Zeyad Soliman

Experience

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  The Spark - Esports Team

  Jan 2017 - Jan 2019

  Junior Graphic Designer

  - Assisting in the creation of visual assets, such as logos, graphics, and illustrations, based on client briefs and design guidelines.- Collaborating with senior designers and the creative team to develop creative concepts and design solutions for various projects.- Conducting research on current design trends, competitor analysis, and target audience preferences to inform design decisions.- Supporting the production of print and digital materials, including brochures, banners, social media graphics, and website elements.- Assisting with photo retouching, image editing, and color correction tasks.- Communicating effectively with team members to understand project requirements and timelines.- Managing and organizing design files and assets for easy accessibility and efficient workflow.- Learning and staying up to date with design software and tools to enhance design capabilities.- Taking feedback from senior designers and implementing revisions to improve designs.- Contributing creative ideas and suggestions during brainstorming sessions and design discussions.- Demonstrating a strong attention to detail, accuracy, and quality in all design deliverables.- Adapting and adjusting designs based on client feedback and project requirements.- Meeting project deadlines and delivering designs within the specified timeframes. Show less

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  SMART LIFE سمارت لايف

  Jan 2018 - Jan 2019

  Senior Graphic Designer

  - Leading and managing design projects from concept development to final execution, ensuring high-quality and visually impactful deliverables.- Collaborating closely with clients, creative directors, and cross-functional teams to understand project requirements, objectives, and brand guidelines.- Providing creative direction and guidance to junior designers, overseeing their work, and providing constructive feedback to enhance their skills and professional growth.- Creating innovative and compelling visual designs across various mediums, such as print, digital, social media, and branding, while maintaining consistency with the brand identity.- Conducting thorough research on industry trends, competitor analysis, and target audience preferences to inform design strategies and conceptualization.- Presenting design concepts and proposals to clients, effectively articulating the rationale and strategy behind each approach and incorporating client feedback and requirements.- Managing multiple projects simultaneously, prioritizing tasks, and ensuring project deadlines and milestones are met.- Collaborating with external vendors, such as printers and photographers, to coordinate production and ensure the highest quality output.- Mentoring and guiding junior designers, fostering their professional growth and development through knowledge sharing and hands-on training.- Staying up to date with emerging design trends, technologies, and software tools, and integrating them into the design process to maintain a cutting-edge approach.- Conducting regular quality checks and reviewing designs to ensure accuracy, brand consistency, and adherence to design standards.- Overseeing the production process, including print proofing, color management, and file preparation for final output.- Building and maintaining strong client relationships, actively engaging with clients to understand their needs and objectives and providing exceptional customer service. Show less

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  Be Trend - بي تريند

  Jan 2018 - Jan 2019

  Senior Graphic Designer

  - Leading and managing design projects from concept development to final execution, ensuring high-quality and visually impactful deliverables.- Collaborating closely with clients, creative directors, and cross-functional teams to understand project requirements, objectives, and brand guidelines.- Providing creative direction and guidance to junior designers, overseeing their work, and providing constructive feedback to enhance their skills and professional growth.- Creating innovative and compelling visual designs across various mediums, such as print, digital, social media, and branding, while maintaining consistency with the brand identity.- Conducting thorough research on industry trends, competitor analysis, and target audience preferences to inform design strategies and conceptualization.- Presenting design concepts and proposals to clients, effectively articulating the rationale and strategy behind each approach and incorporating client feedback and requirements.- Managing multiple projects simultaneously, prioritizing tasks, and ensuring project deadlines and milestones are met.- Collaborating with external vendors, such as printers and photographers, to coordinate production and ensure the highest quality output.- Mentoring and guiding junior designers, fostering their professional growth and development through knowledge sharing and hands-on training.- Staying up to date with emerging design trends, technologies, and software tools, and integrating them into the design process to maintain a cutting-edge approach.- Conducting regular quality checks and reviewing designs to ensure accuracy, brand consistency, and adherence to design standards.- Overseeing the production process, including print proofing, color management, and file preparation for final output.- Building and maintaining strong client relationships, actively engaging with clients to understand their needs and objectives and providing exceptional customer service. Show less

