Mario Bertini

Experience

• 

  Anheuser-Busch InBev

  Jun 2001 - Sept 2015

  This role involves: -Responsibility for the business results in the Federal District of Buenos Aires. -The management of a Sales team of 200 people included 3 sales managers. -Responsibility for the development of the regional commercial strategy. - Development of top-line growth initiatives -A Share of throat Six sigma project leadership in the on-trade channel. - Managing the relationships with the beer Union representatives In charge of the Company business in the Patagonian Area(from Neuquen to Tierra del Fuego). Managment of the Direct Sales Team which is in charge of the execution and service in the On premise Market of Capital Federal(Bs As). Development and Improvement of the company’s business in Salta and Jujuy (two cities located on the Nort West of Argentina) . Achieving the best performance in Beer´s Share of the history. -Leading development of the Trade Marketing Strategy to achieve defined business objectives across all product categories.-Owning responsibility for the development, execution, and performance of all Market Program-Implementing channel strategies and the associated plans.-Ensuring alignment across the Sales and Marketing organizations on field sales needs and marketing initiatives.- Being responsible for Sales Force Animation Programs and Actions

  • Direct Sales Director

    Sept 2012 - Sept 2015

  • Area Sales Manager

    Sept 2010 - Sept 2012

  • Direct Sales Manager

    Sept 2008 - Sept 2010

  • Regional Sales Manager

    Jan 2006 - Sept 2008

  • Trade Marketing Manager

    May 2004 - Jan 2006

  • Sales Boss

    May 2003 - May 2004

  • Trade Marketing Manager

    Jul 2002 - May 2003

  • Supervisor de ventas

    Jun 2001 - Jul 2002
• 

  Beliv Company

  Mar 2015 - Aug 2022

  Mission of the role: Drive the business development and achieve targets of Volume, SOM, and EBITDA for the different regions, selecting, monitoring, and ensuring the right execution from partners.

  • Chief Operating Officer

    Jan 2021 - Aug 2022

  • Commercial VP

    Mar 2015 - Dec 2020
• 

  Apex Global Mobility

  Aug 2022 - now

  • Chief Operating Officer

    Dec 2022 - now

  • Post Merger Integration Head

    Aug 2022 - now