
Mercy Kinyua

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About me
▶️ Private Label and Development Manager ⭐ Category Management ⭐ Retail Strategy Management ⭐ Procurement and Supply Chain Management ✴➡️ Driving Efficiency & Cost Saving | Actionable Insights
Education

CIPS - The Chartered Institute of Procurement & Supply
-Advanced Diploma in Procurement and Supply Procurement and Supply
CIPS - The Chartered Institute of Procurement & Supply
-Diploma in Procurement and Supply Procurement and Supply.webp)
Jomo Kenyatta University of Agriculture and Technology (JKUAT)
-Bachelor of Purchasing and Supply Management Procurement and Supply Chain Management
Experience

Uchumi Supermarkets Limited
Apr 2007 - Nov 2016▶️ Key Achievements:🏆 Achieved 33% growth in sales in the Nonfoods category from Ksh 177 Million Monthly sales to Ksh 235 million increasing company profitability.🏆 Grew the number of categories suppliers from 900 supplier to 1100 which is a 22% increase leading to better margins.🏆 Awarded Safaricom dealer of the year awards from the year 2010, 2011, 2012 for Achieving and Surpassing set Targets in the sale of airtime.🏆 Achieved better supplier trading terms by negotiating for longer payments periods from 30 days to 45 days on statement.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▶️ Key Contributions & Results✦ Developed an effective and accurate system for monitoring purchase orders and delivered weekly purchase order reports to supervisors that indicated the invoice number for all closed orders. ✦ Worked within the management team to ensure all deliveries satisfied the assigned orders and reported any back ordered or missing products.✦ Assessed and managed supplier performance for continuous improvement by spearheading supplier meetings.✦ Conducted procurement life cycle from request submission through contract filing.✦ Coordinated sourcing processes to finalize vendor contractual agreements, implemented tactical approaches to sourcing to obtain best value for company's money.✦ Monitored, analyzed sales records, trends or economic conditions to anticipate consumer buying patterns and determined suitable type and quantity of company inventory items.✦ Assisted employees, vendors and customers by answering questions related to sourcing and procurement processes, procedures and services. Show less ▶️ Key Contributions & Results✦ Successfully generated, issued and followed up purchase orders from requesting locations.✦ Analyzed price lists from suppliers and implemented the same in the system upon authorization. ✦ Prepared new items presentation, documentation and filing.✦ Prepared and analyzed missing items and short expiry reports at the same time liaised with theaffected suppliers. ✦ Supplier relationship management that identified and built strategic partnership with key suppliers. Show less
Category Buyer
Feb 2011 - Nov 2016Assistant Category Buyer
Apr 2007 - Mar 2011

