Courtney Pomerantz

Experience

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  ABC Family

  May 2002 - Jan 2005

  Ad Sales Assistant
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  GSN

  Apr 2005 - Mar 2008

  Ad Sales Planner
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  BBC

  Mar 2008 - Jun 2012

  Director, Digital Ad Sales

  - Built the Digital Advertising business for BBCAmerica.com and BBC.com - Managed a team of Account Executives, Sales Planners, Sales Assistants to grow the digital ad space for BBC digital properties.

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  BBC America

  Mar 2008 - Jan 2010

  Account Executive - TV and Digital
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  MapMyFitness

  Jun 2012 - Mar 2013

  Eastern Region Sales Lead

  MapMyFitness is the premier web, mobile and social destination for the healthy and active consumer. Every month millions of consumers utilize our platform to track, share and celebrate their fitness activity. We are the largest and fastest growing community of its kind.As a leader in the Connected Health space, MapMyFitness inspires personal achievement and friendly competition on a global scale. Because our platform allows fitness devices to integrate directly to our cloud, the MapMyFitness platform has become the Operating System of choice in the Connected Health space. This singular data repository provides users with the ability to quickly and easily merge their various digital health activities in one central location.MapMyFitness works with hundreds of brands in unique ways to engage our audience with their product. We accelerate brand awareness through deep user engagement in leaderboards, virtual challenges, 3-D mapping, competitive course segments and virtual medals for achievements. Our mobile apps engage the consumer at the point of sweat and social sharing provides increased motivation to stay healthy and active.The MapMyFitness portfolio includes MapMyRun, MapMyRide, MapMyWalk, and MapMyFitness. Each app has a companion website connected in the cloud. Show less

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  LinkedIn

  Mar 2013 - May 2024

  Families at LinkedIn's mission is to drive a sense of belonging for all families. This includes but is not limited to parents-to-be, current parents, parents who have experienced loss, caregivers and allies; all of which engage and support one another to be personally and professionally successful wherever they are on their family journey. All active or prospective members, allies, and leaders are welcome to join.Focus on diversity, empathy and compassion to help others feel like they belong, are included, can trust and are inspired! Show less I focus on helping marketers connect with the world’s largest and most powerful network of professionals. I focus on building strategic marketing programs, providing intelligence to measure the effectiveness of those programs, creating business plans and working with cross functional partners to increase scale and performance. Worked across multiple verticals at LinkedIn: Entertainment & Media, Tech, Services, CPG, Transportation and Logistics & Professional ServicesI take immense pride in my association with the LinkedIn EmergIn Leadership Program, a platform that identifies and nurtures high-potential talent within our organization. It underscores my commitment to personal and professional growth while contributing to the collective success of my team and the company as a whole. Show less

  • Regional Lead, Families@LinkedIn

    Feb 2016 - May 2024

  • Senior Enterprise Account Lead, Marketing Solutions

    Mar 2013 - May 2024
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  StackAdapt

  May 2024 - now

  Senior Account Director, Enterprise Partnerships