Jasmin Donnellan

Experience

• 

  Alkemi International

  Sept 2010 - Jul 2011

  Digital Account Manager - Client Services
• 

  Lastminute.com

  Oct 2011 - Sept 2014

  - Manage pan-European PPC strategy for hotels & lifestyle across multiple markets - mainly UK- Problem solving & generating insight from big data to drive smart investment decisions.- Lead mobile search strategy & represent group acquisition team in cross-functional meetings

  • PPC team leader

    Jun 2013 - Sept 2014

  • Senior PPC Executive

    Sept 2012 - Jun 2013

  • PPC Account Executive

    Oct 2011 - Sept 2012
• 

  IProspect

  Sept 2014 - Apr 2016

  - Client lead for paid search, responsible for strategic planning & managing a team of 9- Industries: retail, travel, FMCG, tech & automotive including SONOS, adidas, Diageo, Tourism Ireland & GM Global Clients: General Motors, adidas Heartbeat Sports & Kellogg's- GM EU regional lead for PPC strategy and coordination of local markets- Project lead for first centrally run dealer/retailer pilot in Europe for GM

  • Global Search Account Director

    Apr 2015 - Apr 2016

  • Search Account Manager - Global Clients

    Sept 2014 - Apr 2015
• 

  Reprise Australia

  May 2016 - Jan 2020

  - Head of Market for 3 offices with over 40 people across Search, Social, Analytics, Content & Strategy.- Leadership position, focused on senior Client Management & new business - Client advisor and team leader- Planning & strategy across digital channels for Tier 1 Clients across the retail, travel & finance verticals

  • Head of Melbourne, Perth & Adelaide

    Jan 2018 - Jan 2020

  • Client Advisory Director

    May 2016 - Dec 2017
• 

  Google

  Feb 2020 - now

  • Senior Industry Manager

    Nov 2023 - now

  • Industry Manager

    Feb 2020 - Nov 2023