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Sadia Muneer

Sadia Muneer

Internee

Followers of Sadia Muneer2000 followers
location of Sadia MuneerPakistan

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  • Timeline

  • About me

    @Bank AL Habib | x Interwood | x UBL | Growth Strategist | Product Design Specialist | Brand Management | Communication | Seasoned Banker

  • Education

    • Mohammad Ali Jinnah University, Karachi

      2008 - 2011
      Bachelors of Business Administration Banking and Finance

    • Institute of Business Management

      2014 - 2017
      Master of Business Administration (M.B.A.) Marketing

  • Experience

    • MCB Bank Limited

      Dec 2011 - Feb 2012
      Internee

    • United Bank Limited

      Nov 2014 - Oct 2019

      •Establishing and managing new and existing corporate and retail alliances portfolio and increase our alliances market share in our chosen markets.•Build & Increase Customer’s loyalty, dependability and association with products by introducing various value added offerings and benefits on product utilization.•Works on portfolio spend analysis and others analytical reports to design and develop tactical campaigns, deals, engagement plans for cards and other unsecured & secured Products.•Developing and successfully executing advertising / marketing strategies (including BTL & events) based on campaign for different brands across all digital/social & offline channels and ensure campaigns runs to dealline & on budget.•Interact with Marketing teams for creative brief development, copy evaluation, copy clearance, and media planning to ensure brand visibility at all the merchants & redemption partners. •Identifying innovative and cost effective opportunities to enhance Brand visibility & ensure positive impact on brand•Providing support to ensure all projects are in compliance with framework of the Bank.•Oversee monthly and quarterly assessments and forecasts of Alliances financial performance against budget.•Contribute to and developing plans and strategies.•Monitoring competitor’s activities.•Applying standards to department after identifying the area for improvement.•Managing Monthly processing of accounts payable & reconciling monthly activity.•Managing Vendor Contracts, Renewals etc. Show less

      • Product Manager,Credit Cards & Alliances

        Nov 2018 - Oct 2019

      • Product Manager-Alliances & Corporate Deals

        Oct 2017 - Nov 2018

      • Assistant Product Manager-Loyalty & Brand Alliances

        Nov 2014 - Oct 2017

    • Interwood Mobel (Pvt) Ltd.

      Oct 2019 - Nov 2022
      Marketing Communications & Strategic Partnerships

    • Bank AL Habib Limited

      Feb 2022 - now
      Product Manager-Debit Cards

  • Licenses & Certifications