Mahmoud Flaha

Experience

• 

  Benta Pharma Industries- BPI

  Nov 2007 - May 2012

  ◦ Introduce all BPi products in the Bekaa's market by identifying potential clients and key healthcare providers to explore new business development opportunities◦ Develop and execute sales strategies to achieve set sales targets and increase market share in the assigned territory◦ Create and manage budgets for promotional activities and marketing campaigns for various accounts to ensure efficient resource allocation and increase revenue◦ Cultivate and maintain a broad network of relationships with key opinion leaders, healthcare professionals, and targeted customers◦ Coordinate and organize staff meetings, round tables, and conferences to facilitate knowledge-sharing and training among team members◦ Regularly monitor and analyze the competition's marketing activities and product offerings and provide market updates and reports to inform product positioning, marketing tactics, and sales strategies to maintain a competitive edge Show less

  • Medical Representative - Diabetes & Cardiology Line

    Mar 2008 - May 2012

  • Trainee Medical Representative - Antibiotics

    Nov 2007 - Feb 2008
• 

  Benta Pharma Industries- BPI

  Oct 2018 - now

  ◦ Develop and implement effective sales plans to support the company's overall strategy, ensuring alignment with organizational goals◦ Consistently meet and exceed sales targets and objectives within the assigned budget for five consecutive years◦ Maintain products' growth while strategically decreasing the price of the brand to half of the products' value for two consecutive years◦ Develop and implement innovative marketing and sales strategies to increase line volume and gain a larger share of the market for BPI products◦ Organize successful events and activities tailored to meet the specific needs of the market and align with the company's resources and potential, including planning and executing RTDs (roadshows), standalones (stand-alone events), and workshops to boost brand visibility and product awareness◦ Foster a culture of high-performance within the sales team by providing coaching, mentoring, and ongoing support Show less ◦ Develop and implement national and territorial budgets for the field operations, considering strategic objectives and financial constraints◦ Spearhead continuous field coaching initiatives to enhance the performance and capabilities of the field team◦ Provide constructive feedback to team members, fostering a culture of continuous improvement and personal growth◦ Implement talent recruitment strategies to attract and onboard skilled professionals aligned with the organization's goals and values◦ Cultivate and maintain a robust network of relationships with Key Opinion Leaders and Doctors across Lebanon◦ Implement performance evaluation processes to assess and improve individual and team performance against predefined KPIs and targets Show less

  • Sales Supervisor - Urology Line

    Jun 2012 - now

  • Field Manager

    Oct 2018 - Oct 2022
• 

  Benta Group

  Nov 2022 - now

  Country Manager - Iraq

  ◦Devise comprehensive market strategies to penetrate and dominate the Iraqi pharmaceutical industry◦Manage all aspects of tender processes related to the Iraqi Ministry of Health (MOH) through Kimadia◦Oversee the private sector sales operations by collaborating with scientific offices representing Benta Pharma Industries in Iraq◦Proactively search for new scientific offices and potential partners to establish collaborations and distribution networks◦Cultivate strong relationships with existing and new partners, and identify opportunities for growth and expansion within this market segment◦Implement strategic initiatives to increase Benta Pharma Industries' market share in the Iraqi private sector Show less