Karyn Rood

Experience

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  Straz Center for the Performing Arts

  Dec 2010 - Jun 2013

  Community Outreach Coordinator

  The Straz Center is the largest performing arts center south of the Kennedy Center and the home of the Patel Conservatory, whose mission is to inspire and educate the community through performing arts. As the Community Outreach Coordinator, responsibilities include:-Cultivated relationships with 30+ community partners to expand access to performing arts education and workforce development programs.-Managed corporate sponsorship programs and grant applications, supporting funding efforts for community initiatives.-Developed marketing and outreach materials to promote community partnerships, increasing awareness and participation.-Conducted impact analysis and stakeholder surveys to measure engagement success and inform future outreach strategies.-Utilized CRM tools including Tessitura Show less

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  HSN

  May 2013 - Jun 2019

  HSN is a leading interactive and lifestyle retailer, engaging millions of customers across the U.S. though an assortment of curated products. -Served as the video-marketing lead by developing relationships with retail vendors, celebrity talent, and additional stakeholders to create compelling brand and product storytelling on live television.-Designed and executed community engagement campaigns that highlighted charitable partnerships and enhanced brand reputation.-Developed strategic messaging for on-air guests, aligning content with brand storytelling and audience engagement goals.-Analyzed real-time sales data to refine engagement strategies and optimize campaign effectiveness.-Led cross-platform initiatives that integrated corporate responsibility messaging into live broadcasts and digital content. Show less

  • Category Producer, Culinary

    Jun 2018 - Jun 2019

  • Associate Category Producer, Beauty

    Oct 2015 - Jun 2018

  • Assistant Producer

    Jun 2014 - Oct 2015

  • Talent Relations Coordinator

    May 2013 - Jun 2014
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  Embarc Collective

  Oct 2019 - Jun 2021

  Events Manager

  Embarc Collective is a non-profit dedicated to supporting early stage technology startups through access to educational tools to build bold, scalable companies. As the Events Manager, responsibilities include:-Community and corporate partnership lead for all event programming, including panels, keynotes, fireside chats, and corporate events-Pioneered the events program offerings, marketing materials, and contracts prior to the opening of the physical facility in downtown Tampa. Upon departure, Embarc was set to host over 150 technology and entrepreneurship events in 2022 in support of early stage startups.-Collaborated and launched the Glaring Gap Summit, Tampa’s first summit with a goal to educate and inspire women to get involved with investing in venture capital projects-Create community engagement programs to drive membership connectivity and entrepreneurial support-Utilized startup tools including Asana, Notion, Canva, Salesforce, Hubspot and Zapier Show less

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  March of Dimes

  Jun 2022 - now

  Donor Development Manager

  March of Dimes is a national non-profit organization committed to improving the health of moms and babies. As the Donor Development Manager, responsibilities include:-Cultivate and steward high-performing executive community volunteers and community partners to showcase the organization's mission and increase community awareness of March of Dimes internal programs-Develop and implement strategic community engagement initiatives to foster corporate partnerships-Lead sponsorship activations, ensuring alignment with partners' social impact goals.-Plan and execute large-scale community events, managing budgets, contracts, and stakeholder relationships to maximize outreach and engagement.-Serve as the organization’s spokesperson, communicating mission impact through presentations, newsletters, and digital content.-Design and implement employee engagement programs for corporate Employee Resource Groups (ERGs) to enhance workplace involvement.-Track and analyze event success metrics, providing data-driven recommendations to optimize community impact and fundraising outcomes. Show less