
Philip O'Brien
Sales & Marketing Manager

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About me
Brand & Content Expert | Master's in Marketing
Education

Momentum
2015 - 2015QQI L6 Training Delivery and Evaluation Commendation
Institute of Technology, Sligo
1997 - 2001Bachelor's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES HonoursActivities and Societies: Rugby Club, ATU Sligo Alumni Society

Atlantic Technological University
2023 - 2023Lean Sigma Quality White Belt Process Management PassActivities and Societies: n/a The Lean Sigma Quality White Belt (MOOC) Sigma and Operational Excellence programme provided an introduction to Lean Six Sigma tools and techniques including introduction to lean and the seven ‘wastes, flow charts and value stream mapping (VSM), quality metrics – Yield & PPM, six sigma DMAIC problem-solving methodology, problem-solving tools – Fishbone diagram, error proofing (Poka-Yoke), descriptive statistics and Lean & Six Sigma examples from the manufacturing, service and healthcare.

Institute of Technology, Sligo
2012 - 2014Master's degree Marketing HonoursActivities and Societies: Rugby Society, Alumni Society Following a BBs in Business (Marketing), the next step was undertaking a Masters specialisation in marketing at ATU Sligo over 2 years as I was working full time also. Learning through blended delivery the M Sc. in Marketing programme provided me with the capacity to provide marketing insight and thought leadership.The programme was delivered through a combination of interactive learning, case studies, guest lectures, seminars and workshops.Modules included:Digital… Show more Following a BBs in Business (Marketing), the next step was undertaking a Masters specialisation in marketing at ATU Sligo over 2 years as I was working full time also. Learning through blended delivery the M Sc. in Marketing programme provided me with the capacity to provide marketing insight and thought leadership.The programme was delivered through a combination of interactive learning, case studies, guest lectures, seminars and workshops.Modules included:Digital MarketingMarketing EthicsSales PracticeGlobal Marketing PracticeEntrepreneurship & Financial AnalysisResearch Methods & MSc in Marketing Brand ManagementService Innovation & LeadershipMarketing in SocietyStrategic Marketing ManagementProfessional Seminar Series Show less

The Marketing Institute of Ireland
2001 - 2001Membership By Examination MarketingEntrance Examination For Membership

Digital Marketing Institute
2015 - 2015Diploma of Education Digital Communication and Media/Multimedia Pass 80%Activities and Societies: Member by Exam Irish Marketing Institute (MMII) Member DMI (Digital Marketing Institute)
Experience

Ocean Media & Communication
Oct 2011 - Apr 2015Sales & Marketing ManagerLeading a team of 6 sales professionals, the role entailed supporting the salespeople in achieving targets, developing new products, services and revenue streams and developing customer relationships.During this period the business also evolved from a commercial radio operation, Ocean FM to Ocean Media which provided customers with a range of products such as video, websites and design services to compliment the more established radio advertising. Philip was required to liase with various departments such as accounting, production and the CEO to manage the transition to the new multimedia organisation and create sales forecasts and pricing structures and also track monthly, quarterly and yearly sales against targets.To assist salespeople in achieving targets and building customer relationships Philip facilitated industry training in communications, sales prospecting customer retention and autonomus decision making and advised the CEO of areas where the sales process could be improved and refined.Reports were generated monthly, quarterly and yearly by Philip and interdepartmental communication and meetings were facilitated to ensure a holistic approach to sales and gain an understanding of each departments challanges and role in the process.The role also required the creation of promotional marketing campaigns which were targeted around events, themes and calender events.This role provided an opportunity to develop a business model and systems from the ground up and exercise a great degree of automomy while delivering on the company goals. Show less

Creation Media
Aug 2015 - nowManaging Director I Brand & Digital Expert
Licenses & Certifications
- View certificate

Foundations of Cybersecurity
GoogleMar 2024
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