Abby Munson

Experience

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  FocusFeed

  Jun 2015 - Aug 2015

  Marketing Intern

  In charge of generating, scheduling, and posting social media content for a startup. Ran an email and Twitter campaign to target customers.Made design improvements to company website and designed presentation to potential investors.

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  FedEx Supply Chain

  May 2016 - Aug 2016

  Marketing Intern

  Contributed to the integration of GENCO with FedEx by completing a summer-long project designed to facilitate a cultural shift to FedEx’s Quality Driven Management philosophy.Conducted a summer-long audit of GENCO’s and major competitors’ brand. Based on collected research, analyzed and formed recommendations for re-branding as a FedEx operating company.

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  SAP Ariba

  Jun 2017 - Aug 2017

  Marketing Strategy & Operations Intern

  Worked as right-hand to the VP of Marketing, reporting directly. Prepared VP for successful presentation to high-level intergovernmental organization through research and gathering of key information. Composed emails and blog posts to be sent and published by the VP. Actively participated in team meetings determining long-term strategy. Led a group project featuring meetings with various leaders and culminating in well-received presentation of recommendations to the Marketing Leadership Team.

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  Orrick, Herrington & Sutcliffe LLP

  Oct 2018 - Jun 2019

  Marketing Assistant

  Reporting to Director of Marketing. Responsible for management of legal rankings data across 23 practices and for over 1,000 lawyers. Extracts and adds complex data using global experience database. Provides support on various Firm projects, as needed. Responsible for creation and updating of Firm accolades marketing presentations.

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  GNC

  Sept 2019 - Jul 2021

  Ecommerce Coordinator

  Responsible for start-to-finish set up of product pages on gnc.com as well as aspects of promotional set up. Effected improvements including new process to get products online more quickly, opening communication between teams, and a new flow of information. Initiated creation of touch-bases that resulted in preventing previous problems and optimizing site results. Drafted new internal documents for content continuity and training purposes.

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  PNC

  Jul 2021 - now

  Scrum Master