Peter Loka

Experience

• 

  EVA pharma

  Jul 2012 - Sept 2012

  Medical Representative

  responsible for these bricks ( Menia,Mallawi,Abo qorkas ) working on ( Powerecta ) . visiting pharmacies , and make some orders .

• 

  Hero Group

  Jul 2015 - Aug 2015

  Medical Specialist

  t's been a training internship program held by Hero baby group for pharmaceutical candidates all over egypt. -selected from 160 applicants so as to be part of the summer internship team .-My portfolio which i have worked on ( Hero baby 3 nutradefense) & ( Hero baby cereals and jars ).

• 

  Misr Pharmacies

  Jul 2016 - Feb 2017

  Pharmacist

  - Community pharmacist .-responsible to making deals with some hospital to order from our branch .

• 

  EVA pharma

  Jan 2017 - now

  -Responsible for setting the digital and social media yearly operating plan .-Responsible for setting Physicians engagement strategic plan. -Measure and report performance of all digital marketing campaigns (ROI,KPIs)-Manage the strategy and setup of all paid campaigns.-Monitor and run online advertising on Facebook and google Ads. -Performing qualitative and quantitative analysis of the marketing campaigns.-Set up-to-date with digital media developments.-Collects and analyzes Ad performance data,helps to identify trends and insights that optimize and maximize ROI.-Develop and monitor campaign budgets.-Create landing pages and optimize the user experience. Show less -Responsible for setting the digital and social media yearly operating plan .-Design,build and maintain social media presence ( content calendar ).-Measure and report performance of all digital marketing campaigns (ROI,KPIs)-Manage the strategy and setup of all paid campaigns.-Monitor and run online advertising on Facebook and google Ads. -Performing qualitative and quantitative analysis of the marketing campaigns.-Set up-to-date with digital media developments.-Collects and analyzes Ad performance data,helps to identify trends and insights that optimize and maximize ROI.-Develop and monitor campaign budgets.-Create landing pages and optimize the user experience. Show less

  • Product Manager

    Jan 2024 - now

  • Digital Marketing Executive

    Feb 2022 - Feb 2024

  • Digital Marketing Specialist

    Oct 2020 - Feb 2022

  • Medical Representative

    Jan 2017 - Oct 2020