
Jenny Rowland
Intern

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About me
Field Marketing Manager at Intercom
Education

Alexandra College Dublin
2006 - 2012
University College Dublin
2012 - 2015Bachelor of Arts (B.A.) Politics and Information Studies
Dublin Institute of Technology
2016 - 2017Master’s Degree MarketingFinance for MarketersMarketing MetricsManagementStrategic ManagementMarketing ResearchMarketingConsuming BehaviourMarketing CommunicationsBusiness to Business MarketingServices MarketingOnline Marketing
Experience

Hibernia College
May 2010 - Aug 2010InternI interned for Hibernia College, on a leadership & conflict resolution course at Harvard College, Cambridge, Massachusetts in 2010. I also worked for the Hibernia on a part time basis as a front-of-house receptionist.

Petals.ie
Sept 2012 - Dec 2016Co- Founder/ Marketing AssociateIn 2012, I was part of a team that established a website as an extension of an already existing business which specializes in selling niche luxury cosmetics online. Online sales have continued to grow, with each quarter, fast establishing the website as a major player in the Irish ecommerce industry. Through my work with Petals I have developed and honed skills, specifically managerial and planning skills. My responsibilities included but were not limited to coordinating our digital and print marketing efforts, stock control, creating media plans, recording, analyzing and managing the stores financial performance as well as making decisions regarding the websites overall design. Show less

Aveda
Jun 2013 - Aug 2013Sales AssistantI spent the Summer of 2013 working at the Aveda experience centre in Santa Barbara and was trained to ensure each guest got the full Aveda experience. My duties included advising customers on products, handling cash, restocking and sales. They educated me on all their hair, skin and beauty products as well as Aveda ethics and beliefs.

Brightwater
Oct 2013 - Jan 2015Sales AssociateI worked as a temporary sales associate with Brightwater recruitment agency in concessions of Brown Thomas. I was placed as a sales rep in high end luxury brands such as Hermes, Louboutin, Gucci and Myla. My duties included advising customers on products, handling cash, restocking and sales.

Petals Hair & Beauty
May 2015 - Aug 2016General ManagerI was fortunate enough to develop range of soft-skills including communication, administrative, event planning and organisation competencies. I interacted with clients, advising on and selling products in addition to ensuring the overall smooth running of the salon on a daily basis.I was part of the the expansion of the Petals brand. This included the hiring, operations and financial elements of opening a new location in the neighbouring town of Castlebar.

Whistler Real Estate Company Ltd
Jul 2018 - Jun 2019Digital Marketing CoordinatorDuring my time with The Whistler Real Estate Co. Ltd. I managed digital corporate brand messaging and helped solidify the company's position as the number one real estate business in Whistler.Duties included: • Creating and curating content for all social media channels, including paid advertising• Managing Google AdWords accounts and monitoring Google Analytivs• Working with the marketing team to create content strategies and editorial calendars• Social media monitoring and reporting• Managing online community relations• Creating corporate print media adverts using Adobe InDesign• Assisting with all other marketing/admin tasks and projects as necessary or assigned• Writing and coordinating weekly blog posts to improve websites SEO for two websites Show less

Inpute Technologies Ltd
Feb 2020 - Mar 2024Marketing and SalesInpute Technologies is an intelligent automation firm specialising in process mining, intelligent capture, workflow, content management and RPA. I served as a Full Stack Marketer at Inpute, where I collaborated directly with the senior leadership team to craft and implement comprehensive GTM strategies. My role encompassed a diverse range of marketing functions including brand, digital, field and content marketing. By working across these varied domains, I was able to orchestrate cohesive campaigns that effectively engaged customers throughout their journey, from initial awareness to long-term retention. Show less

Affirma
Apr 2024 - nowField Marketing Manager at Intercom
Licenses & Certifications

Google Ad Words Certified
Google- View certificate

Certified Digital Marketing Professional
Digital Marketing InstituteFeb 2022
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