Guy Eric N'DEPO

Experience

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  MTN CI

  Aug 2011 - Oct 2011

  Customer Care
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  Ecobank Transnational Incorporated

  Dec 2011 - Jan 2012

  Customer Service Agent
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  BRAVO

  Aug 2012 - Oct 2012

  Marketing Trainee
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  INTELAFRIQUE

  Sept 2013 - Sept 2014

  Marketing Manager Products

  As a Products Manager at INTELAFRIQUE, my mission in this role is to collaborate closely with ICT product manufacturers to curate a selection of competitive products that best address the needs of our business customers, while ensuring mutual benefits for the company and our valued clients. My responsibilities encompass a variety of key functions, including:Partner Business Models and Sales Strategy:Thoroughly understand and execute partner business models and sales strategies. This is crucial to effectively train the sales team and identify market opportunities.Prospecting and Selecting Distribution Partners:Identify and select suitable distribution partners for specific products, facilitating effective product reach and market penetration.Customer Workshops:Organize and lead workshops with current and prospective customers to better understand their needs, provide product insights, and build valuable relationships.Marketing Communication Tools and Sales Support Documentation:Define and develop marketing communication tools and sales support documentation to empower the sales team and engage customers effectively.Sales Performance Reporting:Regularly report on sales performance, both internally and on partner websites, to track progress, measure success, and adapt strategies as needed. Show less

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  BNP Paribas - BICICI

  Nov 2014 - Nov 2014

  Chargé Comptes Particuliers et Professionnels
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  MTN Côte d’Ivoire

  Dec 2014 - Apr 2020

  As a Senior Specialist for the Corporate, Public, and Wholesale Segment at MTN CI, my mission is to deliver the most competitive and value-based ICT (Information and Communications Technology) solutions to meet the unique needs of corporate, public, and wholesale clients. My responsibilities span a range of key functions, including:Market Analysis and Tailored ICT Offerings:Analyze market information to design tailored ICT solutions that address the specific requirements and preferences of the Corporate, Public, and Wholesale Segment.Development of Marketing-Mix:Elaborate the marketing-mix for each product or service, including defining product/service functionalities, pricing policies, communication strategies, and distribution plans.Sales Team Training:Provide training to the sales team and other front office agents to equip them with the knowledge and skills required to effectively promote and sell ICT offerings.Communication and Sales Tools:Develop and provide communication and sales tools to support the sales team in their interactions with clients.Workshops and Event Presentations:Conduct presentations during workshops and sponsored events to showcase MTN's ICT solutions and engage with prospective and existing clients.Sales and Revenue Objectives:Establish clear sales and revenue objectives for the Corporate, Public, and Wholesale Segment and implement strategies to achieve them.Product and Service Roadmap:Review, update, and maintain the roadmap of products and services to ensure alignment with evolving market dynamics and customer demands. Show less

  • Senior Specialist, Corporate, Public & Wholesale Segment

    Dec 2015 - Apr 2020

  • Specialist, Large Enterprise Segment

    Dec 2014 - Dec 2015
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  One2One English - CIV-225

  Jun 2016 - now

  Founder & Principal Coach

  - Business model definition- Partnerships management- Definition of the curricula per level and program- Recruitment, training and supervision of trainers- Business development strategy & execution- Digital Marketing/SEO (Facebook, LinkedIn)

