Andrea Warmington

Experience

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  ERICSSON FINA ADVERTISING AGENCY

  Jan 2001 - Jan 2006

  CREATIVE SUPERVISOR

  Created compelling stories, integrated campaigns and memorable experiences from concept through fruition for global brands• Created, developed and art directed national and international digital, print and TV campaigns• Heavily involved in creative development for new business pitches that drove profitability and resulted in new accounts• Oversaw accounts such as Clairol, CoverGirl, Jean Patou Fragrances, Ecco Shoes, Maybach, Imina Hair and Skin Care, Cosmopolitan, Slim Fast and City Show less

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  Saatchi & Saatchi, UK

  Jan 2006 - Jan 2007

  FREELANCE CREATIVE DIRECTOR

  Specialized in creating memorable and innovative campaigns across multi-platforms, which included broadcast TV, print, outdoor, digital, social, mobile, and experiences, for all Olay brands in the UK and Western Europe• Led the creative development and implementation of a new brand identity system for the Olay Brands • Strategized and designed digital, print and TV campaigns for several of the Olay boutiques in the UK and Western Europe

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  Select Communications

  Apr 2007 - Dec 2008

  CREATIVE DIRECTOR

  Created and developed Wella Hair global campaigns for digital, print, in-salon design, and collateral• Supervised and mentored a high-performance team of freelancers and outside vendors assigned to the projects• Pitched and presented creative concepts and designs to sales, marketing and executive clients

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  Ogilvy Mather Asia Pacific

  Jan 2009 - Jan 2010

  FREELANCE CREATIVE DIRECTOR

  Oversaw creative and strategic development for digital, print, and TV campaigns for Unilever’s top global beauty accounts in Asia, such as Dove and Pond’s• Responsible for the creative advertising and marketing communications, across multi-platforms, for the top 5 Asian markets• Well-versed in Asian beauty market with a strong eye for global storytelling that resulted in audience engagement • Managed all local brand pitches for Standard Charter and GSK Panadol (Asia’s #1 pharmaceutical company) Show less

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  Grey Group

  Jul 2010 - Jan 2014

  VP ASSOCIATE CREATIVE DIRECTOR

  Led the creative concept, voice, messaging and imagery of a variety of Fortune 500 brands, such as P&G, CoverGirl, Clairol, Downy, Pantene, and T.J.Maxx• Conceptualized and created memorable and innovative campaigns across multi-media platforms, which included broadcast TV, video, print, outdoor, in-store, point-of-sale, digital, and social• Collaborated with EVP Creative Director for Grey’s Beauty Division on domestic and global accounts, with over 1MM production budgets• Directly involved in the creative development of new businesses pitches that resulted in 6+ new accounts, such as Maybach, Jean Patou Fragrances, Ecco Shoes, Imina Hair and Skin Care, Slim Fast, Cosmopolitan, etc. Show less

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  VIACOM, TIME INC, VOGUE STUDIO, TOM FORD BEAUTY

  Mar 2014 - Feb 2016

  CREATIVE & PHOTO DIRECTOR/DESIGNER,

  Responsible for the creative direction, concepts, brand development, photo art direction and casting for a variety of global media brands• Spearheaded the creative direction of the rebranding of CENTRICTV network, all multi-platforms included • Oversaw a 10+ world-class creative team providing mentorship in a fast-paced and result-driven environment• In charge of on-set direction and post-production for various projects• Led marketing creative teams to ensure campaigns stayed on brand and resonated with the audience• Lead internal brainstorms for 360 concept ideas Show less

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  Hello And Hola! Media Inc, NEW YORK

  Jan 2016 - Feb 2018

  Creative Director

  Created and conceptualized Hola! USA’s brand identity for the American edition of the world-renowned celebrity and lifestyle European magazine and website, in both English and Spanish • Oversaw the creative department, worked closely with the Editor-In-Chief, Marketing Director and Publisher to successfully define the tone, look and feel of the magazine• During tenure, Hola! USA reached over 1MM MUV’s on hola.com and over 400,000 monthly subscribers nationwide, within the first year of its launch Show less

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  Freelancer

  Mar 2018 - May 2019

  Freelance Creative Director

  Creative direction in Print, Editorial, TV, Video, Digital, Web Design, UX Design, and all things Social

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  A+E Networks

  Jun 2019 - Aug 2024

  Senior Art Director, Global Corporate Brand
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  Free

  Aug 2024 - now

  Freelance Creative Director