Philip O'Brien

Philip O'Brien

Sales & Marketing Manager

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location of Philip O'BrienSligo, County Sligo, Ireland

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  • Timeline

  • About me

    Brand & Content Expert | Master's in Marketing

  • Education

    • Momentum

      2015 - 2015
      QQI L6 Training Delivery and Evaluation Commendation
    • Institute of Technology, Sligo

      1997 - 2001
      Bachelor's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES Honours

      Activities and Societies: Rugby Club, ATU Sligo Alumni Society

    • Atlantic Technological University

      2023 - 2023
      Lean Sigma Quality White Belt Process Management Pass

      Activities and Societies: n/a The Lean Sigma Quality White Belt (MOOC) Sigma and Operational Excellence programme provided an introduction to Lean Six Sigma tools and techniques including introduction to lean and the seven ‘wastes, flow charts and value stream mapping (VSM), quality metrics – Yield & PPM, six sigma DMAIC problem-solving methodology, problem-solving tools – Fishbone diagram, error proofing (Poka-Yoke), descriptive statistics and Lean & Six Sigma examples from the manufacturing, service and healthcare.

    • Institute of Technology, Sligo

      2012 - 2014
      Master's degree Marketing Honours

      Activities and Societies: Rugby Society, Alumni Society Following a BBs in Business (Marketing), the next step was undertaking a Masters specialisation in marketing at ATU Sligo over 2 years as I was working full time also. Learning through blended delivery the M Sc. in Marketing programme provided me with the capacity to provide marketing insight and thought leadership.The programme was delivered through a combination of interactive learning, case studies, guest lectures, seminars and workshops.Modules included:Digital… Show more Following a BBs in Business (Marketing), the next step was undertaking a Masters specialisation in marketing at ATU Sligo over 2 years as I was working full time also. Learning through blended delivery the M Sc. in Marketing programme provided me with the capacity to provide marketing insight and thought leadership.The programme was delivered through a combination of interactive learning, case studies, guest lectures, seminars and workshops.Modules included:Digital MarketingMarketing EthicsSales PracticeGlobal Marketing PracticeEntrepreneurship & Financial AnalysisResearch Methods & MSc in Marketing Brand ManagementService Innovation & LeadershipMarketing in SocietyStrategic Marketing ManagementProfessional Seminar Series Show less

    • The Marketing Institute of Ireland

      2001 - 2001
      Membership By Examination Marketing

      Entrance Examination For Membership

    • Digital Marketing Institute

      2015 - 2015
      Diploma of Education Digital Communication and Media/Multimedia Pass 80%

      Activities and Societies: Member by Exam Irish Marketing Institute (MMII) Member DMI (Digital Marketing Institute)

  • Experience

    • Ocean Media & Communication

      Oct 2011 - Apr 2015
      Sales & Marketing Manager

      Leading a team of 6 sales professionals, the role entailed supporting the salespeople in achieving targets, developing new products, services and revenue streams and developing customer relationships.During this period the business also evolved from a commercial radio operation, Ocean FM to Ocean Media which provided customers with a range of products such as video, websites and design services to compliment the more established radio advertising. Philip was required to liase with various departments such as accounting, production and the CEO to manage the transition to the new multimedia organisation and create sales forecasts and pricing structures and also track monthly, quarterly and yearly sales against targets.To assist salespeople in achieving targets and building customer relationships Philip facilitated industry training in communications, sales prospecting customer retention and autonomus decision making and advised the CEO of areas where the sales process could be improved and refined.Reports were generated monthly, quarterly and yearly by Philip and interdepartmental communication and meetings were facilitated to ensure a holistic approach to sales and gain an understanding of each departments challanges and role in the process.The role also required the creation of promotional marketing campaigns which were targeted around events, themes and calender events.This role provided an opportunity to develop a business model and systems from the ground up and exercise a great degree of automomy while delivering on the company goals. Show less

    • Creation Media

      Aug 2015 - now
      Managing Director I Brand & Digital Expert
  • Licenses & Certifications