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Yating Yi

Yating Yi

HR &PR intern

Followers of Yating Yi943 followers
location of Yating YiHangzhou, Zhejiang, China

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  • Timeline

  • About me

    Sales Manager at Tencent

  • Education

    • University of Oxford

      -
      Summer Program language and culture courses A+

      Aktiviteter och föreningar:no -Full score in all fields, #1 in class. Led the final project, conducted data analysis & presentation

    • National Taiwan University

      -
      Bachelor’s Degree Political Science and International Relationship Major. Minor in Arts in Sociology ranked no.4 in 101-2

      -Vice-president of Departmental Student Association: conducted Student Discount Card Project, led to 10%+ discount in average and 300+ card holders-Hosted the departmental election. Led the smallest core team in history to work for 800+ voters

  • Experience

    • BRAVO IDEAS DIGITAL CO., LTD.

      Jul 2014 - Feb 2015
      HR &PR intern

      -Headed Business Angel Project 2014 for 10M NTD by SWOT & industry potential analysis -Improved social media relationship by launching company’s greeting card & PR system

    • Ogilvy Public Relations

      Feb 2015 - Jun 2015
      Corporate BU Internship

      -Proposed Social Media Repositioning Project of a private college based on customer surveys. Led to 392% Facebook fans increase, the client’s #1 effective official propaganda ever-Planned a leading Bank CRM program & conducted TA analysis, attracted 1200+ attendance

    • Henkel

      Jun 2015 - Sept 2015
      Marketing Intern

      -Solved 5,822TRMB sales value decrease problem by Nielsen data sorting & analysing. Led to the adjustment of marketing strategy & channel distribution -Led the Official Web Revamping Project. Initiated the core idea & presided meetings with agency-Proposed Social Media Repositioning Project and coordinated with agency. Let to 24.4% fans increase on Weibo, 285.2% on Wechat in 2 months

    • The Boston Consulting Group

      Sept 2015 - now
      Training Project participant

      initiated the core strategy for VMFive (an Internet startup) in South Korean market

    • MixerBox Inc.

      Dec 2015 - now
      Marketing

    • Tencent

      Apr 2017 - now
      Sales Manager

      Sales

  • Licenses & Certifications

    • Google Analysis Individual Qualification

  • Honors & Awards

    • Awarded to Yating Yi
      #4 in The National English contest 2015 Rotary Mar 2015 -Delivered an impromptu speech and won the fourth place out of 80 competitors
    • Awarded to Yating Yi
      The National Championship of the 12th ATCC Case Competition Outperformed against 400 competitors from IBM, Yahoo, Advantech and Haier Dec 2014 -Initiated the core idea of BAND’s marketing campaign—NTUwish. Contributed 32.7% increase of brand awareness, 205,000 hits on FB fan page & 860+ downloads in two weeks-Organized marketing proposal & conducted logistic analysis. Presented the project in Camp Mobile HQ, South Korea, successfully persuaded the founder to apply NTUwish in U.S. & H.K.
    • Awarded to Yating Yi
      Champion of the IBM Group Creativity Competition IBM May 2009 Distributed the idea of an innovative Green Architecture, and conveyed the project to the audience
    • Awarded to Yating Yi
      #9 in The National Lecture Contest - -Delivered an impromptu speech and was #9 out of 100+ competitors