
Christopher Healing
Information Engineer/ Intern

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About me
Retention & Lifecycle Marketing Leader | Driving Customer Retention, Growth, & Profitability through Data-Driven Insights
Education

The Catholic University of America
-Bachelor of Science (BS), Business Administration International Economics and FinanceActivities and Societies: Baseball Team, Phi Eta Sigma Freshman National Honors Society
Experience

InterImage
Jun 2008 - Mar 2009Information Engineer/ Intern• Worked in creating an information system for the Naval Criminal Investigative Service (NCIS), called the Department of Navy Criminal Justice Information System (DONCJIS)• Obtained Department of Defense security clearance to work with classified data• Performed typical office work, such as spreadsheets and basic computer functions• Cultivated skills in web testing and Excel

U.S. Department of Commerce
May 2009 - Sept 2009Intern: Trade Information Center• Answered routine phone calls and provided callers with general export counseling• Calculated tariffs and taxes associated with exports to numerous countries• Gained invaluable insight into the nature and process of international trade• Worked to complete several different projects, ranging from a database update to country specific research

GEICO
Aug 2010 - Oct 2022• Co-directed the rollout of a new CRM platform, streamlining customer communication and journey design across multiple channels.• Collaborated with business leaders to develop and activate targeted marketing campaigns that improved customer lifetime value.• Led the creation of a universal email design template, reducing creative development time and ensuring brand consistency.• Implemented best practices that enhanced the CRM project lifecycle, improving speed to market by over two weeks. Show less • Developed strategic vision and innovative product solutions across nine states, managing a team of analysts to deliver on annual profit and growth targets.• Analyzed and launched new product features, contributing to improved customer retention and competitive positioning while adhering to state-specific trends and regulations.• Played a critical role in the launch of a transformative underwriting and rating product in multiple states.• Conducted detailed competitor and industry research to inform product strategy and ensure alignment with market trends. Show less
Senior Marketing Manager - Customer Relationship Management (CRM) Marketing
Oct 2021 - Oct 2022Manager of Retention Marketing
Sept 2019 - Oct 2021Product Modeling Supervisor - Customer Analytics
Feb 2018 - Sept 2019Product Manager
Jan 2014 - Feb 2018Product Management Analyst
Aug 2010 - Dec 2013

SageSure
Mar 2023 - Jun 2024Policyholder Marketing Manager• Led the development and execution of policyholder marketing strategies, driving customer engagement and retention.• Directed cross-functional teams in designing and implementing initiatives that enhanced the policyholder experience.• Managed a pilot program to improve home resiliency, achieving over 450 sign-ups and contributing to customer satisfaction.• Optimized communication strategies, achieving email open rates above 60%, and significantly increased paperless enrollment, saving nearly $1M in annual costs.• Directed the organization’s first policyholder research study, surveying 500 policyholders to gain critical insight into brand perception, product interests, and customer preferences. Show less
Licenses & Certifications
- View certificate

How to Skimm Your Career: Job-hunting Tips and Tricks
LinkedInApr 2025 - View certificate

UX Research: Journey Mapping
LinkedInFeb 2023 - View certificate

Salesforce for Marketers
LinkedInApr 2025 - View certificate

Five Digital Marketing Strategies to Drive Conversions
LinkedInApr 2025 - View certificate

How to Quiet Your Mind and Boost Productivity
LinkedInApr 2025 - View certificate

Digital Marketing Foundations
LinkedInJan 2023 - View certificate

Developing Assertive Leadership
LinkedInJun 2023 - View certificate

Excel: Creating a Basic Dashboard
LinkedInJun 2023 - View certificate

Marketing Tools: Automation
LinkedInMar 2023 
Launch Into Leadership
ExecOnline, Inc.Jun 2020
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