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  Jicarus

  Jan 2019 - Jan 2019

  Senior Graphic Designer

  - Visual Branding and Positioning-Developing and implementing visual branding strategies to effectively position the brand in the market and create a strong visual identity that resonates with the target audience.- Designing Online and Offline Advertisements-Creating compelling visuals for online and offline advertisements that align with the brand guidelines and effectively communicate the brand's message to the targeted audience.- Social Media Visuals-Crafting visually engaging social media posts that maintain brand consistency and captivate the audience, while adhering to the brand guidelines and visual direction.- Target Audience Analysis-Conducting thorough research and analysis to identify the ideal target audience for the brand and its products. Making informed decisions on targeting strategies to effectively reach and engage the identified audience.- Design Decision Making-Taking proactive decisions on design elements, including color schemes, typography, imagery, and layout, to ensure the visuals positively impact the brand audience and clients.- Creative Problem Solving-Finding innovative solutions to design challenges and effectively translating conceptual ideas into visually appealing designs that convey the brand's values and messaging.- Collaboration and Communication-Collaborating closely with cross-functional teams, including marketing, copywriting, and production, to ensure alignment and seamless integration of design elements across various platforms.- Brand Guidelines Adherence-Ensuring consistent application of brand guidelines in all design materials, maintaining visual integrity and strengthening brand recognition.- Quality Control-Conducting thorough reviews and quality checks on design deliverables to ensure accuracy, consistency, and high-quality standards. Show less

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  Gegraph Agency

  Feb 2020 - Oct 2020

  Senior Graphic Designer

  - Drive the creative direction, orchestrating the development of visually stunning solutions that align with project objectives and epitomize brand distinction.- Collaborate closely with clients, creative leaders, and multidisciplinary teams to deeply comprehend project requirements, offer astute guidance, and translate visions into captivating designs.- Foster the growth and expertise of junior designers, nurturing their talents and ensuring a consistent standard of design excellence across projects.- Stay at the forefront of industry trends, emerging technologies, and cutting-edge design practices, infusing projects with innovative ideas to stay ahead of the curve.- Present meticulously crafted design concepts to clients, artfully articulating the design rationale, integrating feedback, and refining designs for maximum impact.- Efficiently manage multiple projects, adeptly juggling priorities and deadlines, maintaining streamlined workflows, and delivering exceptional results on time.- Oversee the meticulous production process, meticulously scrutinizing print proofs, managing color accuracy, and ensuring flawless file preparation for impeccable output.- Uphold the brand's visual integrity and consistency across diverse design collateral, encompassing print materials, digital assets, and captivating social media visuals.- Cultivate strong relationships with external vendors and suppliers, expertly coordinating partnerships, negotiating contracts, and ensuring timely delivery of outsourced design projects.- Continuously evaluate and optimize design workflows, tools, and processes, proactively seeking opportunities for efficiency gains, elevated quality, and seamless team collaboration. Show less

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  UGO Creative Agency

  Jan 2021 - Jan 2022

  Art Director

  - Collaborating closely with clients to understand their unique needs, objectives, and creative vision.- Leading client meetings and effectively communicating project requirements, timelines, and deliverables.- Managing client relationships and ensuring their satisfaction by providing exceptional service and addressing any concerns or feedback.- Translating client briefs into comprehensive creative briefs, outlining project goals, target audience, messaging, and design direction.- Coordinating and overseeing the creative process, working closely with designers, copywriters, and other team members to ensure the successful execution of client projects.- Providing strategic guidance and recommendations to clients, leveraging your expertise in visual communication and brand positioning.- Presenting creative concepts, designs, and campaign strategies to clients, articulating the rationale behind each approach and addressing client feedback.- Managing project timelines, resources, and budgets to ensure projects are delivered on time and within scope.- Collaborating with internal teams to ensure that client objectives are met while maintaining the agency's creative standards and brand guidelines.- Keeping abreast of industry trends, emerging technologies, and best practices to provide clients with innovative and effective solutions.- Maintaining clear and consistent communication with clients throughout the project lifecycle, keeping them informed of progress, milestones, and any changes. Show less

