Matthew Wilson

Experience

• 

  Amundi US

  Oct 2010 - Apr 2011

  Client Services

  •Specialized in advanced retirement accounts including : Roth IRA, Simple IRA, SEP IRA, Money Market, 401K, 403B•Performed maintenance actions on basic and advanced accounts•Analyzed New York Stock Exchange figures to give updates to clients and broker dealers•Provided historical information on Pioneer funds•Constructed year-end tax reports

• 

  Smith Kroeger

  Apr 2011 - Jul 2012

  Account Manager

  ● Developed and implemented strategically influential marketing plans to fulfill client goals● Contributed ideas to major projects that positively impacted client’s business needs● Coordinated communication between account service, strategic planning, media and creative teams● Reviewed all media documents, creative work, correspondence and estimates for accuracy● Supervised TV, radio, print, web, mobile and social media content production● Provided primary and secondary research plans for current and new business● Tracked projects to ensure established timelines and scope were followed● Managed a promotional marketing street team● Developed SKAR’s first online reputation management/social media monitoring tool Show less

• 

  FNBO

  Jul 2012 - Jun 2019

  ● Concept, wrote and developed brand/product campaign creative for all consumer and small business products within our seven state retail footprint ● Managed strategically integrated marketing campaigns through traditional media, digital media, social media, direct mail, email and event marketing● Developed annual creative and media budget to meet yearly campaign objectives ● Established company wide brand ambassador program● Worked with legal team to ensure all creative is in accordance with financial law● Designed the first highly tailored merchandising strategy for 101 branch locations Show less

  • Senior Brand Manager

    Nov 2017 - Jun 2019

  • Senior Associate, Creative and Advertising

    Jul 2013 - Nov 2017

  • Marketing Project Manager

    Jul 2012 - Jul 2013
• 

  Bailey Lauerman

  Jun 2019 - Apr 2020

  Account Director

  • Directed day-to-day client relationships for BL’s clients in the automotive, agriculture and banking industries • Provided strategic oversight on all marketing projects and campaigns including TV, radio, Web, social media, mobile, outdoor, print and in-store advertising• Client scope development and media/creative budget management• Presented campaign concepts, media strategies and media optimization opportunities

• 

  Werner Enterprises

  Apr 2020 - Jun 2021

  Product Marketing Manager

  • My Position includes, but is not limited to, product marketing, brand management, creative strategy and ad agency management

• 

  Conductix-Wampfler

  Jun 2021 - now

  • Director of Marketing and Communications

    Sept 2023 - now

  • Marketing Communications Manager

    Jun 2021 - Sept 2023