Bui The Lam

Bui The Lam

Account Manager

Followers of Bui The Lam5000 followers
location of Bui The LamHo Chi Minh City, Vietnam

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  • Timeline

  • About me

    HCMC Branch Director

  • Education

    • University of Economics Ho Chi Minh City

      2007 - 2008
      Sales & Marketing Director

      Sales & Marketing Director

    • Hong Bang University International

      1998 - 2002
      BA Foreign Trade

      Foreign Trade

    • Global Selling School – IBM

      2014 - 2015
    • PACE

      2006 - 2007
      Professional Selling Skills

      Professional Sales Skills

  • Experience

    • Vietnam Pyramid New Technology Corporation (Pythis)

      Jun 2004 - Dec 2005
      Account Manager

      In coordination with Director, establish both market and target customer strategies for Oracle EBS solution.- Develop annual sales & marketing plan for HCMC Branch - Find out the potential customer by the professional way via: f2f meeting, email campaign, cold-call, networking and socials network.- Building up the prospect database for sales and marketing activity.- Arrange high level meeting for presentation/demonstration - Cooperating with the presales team to create a wining proposal - Coordinator with Oracle Vietnam team to do the marketing activities for the Southern market.- Liaise and enhance good relationship with the customer - Making the inside support person from the prospect to get their support on closing deal- Base on the potential customer list to making the process of sales (Sales Cycle) from need to close.- Conduct market research, included: market, industrial trend & competitors- Coordinator with Oracle and internal presales team to create the wining proposal for customers. Show less

    • FPT IS

      Jan 2006 - Apr 2008
      Sales Group Leader - SAP Solution

      - Develop annual sales & marketing plan. Quarterly updates, revisions and modifications to the plan.- To develop the market focus in industry solution such as: Retail & Distribution, CPG, Manufacturing, FSI, Plastic Industries …etc. - Coordinator with SAP Partners (Add-on solution) such as: Attune Consulting (Apparel & Footwear Solution), Deloitte Consulting (Asia) to approaching Vietnam market.- In coordination with Managing Director, establish both market and target customer strategies for SAP solution.- Work closely with Project Manager, schedule and organize weekly & monthly internal and external sales meetings.- Develop framework & allocate works to each right person.- Conduct market research, included: market, industrial trend & competitors. - Coordinator with SAP team and internal presales team to create the proposal- Directly contact huge clients and making appointments with customer top managers for all solution presentations, all live demos, high level meetings, or contract negotiation meetings.- Co-operate with delivery team, to implement current projects and approach prospects.- Work with local & abroad partners to get supports from them to closing the deal.- Do marketing activities with SAP and Hardware vendor such as IBM to boost sales. Show less

    • HPT Vietnam Corporation

      Apr 2008 - Oct 2008
      Country Sales Manager

      Responsible for the overall coordination, the functional management and leadership of all of the sales activities of the business. Reported directly to the Managing Director- Develop Business Plan for Software division in both Hanoi & HCMC market. Weekly updates, revisions and modifications to the plan.- Provide monthly & annual sales objectives, sales plans & strategies.- In coordination with the Managing Director, establish both market and target customer strategies for the company.- Work closely with project manager to schedule and organize weekly & monthly internal and external sales meetings.- Directly contact huge clients. Making appointments with customer top managers for all product presentations, all demos, technical meetings as well as negotiation meetings.- Conduct all solution presentations in the sales and marketing activities.- Support for Presales team to create the proposal for customer.- Co-operate with Project Manager to implement current projects and to approach prospects.- Do marketing activities to boost sales: do seminar, mini-seminar with Oracle and hardware vendors.- Work as the primary contact with Oracle Vietnam for all activities relating to Oracle Application Solution. Show less

    • TDI APJ

      Oct 2008 - Oct 2012
      Sales Manager

      Responsible for all sales & marketing activities in Vietnam market to ensure the business goals.- Analyze the account proactively with respect to customer’s goals, business fields, business process, value chains, and weaknesses to generate business opportunities which offer the highest possible benefit to customers.- Develop opportunities within the target sales accounts systematically, using established sales tools, methodology, and process.- Develop best practices and process discipline to ensure future scalability of the business so as to assure the business future growth.- Define and implementing and operating the sales activities in Vietnam- Work closely with Pre-sales & Solution Manager, schedule and organize weekly & monthly internal and external sales meetings.- Conduct market research, included: market, industrial trend & competitors. - Directly contact huge prospect in cross industry such as: Pharmaceutical, FSI, CPG, Retail & Distribution, Manufacturing and EC&O,…ect- Set up C-level meeting for all solution presentations/demos or negotiation meetings.- Support for Presales team to create the proposal and submit to customer - Work closely with third party’s solution such as POS & handheld device to offer end to end solution to customer in Retail industry. - Coordinator with regional marketing executive to do marketing activities to boost sales: do seminar, workshop with SAP & hardware partners- Work as the primary contact with SAP Vietnam for all activities relating to SAP All-in-One solution. Show less

