Anelia Grozdeva

Experience

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  Step by step Foundation

  Jun 2003 - Aug 2006

  PR Manager

  Preparation of Communication strategies, Implementation of PR strategies;Development of NGO brand.Media Relations - media trainingsSpecial events - preparation and implementation, team managementAdministrative work - preparation of reports - financials, interim, finalsParticipation in meetings - partners, Other NGOs, government organizations, etc

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  FICE Bulgaria NGO

  Oct 2005 - Aug 2006

  Communication Manager

  Preparation of Communication strategies, Implementation of PR strategies;Development of NGO brand.Media Relations - media trainingsSpecial events - preparation and implementation, team managementAdministrative work - preparation of reports - financials, interim, finalsParticipation in meetings - partners, Other NGOs, government organizations, etc.

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  Power w PR Agency and Consulting

  Sept 2006 - May 2008

  General Manager

  Project design, Project development and ManagementPROJECTSPharmaceutical company UniComs LTD - PRESTO, Amiko, Motif - branding;National Anti Yo-Yo Campaign - SRP;OFFICE 1 Superstore - SRP "Support your school";BULGARREKLAMA - Inter Expo Center - Exhibitions' communication and special events, media relations;Other - WAVIN, BAUER, ACHIEVE GLOBAL, HAPPY WEEKEND Magazine, Baklava movie Business development activities Team management - (team of 12 PR Specialists);

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  Synovate

  May 2008 - Feb 2012

  Business Development and Marketing Manager

  Identified potential clients for selling and marketing of solutions and services in order to meet sales targets.Arranged client meetings and conducted credential presentation in order to generate business leads and gain greater exposure for the company.Obtained market intelligence for proposed syndicated studies to ensure resources and efforts were diverted to projects with highest potential. Organised and chaired weekly sales meetings to review sales performance, future sales & marketing activities and assess effectiveness of activities in order to identify better sales strategies.Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.Organised seminars and road shows for the Bulgarian market Show less

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  UniComs Ltd.

  Apr 2012 - Nov 2012

  Brand Manager

  Take responsibility for developing plans and executing projects and initiatives that support the broader short and long-term marketing strategy of Oview, Quiko and Sure Check brands.

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  UniComs AG

  Jun 2012 - Nov 2012

  Business Development Manager

  Development of new markets in CEEME region.

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  The Business Institute

  Jun 2012 - Feb 2019

  LEGO®️SERIOUS PLAY®️ Facilitator

  The Business Institute provides case-oriented development of business, management and entrepreneurial skills for practitioners. It is the representative of the Cisco Entrepeneur Institute in Bulgaria. The Business Institute delivers outstanding business workshops, which combine: o knowledge from Stanford University, Cornel, Harvard Universities o practical experience from prominent Bulgarian managers and entrepreneurs o community of business leaders

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  PHIBA

  Nov 2012 - Jan 2019

  Co-Founder & Partner
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  Ginger Sisters LTD

  Jan 2015 - now

  CEO&Business Developer
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  Indipendent Consultant

  Mar 2017 - now

  Certified LEGO® SERIOUS PLAY®Facilitator
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  Axa

  Apr 2019 - now

  Founder