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  Meraki Design House

  Jan 2021 - Jan 2022

  Art Director

  - Collaborating closely with clients to understand their unique needs, objectives, and creative vision.- Leading client meetings and effectively communicating project requirements, timelines, and deliverables.- Managing client relationships and ensuring their satisfaction by providing exceptional service and addressing any concerns or feedback.- Translating client briefs into comprehensive creative briefs, outlining project goals, target audience, messaging, and design direction.- Coordinating and overseeing the creative process, working closely with designers, copywriters, and other team members to ensure the successful execution of client projects.- Providing strategic guidance and recommendations to clients, leveraging your expertise in visual communication and brand positioning.- Presenting creative concepts, designs, and campaign strategies to clients, articulating the rationale behind each approach and addressing client feedback.- Managing project timelines, resources, and budgets to ensure projects are delivered on time and within scope.- Collaborating with internal teams to ensure that client objectives are met while maintaining the agency's creative standards and brand guidelines.- Keeping abreast of industry trends, emerging technologies, and best practices to provide clients with innovative and effective solutions.- Maintaining clear and consistent communication with clients throughout the project lifecycle, keeping them informed of progress, milestones, and any changes. Show less

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  Panda Production House

  Jan 2021 - Jan 2022

  Senior Graphic Designer

  - Lead the design journey, orchestrating the creation of visually compelling solutions that align with project objectives and uphold brand excellence.- Collaborate closely with clients, creative leaders, and interdisciplinary teams to understand project requirements, provide strategic guidance, and transform concepts into captivating designs.- Nurture and mentor junior designers, fostering their growth and ensuring consistent design quality across projects.- Stay attuned to industry trends, emerging technologies, and design methodologies, infusing fresh perspectives to drive innovation and maintain a competitive edge.- Present thoughtfully crafted design concepts to clients, effectively articulating the design rationale, incorporating feedback, and refining designs for optimal impact.- Efficiently manage multiple projects, skillfully prioritizing tasks, and meeting deadlines to maintain seamless workflows and achieve project success.- Oversee production processes with meticulous attention to detail, ensuring accurate print proofing, precise color management, and meticulous file preparation.- Uphold brand integrity and visual cohesion across diverse design materials, encompassing print collateral, digital assets, and captivating social media graphics.- Foster relationships with external vendors and suppliers, adeptly navigating negotiations and ensuring timely delivery of outsourced design projects.- Continuously evaluate and refine design workflows, tools, and processes, seeking opportunities to optimize efficiency, elevate quality, and foster collaboration within the team. Show less

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  AFRO CLOTHING STORE

  Sept 2022 - May 2023

  Head of Design

  - Strategically positioning and curating the visual identity of Afro to effectively engage the brand's target audience and clients.- Developing and implementing online and offline advertising campaigns to showcase the brand's products to the intended audience.- Ensuring social media posts adhere to the brand's guidelines and visual direction, maintaining a consistent and compelling online presence.- Making informed decisions on targeting the ideal audience for Afro's brand and products, optimizing marketing efforts to reach and resonate with the right demographic.- Collaborating with cross-functional teams, including marketing, design, and brand management, to ensure cohesive visual representation across various platforms and channels.- Conducting market research and staying abreast of industry trends and competitor analysis to inform and enhance Afro's visual identity.- Contributing to the development and maintenance of Afro's visual style guide, including elements such as typography, color schemes, and graphic assets.- Participating in brainstorming sessions and creative meetings to generate innovative ideas for visual storytelling and brand communication.- Managing and organizing digital assets, such as logos, images, and design files, to facilitate efficient workflow and collaboration.- Providing guidance and support to internal and external stakeholders on visual identity matters, fostering a unified brand experience. Show less

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  MDD Studio

  Mar 2023 - Sept 2023

  Art Director

  - Led brand establishment efforts, including brand naming, core message development, and defining brand values, contributing to the studio's identity and strategic direction.- Crafted a compelling brand vision and message that aligned with the studio's goals and aspirations, ensuring a coherent brand identity.- Designed the studio's brand mark, creating a visual representation that encapsulated the essence of the brand.- Presented all studio projects, effectively communicating creative vision and project objectives to stakeholders.- Spearheaded the redesign of select studio projects, demonstrating a keen eye for design and the ability to redirect projects visually for desired outcomes.- Managed and led the creative team, ensuring alignment with the studio's creative direction and collaborative project execution.- Established and maintained project schedules, ensuring on-time project completion and adherence to scope.- Conducted interviews with prospective candidates applying to join the creative team, contributing to the selection of individuals who enhanced the studio's capabilities. Show less