    • NTT DATA Vietnam

      Oct 2012 - Sept 2014
      Sales Manager

      Responsible for the development and performance of sales activities in Vietnam market. Analyze the account proactively with respect to customer’s goals, business process, value chains to generate business opportunities which offer the highest possible benefit to customer. - To set up and manage sales teams and selling strategies to achieve the target revenue- To develop NTT DATA Business Solution Vietnam to be the leading SAP service provider from end to end solution in Vietnam including the following services: SAP core ERP, SAP BPC, BI/BOBJ, HCM… etc - To be in charge of all business development activities for NTT DATA Business Solution Vietnam and develop opportunities within the target sales accounts systematically, using CRM system to manage all accounts from prospect to closed. - Conduct market research, included: market trend, competitors and gather market information with the objective of providing the company up-to-date competitive market intelligence, thus enhancing the company’s competitive positioning.- Directly contact huge prospect in cross industry to offer SAP solution as well as NTT DATA’s application management services. - Set up high level meeting with client top managers for all solution presentations, all demos or negotiation meetings.- Work closely with Presales consultant to prepare comprehensive solution proposal for potential customers and to follow up aggressively and close deal.- Coordinator with regional marketing executive to do marketing activities to boost sales: do seminar, workshop with SAP & hardware vendors (IBM/Dell/HP)- Work as the primary contact with SAP Vietnam team for all activities relating to SAP All-in-One solution. Show less

    • IBM

      Sept 2014 - Dec 2020
      Territory Sales Representative

      Starting from a depth knowledge of industry trends, strategic initiatives, business processes, financial insights…etc, I identify opportunities to develop value-adding solutions for the Client involving IBM products, solutions and services.- Responsible for Client relationship and business development with a strong focus on Banking, Financial Services, Insurance, Retail, CPG... to ensure the Client derives value from the IBM solutions and services in the South of Vietnam and Cambodia. - Identify, acquire and coordinate with the brands sales team to address Client needs to grow the business in the South of Vietnam and Cambodia.- Lead the development of the overall account plan and have primary responsibility for identifying and prioritizing opportunities and developing Client-valued solutions involving multiple brands and elements.- Understand IBM business and our Cloud, Analytics, Mobile, Security and Social (CAMSS) strategies and how these translate into solutions which address Client needs.- Understand Client's industry, including industry trends, industry business processes, industry financial measurements and performance indicators, and key Client competitors in their industry.- Work closely with the presales team to ensuring that our products/solutions/services meets the needs of the Clients Show less

    • Tech Data APAC

      Jan 2021 - Jan 2023
      Sales Manager

      As sales manager of Tech Data Vietnam, I am responsible for undertaking a wide spectrum of sales and oversee all sales and marketing activities, managing a team of sales professionals to achieve business targets and drive revenue growth:- Develop and maintain strong partnerships with business partners to establish long-term partnerships and promote sustainable growth.- Utilize expertise in sales and business development to identify opportunities for expansion and growth.- Collaborate with other teams, such as the marketing and presales team, to share references and accelerate sales progress.- Define team objectives and outcomes, and manage team members to ensure achievement of goals.- Deliver on sales commitment according to the agreed sale plan with the Country General Manager.- Develop and implement effective sales strategies to achieve business targets and drive revenue growth. Show less

    • Amigo Technologies JSC

      Feb 2023 - now
      Branch Director

      As the Branch Director of Amigo in Ho Chi Minh City, my main responsibility is to oversee and manage the day-to-day operations of our branch, ensuring that we are delivering high-quality services to our clients and meeting our business goals. I work closely with our team to develop and implement strategies that drive growth and profitability, and I am committed to fostering a positive and supportive work environment where our employees can thrive and develop their skills.In addition, I also play a key role in building and maintaining relationships with our clients and partners, and I am constantly seeking opportunities to expand our business and explore new markets. Show less

  • Licenses & Certifications

    • Red Hat Sales Specialist - Red Hat OpenShift

      Red Hat
      Sept 2021
    • Red Hat Sales Specialist - Red Hat OpenShift Container Storage

      Red Hat
      Sept 2021
    • IBM Agile Explorer

      IBM
      Oct 2020
      View certificate certificate
    • Technical Foundation for Sellers

      IBM
      Nov 2019
    • Red Hat Sales Specialist - Red Hat Agile Integration

      Red Hat
      Sept 2021
    • Cloud & Cognitive Patterns

      IBM
      Sept 2017
      View certificate certificate
    • IBM Selling Profession Certification - Level I

      IBM
      Sept 2015
      View certificate certificate
    • Red Hat Sales Specialist - Hybrid Cloud Infrastructure

      Red Hat
      Sept 2021
    • IBM Selling Profession Certification - Experienced

      IBM
      Oct 2015
      View certificate certificate
    • Zero to Node-Red

      IBM
      Jan 2020
      View certificate certificate
  • Honors & Awards

    • Awarded to Bui The Lam
      Best of IBM in 2018 IBM May 2018 I had an honor and a pleasure to be present at Best of IBM 2018 in Bahamas at Grand Hyatt Baha Mar.It was impressive to meet Mrs. Ginni Rometty (CEO of IBM) and Executive management team.