Majid Al Futtaim
Dec 2016 - May 2022▶️ Key Achievements:🏆 Managed 300+ SKU’s from Carrefour France and Egypt creating a larger product offering in various categories.🏆 Developed the first 20 standardized local SKU’s in private Label.🏆 Achieved double digit sales growth and increased Total Commercial Margin by +2% points.🏆 Grew private Label penetration from 1.2% to 2.2%.🏆 Recognized as Spark of the Month for Exceptional performance.🏆 Spearheaded the launch of new 20 private label product lines into the Kenyan market.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▶️ Key Contributions & Results✦ Successfully negotiated and secured partnerships with key suppliers while maintaining product quality standards.✦ Implemented a data driven approach to product selection leading to improvement of sku performance and a more streamlined inventory management system.✦ Stayed abreast of market trends and innovation to develop and implement action plans and maintain private label brand strategies.✦ Ensured private label items were in line with local sales and volume goals, price and profit goals.✦ Led teams to source high-quality products and ensured competitive pricing in line with the organization's objectives.✦ Issued and reviewed tenders RFQs/RFPs in coordination with other departments and relevant functions within the MAF Retail.✦ Revised and developed negotiating strategies to secure profitable deals and partnerships.✦ Monitored and oversaw cost scenario analysis development, and managed and developed private label items in line with the MAF Retail private label.✦ Initiated project category management using customer insight data and measured project profitability after implementations.✦ Oversaw private label marketing in coordination with the organization's marketing teams.✦ Managed supplier relationships to ensure continued business growth. Show less ▶️ Key Achievements:🏆 Achieved 90% of the Country Monthly Database indicators and control points leading to accurate data in the Gica system.🏆 Improved the database of Top suppliers by 20% by sharing reports and meeting with suppliers which led to reduced out of stocks and improved supplier service levels.🏆 Minimized Out Of Stocks in the stores by 10% through sharing stock reports every 2 weeks of top 500 items with the commercial teams for follow up with suppliers.🏆 Improved the supplier service levels by 10% month on month by sharing reports with the commercial teams improving on stock availability, ordering.🏆 Achieved 90% of my monthly KPI’s by ensuring all reports are sent to Management on time.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▶️ Key Contributions & Results✦ Analyzed supplier performance in various categories and shared the data during joint business plan meetings.✦ Reviewed sourcing documents and listings for identifying and correcting data allocation issues.✦ Identified and resolved data-handling errors to maintain organizational infrastructure and data integrity.✦ Supervised and trained staff providing leadership and supportive working environment.✦ Maintained trusted vendor relationships in support of quality data initiatives by overseeing data analytics related reports.✦ Oversaw yearly trouble-shooting reports, guaranteeing efficient data transfers.✦ Assisted in resolving operational, production and offer issues related to database marketing.✦ Handled creation, set-up, maintenance, administration and measurement of procurement marketing campaigns.✦ Shared category performance reports with Top management team for evaluation on a weekly basis. Show less ▶️ Key Achievements:🏆 Achieved 25% growth in the first year of setting up the Textiles shop in Two rivers mall.🏆 Decreased shrinkage rate by 5% through enhanced security measures and employee training.🏆 Introduced 100 new lines contributing to a 25% increase in customer footfall.🏆 Achieved promotional ROI by 40% due to increased sales during the seasonal promotional periods.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▶️ Key Contributions & Results✦ Identified section KPIs and created measurement mechanism to track operations efficiency, to source and negotiate procurement of goods.✦ Sourced for suppliers and goods.Negotiated and maintained the contracts and relationship management.✦ Managed and ensured proper stock management-stock value, control out of stock, orders and deliveries.✦ Analyzed competition pricing and promotional activities to ensure competitive advantage.✦ Negotiated internal promotions with the supplier to enforce the image of discounts inside the category.✦ Scheduled weekly section meetings that reviewed emerging challenges, identified opportunities and recognized high-performing employees, to set appropriate control mechanisms that ensured budget compliance.✦ Delivered weekly project updates to management to enhanced program visibility and promoted improved project performance.✦ Executed quality assurance audits and addressed non-complying issues to improved section performance.✦ Resolved customer service escalations to promote mutually beneficial outcomes.✦ Conducted annual employee performance reviews to recognize achievements and identify areas needing improvement, by creating and implementing action plans, evaluating the process and results. Show less
Private Label Manager
Jun 2021 - May 2022Database Manager
Sept 2017 - May 2021Commercial Section Manager
Dec 2016 - Sept 2017

Wasoko
May 2022 - nowRegional Private Label Manager (KE,TZ,UG,RW)▶️ Key Achievements:🏆 Launched 5 new private label products in key categories which generated $750k, 5% in category revenue in sales in the first 6 months.🏆 Achieved 20+ % penetration in categories launched and margins of 13% in the first Year of Launching.🏆 Achieved 99% compliance for products manufactured under private Label for Wasoko brands in Kenya, Tanzania, Uganda, Rwanda.🏆 Achieved a Gross profit of 10% for all Wasoko Private Label Brands launched in the first year.🏆 Successfully Launched 2 Major brands in the Wasoko portfolio. Smart pick brand in Kenya, Uganda, Tanzania, Rwanda.Kwetu Asili brand in Tanzania.🏆 Spearheaded the lauch of 18 new private label product lines in Kenya,Tanzania,Rwanda,Uganda.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▶️ Key Contributions & Results✦ Implementing a data driven approach to product selection leading to improvement in sku performance and a more streamlined inventory management system.✦ Successfully negotiating and securing partnerships with key suppliers while maintaining product quality standards.✦ Staying abreast of market trends and innovation to develop and implement action plans and maintain private label brand strategies.✦ Ensuring private label items are in line with local sales and volume goals, price and profit goals.✦ Leading teams to source high-quality products and ensuring competitive pricing in line with the organization's objectives.✦ Issuing and reviewing tenders and RFQs in coordination with other departments and relevant functions within Wasoko.✦ Following up on the manufacturing and launch of new private label products. Coordinating with suppliers and collaborating with procurement team to ensure stock availability for all Private Label products. ✦ Monitoring allocated budget to ensure compliance and highlighting possible issues. Show less
Licenses & Certifications
%20Official.webp)
Member of KISM
Kenya Institute Of Supplies Management (KISM) Official
Member CIPS
The Chartered Institute of Procurement & Supply
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