Ashley McKean

Experience

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  Endeavor

  Sept 2020 - Oct 2020

  NYFW:NXT Virtual Fashion Industry Training Program Participant

  - Virtual fashion training program providing tools, insights, and information to aspiring fashion professionals to help them enter, succeed, and make change in today's fashion industry. - Participated in 9 virtual fashion foundation programs - Engaged in livestream conversations with industry leaders and workshops supplemented with archival runway shows, presentations, and talks. Programs were led by Rebecca Minkoff, Jason Wu, Misa Hylton, Christian Cowan, and models Chanel Iman, Emily DiDonato, Nouri Hassan, Zach Miko, and more. - Accessed 30+ hours of fashion related content throughout the program Show less

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  Fashion and Design Society

  Sept 2020 - May 2021

  Syracuse University Fashion and Design Society Styling Intern

  - Created mood boards for fashion shows/photoshoots- Styled models for photoshoots - Attended virtual meetings where the team discussed upcoming events and fashion shows at Syracuse University

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  SPEC Magazine

  Sept 2021 - May 2022

  Public Relations and Social Media Strategist

  - Take the lead on fashion, lifestyle, and entertainment related PR projects for the Spec Magazine social media pages- Develop ideas for social media and promotion of magazine into finished products- Collaborate with members across 7 boards on the creative direction and production of the magazine and it’s social media accounts

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  University of Southern California

  Oct 2021 - May 2022

  Digital Communications Assistant

  - Took part in the successful launch and management of USC Student Affairs Instagram and TikTok pages - Curated ideas into a finished product for all Student Affairs social media - Analyzed and researched trends in pop culture, entertainment, music, politics, and more

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  BOMBANANA Hot Sauce

  Jan 2022 - Apr 2022

  Public Relations Intern

  - Teamed up with some classmates from a public relations class to help out young entrepreneurs with their clean hot sauce business out of Michigan, Bombanana Hot Sauce, and was then given an intern role to help bring publicity to the brand. - Curated content for social media accounts- Wrote strategic pitches to prospective clients- Coordinated influencer outreach across the US

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  SMITHHOUSE

  Jun 2022 - Dec 2022

  Publicity Intern

  Boutique PR Agency with teams in Los Angeles, New York City and Miami that specializes in Entertainment, Lifestyle, Health & Wellness, Nonprofit, and Awards sectors.As a Publicity Intern I: - Contributed to the development and distribution of PR materials including pitches, press releases, media coverage and media lists - Assisted with the organization and execution of various media and PR events for the red carpet, awards season, film festivals, and press junkets- Acted as a media liaison by communicating, pitching, and maintaining relationships with clients, reporters, journalists, producers, and industry leaders- Researched and documented news and trends happening within the entertainment industry Show less

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  Tusk Villas

  Aug 2022 - now

  Social Chair

  - Plan, manage, and coordinate all social events for the house such as: invites, socials, holidays, catered lunches, party buses to venues, and watch parties of show premieres- Partner with the social media team to promote upcoming events - Implement a strong communication method with all members of the house to oversee questions and RSVPs

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  Riddle & Bloom

  Sept 2022 - Nov 2022

  Hulu Campus Brand Manager

  - A constant campus brand advocate for Hulu by using authentic voice to make Hulu and their student deal part of day-to-day social life through campus events, daily conversations, and through creating and publishing branded social media content to personal social channels - Coordinated and executed pop-up Hulu events, partnered with various clubs and organizations on campus, and upheld large-scale university-led programming - Distributed marketing materials to drive awareness of Hulu’s Student Deal, encouraged student sign-ups, and maintained proactive communication with all Riddle & Bloom program stakeholders Show less

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  SLATE PR

  Jun 2023 - Sept 2023

  Publicity and Special Events Intern

  SLATE PR is a leading public relations agency in the entertainment industry with an A-list client roster.- Prepared for industry events such as red carpets, premieres, press junkets, award shows, and film festivals - Conducted research on the industry and maintained media lists, databases, and publicity clips - Assisted with overall entertainment public relations agency administrative support

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  Freelance

  Sept 2023 - now

  Freelance Events Assistant

  Freelance Events Assistant for SLATE PR and Tessa Lyn Events and Weddings

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  NBCUniversal

  Sept 2023 - Dec 2023

  West Coast Entertainment Casting Intern

  - Performing coordinator duties under the desks of Teri Dean and Brian Dorfman, overseeing NBC and Peacock scripted shows- Scout talent and create coverage by researching comedy shows, films, and television & becoming well acquainted with NBC and Peacock programming through attending daily casting meetings with executives and reading pilot scripts - Compile daily casting news, TV premiere dates, and upcoming comedy shows in LA