Vivek Vetal

Experience

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  Toyo Engineering India Limited, Mumbai

  May 2016 - Jul 2016

  Internship Trainee

  Verified the calculation of 3E Plus V4 software, by using calculations according to IS Standard in Microsoft Excel. Understood the process of selecting an insulation material, thickness calculation and projection of savings on heat dissipation. Learnt about the applications of the project study in the chemical industry, aeroplanes and automobiles sector

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  Prataap Snacks Limited

  Apr 2019 - May 2019

  Summer Internship

  Identified the hindrances in growth in general trade distribution channel of Indian snacks in 12 districts of Maharashtra. Performed competitor mapping in terms of sales, margin structure, grammage, incentives & contemporary trade practices. Executed market opportunity mapping for future addition of new products into the company portfolio through the market survey. Developed a strategy to place Rich feast brand in Modern Trade through SKU sizing & competitor benchmarking in Indore & Bhopal. Learnt about the sales, distribution challenges, issues & effective solutions in the FMCG sector in both general & modern trade in India Show less

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  Prataap Snacks Limited

  Jul 2020 - May 2022

  Marketing Manager

  Responsible for developing National-level Modern Trade, SAMTs & Exports for the company; searching prospective clients, negotiating ToT, managing product portfolio. KAM for two of 3P distribution; accountable for channel development, increasing warehouse/outlet coverage, brand presence, overall tertiary sales. Also, responsible for end-to-end B2B accounts, from POs to Payments to Order Fulfilment to secondary claim calculations & settlement. Category Manager of Rich Feast-Cakes brand, demand forecasting, S&OP, inventory management & product development. Actively involved in packaging material designing-execution, brand marketing, BTL marketing & vendor management. Directly involved in margin calculation, schemes, trade/consumer promotions for distribution channel partners; cost accounting as well as product costing. Responsible for competitor analysis, new product development & placement and Go-to-market strategy. Training marketing/sales team, FOS; aligning company goals & objectives. Implementing Telesales project across various cities in India, which involves aligning channel partner, retail enrolment, data analytics, deriving market insights & developing marketing-sales strategy along with RSM/ZSM. Development of novel DMS for distribution partners; creating functional modules, testing, training, and deployment. Preparing Board Meeting presentations, performance dashboards and trackers. Show less

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  Dainik Bhaskar Group (दैनिक भास्कर)

  Jun 2022 - now

  Corporate Sales Manager

  I handle special initiatives and proactive pitches for advertising in DB newspaper. My responsibilities are:• Identify new opportunities through directions through brand engagement• Develop an understanding of the client needs through dipsticks, research, develop insights through Go to Market studies• Use the above to create a pitch using DB media assets – Print, Radio & Digital• Participate in the pitch to generate new revenue for the vertical• Maintain brand documents and be a custodian of ideas and solutions generated Show less