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Maja Majzen

Maja Majzen

Junior Marketing Manager

Followers of Maja Majzen1000 followers
location of Maja MajzenGreater Chicago Area

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  • Timeline

  • About me

    Director Business Transformation & UX at Robert Bosch Tool Corporation NA

  • Education

    • Cooperative State University Stuttgart

      2003 - 2006
      Diploma Business Administration GPA 4.0 / German Grade 1,2

  • Experience

    • Yves Rocher

      Oct 2006 - Nov 2009
      Junior Marketing Manager

      As Junior Marketing Manager, I defined and monitored KPI’s on a monthly basis. I developed and implemented a new multi-channel marketing plan to standardize marketing campaigns in retail, mail-order and e-commerce business.

    • Dr. Hauschka Skin Care

      Dec 2009 - Jan 2015

      As group leader product marketing, I designed and drove the growth and profitability of Dr. Hauschka’s body care segment. I successfully developed a new segment strategy and matched the product launch pipeline accordingly. Reporting directly to CEO, I started several change initiatives to improve processes and interfaces for all departments involved in the product development process. As Product Marketing Manager, I developed new product ideas and marketing campaigns. Responsible for the holistic product launch process, I was in charge of product concepts, formula development, pricing, naming, packaging, production, photo shootings, launch campaigns, training concepts, sales promotions, result tracking and product life cycle management.

      • Senior Manager Product Marketing

        Jul 2012 - Jan 2015

      • Product Marketing Manager

        Dec 2009 - Jun 2012

    • Bosch

      Feb 2015 - May 2019

      Leading an agile transformation project based on cross-functional collaboration, transparent communication, and agile culture principles. As team leader brand management, I successfully derived a user group strategy for the industrialized markets based on market research and close cooperation with lead customers. I developed and implemented new campaign and content strategies as well as the first marketing strategy for IoT based products and services within the Professional Power Tools business.

      • Agile Organization Coach at Professional Power Tools

        Apr 2017 - May 2019

      • Senior Manager Brand Communication at Professional Power Tools

        Feb 2015 - Mar 2017

    • Robert Bosch Tool Corporation NA

      May 2019 - now

      • Director Business Transformation & UX

        Nov 2022 - now

      • Agile Organization Coach

        May 2019 - Oct 2022

  • Licenses & Certifications