Deeksha -

Experience

• 

  Mu Sigma Inc.

  Nov 2012 - Jun 2014

  BrainstormingProblem SolvingCoding SAS, R , SQL Helped the biggest brick and Mortar store in inventory optimization by finding the review time, Order points and other key metrics

  • SBA

    Nov 2012 - Jun 2014

  • BA

    Nov 2012 - Jan 2014
• 

  Factspan

  Jul 2014 - Dec 2015

  Business Analyst

  Customer churn rate/ Likelihood of churn-Worked with Fresh Direct in US to find the churn rate and customer churn likelihood.

• 

  Manthan

  Dec 2015 - Sept 2017

  Senior Business analyst

  Worked with eBay in its flagship program eBay Plus in Germany. - Helped eBay Plus Germany to maintain the promised service levels by measuring seller performance using various delivery kPIs- Propensity Model: Found the likelihood of Customer joining eBay Plus using Random forest regression model

• 

  AB InBev

  Nov 2017 - Jan 2022

  Data Science

  Marketing Analytics:Lead Mid-Americas four membered Martech team- Was responsible for end to end Market Mix Model building using hierarchical linear model. Helped the markets optimize their marketing expenses using data driven insights and recommendationForecasting:Lead Mid-Americas four membered Sales Team- Was responsible for delivering monthly Sales and P&L forecast using ensemble techniques which combined univariate as well as multi-variate forecasts using both Top Down as well as Bottom Up approach Show less

• 

  Affine

  Aug 2022 - now

  Data Science professional @Affine | Microsoft Seattle