Aditya Putera Pamungkas

Experience

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  SMANSA CUP "INCENDIUM"

  Apr 2020 - Dec 2020

  Project Officer
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  StudentsxCEOs Grand Summit

  Dec 2021 - Jun 2022

  Participant Affairs Staff

  Handle and Provide all of the information that the participant needs.

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  Ganesha Business Festival

  Dec 2021 - Aug 2023

  Ganesha Business Festival is an annual event that is conducted to raise business awareness and SBM ITB recognition in Indonesia through 6 events: Bootcamp, Workshop for Business Competition, National High School Business Plan Competition, International Undergraduate Business Case Competition, Business Exhibition & Showcase, and Awarding Night.• Led team of 7 on an end-to-end sponsorship process from finding potential sponsors and developing proposals to negotiating contracts and ensuring fulfilment.• Collected and contacted >1000 company stakeholders as potential sponsors.• Maintained strong sponsor relationships through communication and ensuring satisfaction.• Successfully acquired IDR 300,000,000+ sponsorship funds from 10+ companies. Show less

  • Sponsorship Manager

    Dec 2022 - Aug 2023

  • Manager of Participants (Public Relation)

    Dec 2021 - Dec 2022
• 

  IMK "Artha" ITB

  Feb 2022 - Aug 2022

  • Enhanced collaborative learning among students through the "SWIM: Study With IMK" program with >80% participation rate.• Provided mentors for international student exchange resulting in a 57% acceptance rate across 3 continents.• Implemented career development programs such as information board and appreciation.

  • Career & Professional Development Manager

    Aug 2022 - Aug 2022

  • Internal Event Intern

    Feb 2022 - Aug 2022
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  Comvee Adaptive

  Aug 2022 - Aug 2024

  Marketing Assistant

  - Supported branding and content marketing across social media, website, e-commerce, and offline channels through market research and content development.- Prepared budget plans for digital advertising, media placements, and on-ground activations to optimize marketing spend.- Executed a digital awareness campaign that reached over 34,000 accounts.

• 

  PepsiCo

  Aug 2024 - now

  - Assisted the Marketing Manager in the re-entry of Cheetos and Doritos into the Indonesian market by managing brand strategy, market analysis, activation planning, campaign tracking, and cross-functional project execution.- Led key initiatives including e-commerce CRM (boosting SPD by >200%), new product development, Cheetos TVC production, and Doritos partnerships with leading SEA e-sports and gaming companies.- Managed media planning and execution to exceed reach and impression targets, and optimized A&M budget allocation to maximize marketing effectiveness and support brand growth. Show less

  • Brand Marketing (Cheetos & Doritos)

    Nov 2024 - now

  • Brand Marketing (Quaker)

    Aug 2024 - Nov 2024