Alexander Etkin

Alexander Etkin

1st category Engineer

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  • Timeline

  • About me

    Chief Analytics Officer – ЗАО БКК Коломенский, ZAO BKK KOLOMENSKIY

  • Education

    • Московский Педагогический Государственный Университет

      1990 - 1995
      Mathematics
  • Experience

    • GidroSpetsProekt

      Jul 1998 - Jan 2003
      1st category Engineer

      Drilling and Blasting Department

    • Business Analytica Retail Index

      Nov 1999 - Jan 2003
      Senior Researcher
    • Rusimport

      Feb 2003 - Jun 2011
      Chief Analytics Officer
    • PRODO Management

      Dec 2006 - Nov 2007
      Research and Strategic Marketing manager
    • May company

      Jun 2011 - May 2012
      Head of Analytics Department
    • OOO Slavia-Brand Trading

      Aug 2012 - Aug 2016
      Deputy Commercial Director

      Marketing & Sales managementAnalyticsMarketing Concepts, Positioning, NPD, Understanding the Customer, Product Development, Trade Marketing, Marketing Intelligence.Financial Planning and Strategy, Account Receivables ManagementPeople Management, Territory Management, Sales Planning, Competitive Analysis, Client Relationships, NKA, Field Force Automation.Implementation of the C&B compensation and benefit systems, ECM Enterprise Content Managment.Business Intelligence Services, DWH & OLAP, SellOut data collecting automation. Show less

    • Oltri

      Aug 2016 - Sept 2017
      Chief Analytics Officer & Chief Information Technology

      Analytics DepartmentIT management1C & Android software developmentStrategic Marketing, Segmentation Targeting and Positioning, Integrated marketing communications.Marketing Research, Census, Retail Audit, Focus Groups, CATI/CAPI/CAWI, GfK, Nielsen.Field force & merchandising team automation, Planogram check automation, KPI, ROI.Forecast, Planning, S&OP Sales and operations planning, Data Modeling, Sell-in Sell-out, Big Data.ERP, 1C, ETL, DWH, OLAP, BI Business Intelligence, Data management, MDM Master Data Mangement, Reporting, SSIS, SSAS, QlikView, Power View, Tableau, DataCol, JIRA, Wrike, Android, WEB, SQL Server 2016, Azure.Project Management, PMBoK, PMI.Excel, Pivot Tables, Access, Outlook, PowerPoint, Word. Show less

    • AQUALIFE

      Oct 2017 - Feb 2020
      Chief Analytics Officer
    • ЗАО БКК Коломенский, ZAO BKK KOLOMENSKIY

      Feb 2020 - now
      Chief Analytics Officer

      ZAO BKK KOLOMENSKIY- leader of bakery products in Moscow and the Central Federal District.Danilovskij, Shokoladnica, Rzhanoj Kraj, Master Pirogov

  • Licenses & Certifications