
Timeline
About me
Senior Marketing Manager | Multifamily Maven | Development | Making Weird Work | Federal Policy Specialist 🧚🏻‍♀️
Education

West texas a&m university
2012 - 2015Bachelor of arts (b.a.) public relations, advertising, and applied communicationActivities and Societies: Alpha Sigma Alpha, Advertising/Public Relations Society, The Prairie. I was a member of the National Student Advertising Competition in 2012-2013, as well as 2013-2014. I was also in many leadership roles in the Advertising/Public Relations society, including Social Media Coordinator.

West texas a&m university
2017 - 2020Master of arts - ma communication and media studiesActivities and Societies: Panhandle Storyrtelling Guild; 2017-2018. Acquiring my Master of Arts in Communication Studies, emphasis on studies of mental health communication, as well as online dating communication structure.
Experience

The claude news
Jun 2011 - Jun 2012InternEdit articles, take photographs, deliver papers, write specialty pieces.

Crazy train clothing
Aug 2012 - Dec 2016Digital platform curator/ vendor marketing specialistI curated the online platform FashionGo.com, an e-commerce site for wholesale and retail customers, assisted customers in purchasing, marketing, and general concerns. Responsible for product addition on FashionGo website, as well as branded website. Created and curated content for social media platforms including Facebook, Instagram, etc. Clerical duties such as payroll, copying, faxing, email services, answering telephone calls, scheduling meetings, accounts payable, sales reports, and bill payment services. Show less

West texas a&m university
May 2013 - May 2014Peer leadAssist in student transition from high school to college life, assist in class schedule construction and cultivation, encourage students to join student organizations, provide resources to on-campus services, welcome new student to the Buff family!

Lane bryant
Jun 2013 - Sept 2014Customer service representativeAt Lane Bryant, I assisted customers in finding the perfect style for their body and soul. Using a positive attitude, a little bit of humor and a distinct understanding of the customer, I was able to make the consumer feel comfortable, welcome, and best of all, beautiful in their own skin.

Fully fabulous plus sized boutique
Aug 2013 - Jun 2016Marketing director & general managerAssisted customers in finding the perfect fit and style for their bodies, as well as create and curate social media platforms, create email marketing tactics to increase consumer engagement, direct online marketing sales, direct marketing tactics, and ensure brand identity throughout all platforms. Managed a team of 6-9 employees, creating schedules, training material, support, and customer relations. Clerical duties such as payroll, copying, faxing, email services, answering telephone calls, scheduling meetings, accounts payable, sales reports, and bill payment services. Show less

Eskimo hut
Apr 2016 - Sept 2016Marketing managerExecute corporate marketing strategies in-store, create marketing strategies for specified district, write copy and create social media calendar for corporate social platforms, ensure clear and concise communication of promotions and sweepstakes information to clients.

Amarillo globe-news
Aug 2016 - Dec 2016Digital media account executiveOutside Sales- Visit small to medium sized businesses; educate decision makers on the benefits of Search Engine Optimization, Search Engine Marketing, Search Retargeting, Content Retargeting, Site Retargeting, and other media tactics. Present materials to clients in an informative manner, as well as revisit clients at the time of campaign overviews.

Tigris real estate llc
Dec 2016 - Jan 2019Assistant community director-Assist in cohesive direction of Georgia Villas apartment community in Amarillo, Texas -Create and maintain client relations within the property- Collaborate with team of 7 in-house employees and multiple outside vendor sources- Daily tasks include responding to resident and prospect emails, conducting property tours in order to showcase property amenities and available units - Inspect apartments during move in/move out- Vendor scheduling, discovery, and communication - Accounts receivable - Marketing materials including flyers, resident communications, and guerrilla marketing tactics. - Social media management including social media calendar, design for Facebook communications, as well as local rental outlet marketing - Event coordination including frequent resident events, blood drives, etc. - Member of the Apartment Association of the Panhandle- Member of Young Apartment Professionals Show less

West texas a&m university
Jan 2018 - May 2021Graduate teaching assistantAssist professor in grading, assignment creation, in-classroom lectures, external experiential learning activities. Serve as guest lecturer in each course.

Amarillo convention & visitor council
Jan 2019 - Apr 2020Marketing manager & database coordinator• Create marketing materials for social and traditional media to showcase Amarillo, Texas as a tourism destination• Social media management and advertisement production• Website maintenance, page creation, content upkeep, and copy writing for VisitAmarillo.com• Work with tourism partners in Amarillo, Texas to ensure consistent messaging and partner relations• Create digital collateral for online advertising• SEO, SEM, and Accessibility measures for the VisitAmarillo.com website• Creation of media events to network with the community • Curate internal community partner database using Simpleview technology• Coordinate information and account import for sales staff• Assist departments in reporting, account creation, and healthy data. • Monitor tourist requests for leisure information, • Monitor media mentions of partners and destination using Meltwater technology• Member of the Amarillo Advertising Federation and the American Advertising Federation Show less

Sinatra & co.
Jul 2020 - Jan 2025Director of Marketing & Property Management Strategy
Sept 2023 - Jan 2025Director of Marketing
Sept 2022 - Sept 2023Marketing Assistant
Nov 2021 - Sept 2022Property Manager
May 2021 - Sept 2022Assistant Property Manager
Jul 2020 - May 2021

Radco
Jan 2025 - nowSenior marketing manager
Licenses & Certifications

Google analytics
GoogleDec 2016
Google adwords mobile
Google- View certificate

Certified mentor in membership / partnership
SimpleviewOct 2019 .webp)
Google adwords
Google seo (page 1 google)
Adobe cs
Adobe.webp)
Federal policy specialist
National apartment association (naahq)Jul 2024
Tabc license
Texas alcoholic beverage commission
Honors & Awards
- Awarded to Tess Vogler, FPS8th Place - National Student Advertising Competition, National Level American Advertising Federation Jun 2013 In regards to a national campaign created and curated for the Glidden paint brand line in Walmart.
Volunteer Experience
Special Olympics Referee
Issued by Special Olympics on Aug 2013
Associated with Tess Vogler, FPS
Languages
- enEnglish
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