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  Roche

  Apr 2020 - Jul 2021

  Market Access Manager, Pricing & Private Sector Specialist

  As Market Access Manager for Pricing & Private Sector at Roche, my primary mission is to collaborate with key stakeholders within the healthcare ecosystems of the countries in my scope, to facilitate access to Roche's life-saving medications. This pivotal role encompasses the following key responsibilities:.Collaboration with Private Healthcare Entities:Work closely with private healthcare institutions and professionals to develop and execute access strategies. This involves the design and implementation of access solutions, including patient support programs, to enhance outcomes for patients who bear a significant out-of-pocket burden.Customization and Implementation of Local Access Solutions:Tailor and implement locally-relevant access and funding solutions to ensure accessibility across all pertinent market segments. This involves adapting strategies to local market dynamics and regulations.Alignment with Global and Regional Pricing Strategies.Ensure that local pricing strategies and tactics are in harmony with Roche's global and Africa Region pricing policies. This alignment is essential for consistent pricing across the organization.Stakeholder Engagement:Build strong relationships with healthcare stakeholders in the countries you cover. This includes healthcare institutions, professionals, and relevant authorities.Data Analysis and Market Insights:Analyze market data and gain insights to inform decision-making and the development of effective access strategies.Compliance and Regulatory Adherence:Ensure that all market access strategies and pricing tactics conform to local regulations and compliance standards. Show less

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  Société de Ciment de Côte d'Ivoire - SC CI

  Feb 2022 - now

  As the Department Head, Marketing & Innovation at Société de Ciment de Côte d'Ivoire (SCCI), I play a pivotal role in shaping the company's marketing and Innovation strategies. I’m responsible for overseeing various key areas, ensuring that our marketing efforts are aligned with our business goals, and driving innovation to maintain our competitive edge. Here's a breakdown of my responsibilities in each key domain:Marketing Strategy:Develop and implement a robust market intelligence and data gathering system in close collaboration with the sales departments and technical partners to inform our marketing and commercial strategy.Define the product strategy for each regional sales promotion and market segment, taking into account recommended product applications.Establish and ensure an attractive and competitive pricing strategy to achieve our volume and margin targets.Lead and monitor our distribution strategy in collaboration with the heads of the sales departments.Develop and execute the company's offline and online communication strategy to ensure visibility among our various target audiences.Customer Care & Loyalty Programs:Define the customer care policy within the customer order management process.Develop and implement a customer complaints management policy, with a focus on anticipating events that may cause complaints.Develop and implement a customer loyalty policy.Budgets:Manage the budget allocation for marketing, innovation, and related activities.Team Management:Supervise the operational execution of the Marketing & Innovation strategy.Participate in recruitment and lead 3 teams of 15+ within the Marketing & Innovation department.Foster and coordinate collaboration between the marketing teams and the sales teams and other internal department and external partners.Evaluate performance and contribute to the professional and personal development of team members. Show less As the Service Head, Innovation & Differentiation at Société de Ciment de Côte d'Ivoire (SCCI), my mission is to lead the identification and execution of the company's Innovation and Differentiation program. This role requires extensive collaboration with all departments and external partners to drive innovation and ensure the company's competitive edge. Here's a breakdown of my responsibilities under each key domain:Innovation Strategy:Develop and drive the company's innovation strategy to ensure a sustainable and competitive position in the market.Identify opportunities for innovation and differentiation in products, processes, and services.Cross-Departmental Collaboration:Foster a 360° collaboration with all departments to understand their needs, challenges, and opportunities for innovation.Establish and nurture effective working relationships with department heads to facilitate innovation efforts across the organization.Market Research and Analysis:Conduct market research and analysis to identify industry trends, emerging technologies, and customer preferences.Translate market insights into actionable innovation strategies.External Partnerships:Identify, initiate, and manage strategic partnerships with external organizations, research institutions, and innovation-driven companies.Leverage external expertise and resources to enhance the company's innovation capabilities.Project Management:Oversee the planning, execution, and monitoring of innovation projects from concept to implementation.Ensure projects are completed on time, within scope, and within budget.Team Leadership:Foster a culture of creativity, learning, and continuous improvement within the team. Show less

  • Department Head, Marketing and Innovation

    Aug 2023 - now

  • Service Head, Innovation and Differentiation

    Feb 2022 - Aug 2023
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  AIBS Formation & Accompagnement

  Jul 2024 - now

  Marketing Teacher