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  Rasēd | راصد

  Oct 2023 - now

  Creative Leadership: Lead creative teams, providing visionary direction while ensuring alignment with the company’s goals and values. Foster a collaborative environment where creativity thrives.- Strategic Vision: Develop and execute the creative vision for campaigns, ensuring all visual elements align with the brand and marketing strategies.- Mentorship: Guide and mentor junior designers and cross-functional team members, encouraging growth and innovation within the team.- Stakeholder Collaboration: Liaise with department heads and stakeholders to ensure that design goals align with broader company objectives. Present high-level concepts, defending creative choices and adapting based on feedback.- Quality Assurance: Oversee the quality and consistency of all creative outputs, ensuring the highest standards across all touchpoints (digital, print, video).- Trendspotting and Innovation: Stay ahead of design trends, infuse innovation into projects, and challenge your team to push boundaries creatively.- Brand Custodian: Maintain and evolve the visual identity of the brand, ensuring consistency across all channels while finding ways to enhance the brand’s presence. Show less - Collaborating with cross-functional teams to understand project requirements and develop design strategies.- Managing multiple projects simultaneously, prioritizing tasks, and meeting tight deadlines sometimes.- Collaborate closely with the department creative director, and interdisciplinary teams to understand project requirements, provide strategic guidance, and transform concepts into captivating designs.- Stay attuned to industry trends, emerging technologies, and design methodologies, infusing fresh perspectives to drive innovation and maintain a competitive edge.- Present thoughtfully crafted design concepts to the company, effectively articulating the design rationale, incorporating feedback, and refining designs for optimal impact.- Uphold brand integrity and visual cohesion across diverse design materials, encompassing print collateral, digital assets, and captivating social media graphics.- Continuously evaluate and refine design workflows, tools, and processes, seeking opportunities to optimize efficiency, elevate quality, and foster collaboration within the team. Show less

  • Art Director

    Oct 2024 - now

  • Senior Graphic Designer

    Oct 2023 - Oct 2024
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  Sēnsus | سنسس

  Oct 2023 - now

  - Creative Leadership: Lead creative teams, providing visionary direction while ensuring alignment with the company’s goals and values. Foster a collaborative environment where creativity thrives.- Strategic Vision: Develop and execute the creative vision for campaigns, ensuring all visual elements align with the brand and marketing strategies.- Mentorship: Guide and mentor junior designers and cross-functional team members, encouraging growth and innovation within the team.- Stakeholder Collaboration: Liaise with department heads and stakeholders to ensure that design goals align with broader company objectives. Present high-level concepts, defending creative choices and adapting based on feedback.- Quality Assurance: Oversee the quality and consistency of all creative outputs, ensuring the highest standards across all touchpoints (digital, print, video).- Trendspotting and Innovation: Stay ahead of design trends, infuse innovation into projects, and challenge your team to push boundaries creatively.- Brand Custodian: Maintain and evolve the visual identity of the brand, ensuring consistency across all channels while finding ways to enhance the brand’s presence. Show less - Collaborating with cross-functional teams to understand project requirements and develop design strategies.- Managing multiple projects simultaneously, prioritizing tasks, and meeting tight deadlines sometimes.- Collaborate closely with the department creative director, and interdisciplinary teams to understand project requirements, provide strategic guidance, and transform concepts into captivating designs.- Stay attuned to industry trends, emerging technologies, and design methodologies, infusing fresh perspectives to drive innovation and maintain a competitive edge.- Present thoughtfully crafted design concepts to the company, effectively articulating the design rationale, incorporating feedback, and refining designs for optimal impact.- Uphold brand integrity and visual cohesion across diverse design materials, encompassing print collateral, digital assets, and captivating social media graphics.- Continuously evaluate and refine design workflows, tools, and processes, seeking opportunities to optimize efficiency, elevate quality, and foster collaboration within the team. Show less

  • Art Director

    Oct 2024 - now

  • Senior Graphic Designer

    Oct 2023 - Oct 2024