Rana AlBazian, MBA

Experience

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  InfoPlaceUSA

  Dec 2017 - Jun 2018

  Assistant Manager - Customer Service Representative

  • Promoted to Assistant Manager in March 2018 after demonstrating leadership and customer service excellence.• Supervised a team in providing high-quality guest services, tenant support, and mall operations assistance.

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  Starwood Retail Partners LLC

  Feb 2018 - Nov 2018

  Marketing Coordinator

  • Assisted in executing local and regional marketing initiatives to drive foot traffic and enhance brand engagement.• Worked with tenants to develop in-mall promotions and events, increasing customer participation and sales.• Collaborated with mall management and leasing teams to create marketing materials supporting retailer success.

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  Ken Garff Automotive Group

  Nov 2018 - Feb 2019

  Business Consultant Intern

  • Utilized CRM tools to track customer interactions, contributing to revenue growth.• Built 30+ new customer relationships while maintaining existing ones in the Business Development Center.• Developed and presented marketing strategies to improve brand awareness and customer satisfaction.

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  Happys Appliances Outlet

  Feb 2019 - Apr 2021

  Marketing Manager

  • Spearheaded a targeted marketing campaign, leading to a significant increase in sales revenue within the first year.• Analyzed marketing performance data, reallocating resources to high-performing channels to optimize budget efficiency.• Established strategic partnerships with home improvement and interior design influencers to expand brand reach and drive targeted traffic.

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  Fairlane Town Center

  Apr 2021 - Oct 2023

  Marketing Director

  • Created and implemented strategic marketing initiatives to drive foot traffic, retailer sales, and overall brand engagement.• Managed marketing budgets, ensuring cost-effective allocation of resources while achieving key performance indicators (KPIs).• Led tenant engagement initiatives, supporting new store openings, coordinating retailer marketing participation, and strengthening business collaborations.• Launched digital and social media campaigns, exceeding marketing plan KPIs and driving customer engagement.• Executed national marketing initiatives at the local level while upholding brand standards and best practices. Show less

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  JLL

  Dec 2023 - now

  Retail Marketing Manager

  • Develop and execute innovative marketing campaigns that drive foot traffic, increase tenant sales, and enhance the customer experience at San Francisco Centre.• Lead cross-functional teams to implement integrated digital and in-mall marketing strategies, utilizing social media, data analytics, and emerging retail trends.• Cultivate strong tenant relationships, collaborating on strategic promotions, activations, and events that enhance brand visibility and engagement.• Manage seasonal and signature events, ensuring alignment with brand objectives, community engagement, and revenue growth.• Analyze marketing performance metrics and consumer trends to optimize strategies and maximize ROI for both the property and retailers. Show less