Thomas Klag

Experience

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  Scoop® Robotix

  May 2017 - Dec 2018

  Digital Marketing Specialist

  Charged with marketing research and analysis to optimize the Scoop company web pages. Was also in charge of developing content such as videos, info-graphics, social media posts as well as working closely developing keyword strategies and multimedia content to increase traffic, lead, and conversion rates.- Maintained and updated company Wordpress site using CSS, JavaScript, PHP- Developed several motion graphic videos for digital marketing campaigns- Optimized company SEO through Google keywords and YoastSEO- Worked extensively on indirect/direct email marketing campaigns for lead generation- Created content to for the company site ranging from blogs, videos, articles and whitepapers Show less

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  Loop Insights

  Apr 2019 - Mar 2020

  Marketing Coordinator

  Tasks and KPI's included:- Developing and structuring the company website from scratch using Wordpress CMS, Javascript, CSS and HTML while following best-practices- Setting-up and configuring company the CRM using Hubspot- Creating multiple email targeted campaigns using Hubspot and Mailchimp (as well as coding email templates from scratch)- Creating custom animations for web and email using After Effects- Posting and updating social media channels through Hootsuite- Designing and creating multiple assets used for social, slide decks, web etc. using Adobe CC- Video creation and sound editing with Premiere Pro Show less

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  Burst SMS

  Mar 2020 - May 2020

  Email Marketing Specialist

  Tasks involved:- Developing and testing HTML email automation sequences using Keap Infusionsoft (sending custom SMS messages and personalized emails)- Testing customer funnels and sequences- Product and competitor research- Developing written content for the Burst SMS blog - Designing prototype web designs using Adobe XD

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  Electronic Arts (EA)

  Oct 2020 - now

  Content Manager II