
Julia Muller
Community Volunteer

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About me
Marketing Manager at UIC
Education

Jones College Prep
2011 - 2014Activities and Societies: - Head Captain for Girls' Varsity Cross Country and Track Team (Junior and Senior Year) - Awarded Cross Country and Track Newcomer of the Year Award - Awarded Coach's Choice Award - Awarded Most Improved - Awarded for Breaking the Most Records in 1st, 2nd, and 3rd mile - Raised $2,000 for Disability Athletic Charity

Quinlan School of Business, Loyola University Chicago
2014 - 2019Bachelor of Business Administration - BBA Marketing- Bachelor's in Business Administration; Marketing Major- Dean's List and Honor Roll- 1st place in the Beauty and Biology Art Competition of Spring
Experience

Harold Washington Library Rahm's Readers Summer Reading Program
May 2010 - Jul 2012Community Volunteer- Taught kids of all ages how to read and write.- Encouraged children across Chicago to learn and read during summer break.- Recorded students reading progress throughout the summer.

Mercy Clinic
Jun 2013 - Aug 2014Front Desk Receptionist- Worked with patients of various medical backgrounds- Assisted doctors and surgeons with medical records- Promoted to work at Mercy Medical Hospital as a medical intern assistant

Victoria's Secret
May 2014 - Aug 2014Sales Associate- Required to sell at least $250/hr- Achieved highest sales for every month- Promoted to lead sales associate

Mortar and Pestle
Mar 2016 - Jun 2019Rapid Career Advancement: Earned a promotion to a managerial role within 2 years, having worked in various positions including Server, Bartender, Line Cook, Food Runner to gain comprehensive business knowledge.Team Leadership: Effectively managed a team of 15 people, improving team efficiency and reducing staff turnover by 45%. Oversaw interviewing, hiring, and scheduling, leading to a 34% improvement in staff allocation.Business Growth: Played a key role in menu development and event management, directly contributing to a 32% increase in annual sales. Collaborated in seasonal menu changes and weekly specials, resulting in a 25% increase in repeat customer visits. Directed private events that generated a 48% increase in event-related revenue. Show less
General Manager
Feb 2018 - Jun 2019Full Time Waitress
Mar 2016 - Feb 2018

Fleet Cost & Care
Feb 2020 - Mar 2022Event Production: Directed the planning and execution of the company’s event portfolio, including three customer conferences, consistently exceeding attendance and sales goals.Social Media Management: Created all the social media content creation, including graphics, infographics, videos, and blogs, as well as product launches using my personal drone and camera. Established a consistent posting schedule that boosted social media interactions by 85%.Sales Collaboration: Supported the sales team by generating qualified leads using ZoomInfo, Salesforce, and Power BI. Developed pitch decks and sales materials, traveling with the sales team to directly engage key clients and scout prospects for hosted educational events. Show less
Marketing Specialist
Jul 2020 - Mar 2022Marketing Intern
Feb 2020 - Jul 2020

Personify
Feb 2022 - May 2023Content Marketing SpecialistLead Digital Content Innovation: Created and directed diverse content using the company’s equipment and personal drone, resulting in a 85% increase in social media engagement and a 65% increase in views.Social Media Management: In 2022, produced a wide range of content including blogs, social media posts, and oversaw all aspects of video production, resulting in the publication of 151 graphic designs and 72 videos across LinkedIn, TikTok, Facebook, Instagram, Twitter and Youtube. Within four months, successfully drove a 135% growth in audience size resulting in a 93% increase in social media followers and a 70% increase in website traffic.Event Production: Created and hosted a monthly networking event series, Coffee For Closers, attracting audiences from 50+ different companies, achieving a 71% increase in attendance since the first inaugural session. Enhanced the brand narrative through a NIL (Name, Image and Likeness) partnership with Erin Matson, the Head Coach of UNC Field Hockey, contributing to a 52% increase in brand exposure. Show less

WilsonHCG
May 2023 - Nov 2023Global Events SpecialistGlobal Events Oversight: Developed strategic event goals and organized events across North America (NAM), Europe, Middle East, and Africa (EMEA), and Asia-Pacific (APAC), managing 20-25 worldwide events per month. Oversaw logistics and attendee engagement ensuring consistent brand representation across tradeshows, conferences, executive dinners, webinars, fundraisers, and roundtable discussions with clients.Executive Communications: Worked closely with the leadership team to convey their vision and communication style through various channels, including blogs, speaking engagements, and sales materials. I contributed to the 48% increase in overall net new RPO revenue.Budget Strategy Implementation: Managed KPIs, timelines, and budgets, and collaborated with the leadership team to determine which events to pursue based on the sales team’s insights. Negotiated with vendors to optimize costs, leading to a 20% reduction in event management costs and a 37% increase in event revenue. Show less
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University of Illinois Chicago (UIC) School of Public Health
Jan 2024 - nowMarketing ManagerAdvertising & Social Media Management: Manage and execute targeted social media campaigns and paid advertising initiatives to maximize app visibility, engagement, and user growth. Leverage data-driven insights to optimize performance and enhance brand awareness through continuous A/B testing and campaign adjustments.Content Development: Create all graphic design and video content for social media, website, and advertising to drive app downloads and report submissions.Partnerships & Collaborations: Collaborate with community organizations to amplify community involvement and advocacy through co-hosted events. Show less
Licenses & Certifications

CMS for Marketers
HubSpot AcademyJan 2025
CRM Workflows Deep Dive
HubSpot Academy
Lead Management with HubSpot
HubSpot Academy
Lead Scoring and Routing in HubSpot
HubSpot Academy
Data Management
HubSpot Academy
HubSpot Marketing Automation Course
HubSpot Academy
Automating Your Email Marketing in HubSpot
HubSpot Academy
Email Marketing
HubSpot Academy
HubSpot CRM For Growth
HubSpot Academy
Nurture Leads and Customers With HubSpot
HubSpot Academy
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