
Timeline
About me
Cenex Retail Brand Development Specialist at CHS Inc.
Education

Park hill south high school
2010 - 2014High school diplomaActivities and Societies: Baseball, Broadcast, Newspaper, Freshman Mentor Program, A+ Program, President's Award

University of missouri-columbia
2014 - 2018Bachelor's degree business marketing, sport managementActivities and Societies: Phi Kappa Theta, Veritas, Zou Crew, DECA, Club Baseball
Experience

Nike store
Mar 2013 - Apr 2014Part-time athlete• Interacted and communicated with approximately 300-500 customers daily through face-to-face interaction• Assisted customers in having a great experience at the store by finding the best product for them• Collaborated with up to fifty other employees and three other sections of the store to ensure satisfaction for all customers

The national golf club of kansas city
May 2014 - Aug 2017Player services shift leader• Interacted and communicated with approximately 150 customers daily through face-to-face interaction• Ensured a pleasant experience for all customers at the golf course by providing them with amenities such as car-side cart golf cart delivery, golf bag handling, and a freshly cleaned cart• Collaborated with up to five other members of the player service team to ensure satisfaction for all customers

Mizzourec services and facilities
Sept 2015 - Dec 2018• Complete day to day operations of RecSports including employee scheduling, training, and supervision• Serve as a point of contact for all RecSports questions, comments, and concerns• Promote RecSports programming through mass e-mail and social media Lead• Assist in overseeing day to day activities of the Rec Sports program including officiating, scheduling, and event set up• Ensure a safe and satisfactory experience when playing Rec SportsOffice Assistant• Assist in registering, scheduling and planning intramural sports at the University of Missouri• Interact with intramural participants to help with any questions or issues Referee• Officiate intramural sporting events at the University of Missouri
RecSports Intern
Aug 2018 - Dec 2018Lead/Office Assistant/Official
Sept 2015 - Dec 2018

Kansas city t-bones baseball club
May 2016 - Aug 2016Marketing and promotions intern• Developed new marketing strategies and company branding opportunities• Worked with the production crew to execute in-game promotions• Assisted with writing pre-game scripts• Provided existing clients with new promotional info• Assisted with event planning for theme nights and nightly promotions• Assist in community relations events involving the organization: trade shows, mascot appearances, promotional events, etc.• Assist in the general day-to-day general office duties and operations of the promotions department Show less

Kanakuk
May 2017 - Aug 2017Counselor• Led a cabin of 12 middle school aged kids in their pursuit of a Christian faith through a camp setting with activities including Bible study, water sports, team competitions, and other various camp activities.• Coached baseball fundamentals and skills to middle school aged kids in a positive, Christian environment

The crossing
Sept 2017 - Apr 2018Multiage intern• Assist with child supervision during service on Sundays

Blue cross and blue shield of kansas city
Jun 2018 - Aug 2018Marketing and communications intern• Contributed to the creation of member publications including a quarterly magazine, direct mail, and information packets• Assisted with account management for advertising, social media, and sport sponsorship • Analyzed market trends and data reports to provide feedback on marketing campaigns

Mfa oil company
Jan 2019 - Oct 2019Category coordinator• Managed pricing and promotion for retail product categories through Break Time convenience stores• Evaluated category performance and implemented business tactics to increase revenue for Break Time convenience stores• Coordinated merchandising and placement for products throughout 75 Break Time convenience stores

American outdoor brands inc.
Oct 2019 - Jul 2022• Managed and oversaw all aspects of marketing and branding for Bubba• Created, implemented, and executed integrated marketing campaigns and plans for Bubba • Developed monthly, yearly, and multi-year marketing strategies and goals for Bubba• Managed key account merchandising strategy including all trade programs, POP displays, and other unique opportunities• Led a team of 10+ people on projects, meetings, and presentations• Represented the Bubba brand at trade shows, executive meetings, and all marketing events• Contributed heavily to all aspects of product management and product development• Planned and followed a yearly marketing budget • Negotiated and arranged contracts for ambassadors, media, advertising, and all other marketing contracts for Bubba Show less • Contribute to all aspects of brand management and product management for BUBBA • Manage marketing campaigns, promotional programs, ambassador programs, and sponsorships for BUBBA• Research the fishing and marine industries to find opportunities for BUBBA to gain brand exposure and market share• Oversee accounts for social media, PR, advertising, and other digital marketing platforms• Assist with exploration phases of product development by focusing on product positioning and market segmentation• Manage influencer and ambassador product distribution program with monthly budget and allocation requirements• Develop and foster relationships on behalf of BUBBA with captains, guides, fishing professionals, and brand ambassadors• Coordinate logistics for trade shows, pop-up shops, and other events to promote and display the BUBBA brand• Collect and analyze marketing data to create monthly reports and presentations Show less
Brand Manager-BUBBA
Aug 2021 - Jul 2022Marketing Coordinator
Oct 2019 - Aug 2021

Ows foods
Jul 2022 - Nov 2023Marketing manager-bbq spot• Develop, implement, and analyze strategic marketing plans for the BBQ Spot brand, including new product development, pitmaster partner program management, and overall brand and campaign strategy• Direct campaign strategy and implementation through oversight of the BBQ Spot Brand Manager• Coordinate strategy and communications with the Sales team to ensure smooth implementation of the BBQ Spot program• Collaborate with Sales to develop trade promotional strategies, including merchandising support, planogrammanagement, and other strategic trade programs• Manage relationships with accounts in the BBQ Spot program to ensure high quality and timely execution of new product launches and relevant marketing campaigns• Evaluate, monitor, and optimize BBQ Spot program performance on an ongoing basis by analyzing key metrics andcreating comprehensive reports for senior management• Lead BBQ Spot annualized planning cycles for budgeting, pricing strategy, and overall P&L management• Identify and implement creative campaign approaches to best deliver the brand value proposition Show less

Chs inc.
Mar 2024 - nowRetail brand development specialist• Grow and develop Cenex retail fuel volume• Oversee and grow the Cenex branded retail network within assigned trade area• Manage key accounts in the Cenex network• Provide a consultative solutions sales process to prospects and customers• Assist Cenex customers with development and execution of their marketing and growth initiatives• Developing key growth sales strategies, tactics and action plans• Prospect and develop leads within the assigned trade area
Licenses & Certifications

Lean bronze certification
Chs inc.May 2025
Volunteer Experience
Volunteer
Issued by WON BY ONE TO JAMAICA on Jan 2016
Associated with Isaac BrizendineVolunteer
Issued by Camp Kesem National on Jan 2015
Associated with Isaac BrizendineVolunteer
Issued by Habitat for Humanity Restore on Feb 2015
Associated with Isaac BrizendineVolunteer
Issued by Boys and Girls Club of Columbia on Feb 2017
Associated with Isaac BrizendineVolunteer
Issued by City of Columbia, Office of Sustainability on Feb 2017
Associated with Isaac Brizendine
Languages
- enEnglish
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