and management students with excellent academic achievement.