Marina Kaut

Experience

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  Bayerischer Rundfunk

  Feb 2010 - Mar 2010

  Praktikum in der Redaktion der Hauptstadtstelle Berlin

  Assisting daily shoots, coordinating and conducting interviews, film editing and narration, supporting post-production of films

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  Heise Medien GmbH & Co. KG

  Feb 2011 - Apr 2011

  Praktikum im Bereich Marketing und Vertrieb

  Implementing the SEO Marketing strategy for Heise online, reporting and ad hoc data analysis, coordinating CRM-activities, customer acquisition management

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  ARTE

  Sept 2011 - Jan 2012

  Marketing und Sponsoring

  Coordinating marketing activities and events, leading PR activities with cultural partners, designing contents for the editorial department, data analysis, editing texts for the ARTE magazine

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  Infineon Technologies

  Jul 2012 - Oct 2012

  Marketing and Communications

  Designing, editing and publishing of diverse advertising materials (e.g. e-magazine, newsletters, banners, OOH, brochures), producing content for the intranet, conducting interviews and surveys, organizing and moderating events

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  Affilinet

  Mar 2013 - Jul 2015

  Key-Account-Manager

  - Client servicing for numerous brands across the different industries - Implementing diverse Digital marketing activities targeted towards the client’s objectives and target groups- Conducting market research and identifying new trends in order to constantly improve the solutions for the clients - Organizing events and conferences to network, exchange ideas and establishing new contacts- Expanding client base by contacting prospects via email and cold calling, and by setting up meetings Show less

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  TEAM Marketing AG

  Feb 2016 - Aug 2019

  - Managing high profile sponsors including UniCredit, Nissan and Gazprom- Advising sponsors in designing best-in-class marketing campaigns with the aim to maximize their sponsorship value- Acting as key point of contact for various stakeholders (sponsor contacts, agencies, UEFA) and negotiating best possible results for all parties involved- Organizing key sponsorship projects and events such as the UEFA Trophy Tour presented by UniCredit / Nissan - Monitoring sponsorship goals, creating presentations and conducting review meetings to illustrate the return on investment Show less

  • Senior Sponsor Partnership Executive

    Apr 2019 - Aug 2019

  • Sponsorship Account Coordinator

    Feb 2016 - Mar 2019
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  Wirz BBDO

  Sept 2019 - Sept 2020

  Consultant

  - Consultancy of the Migros Genossenschaftsbund- Designing and implementing diverse marketing activities across Migros’ brand portfolio - Campaign management from analyzing client’s needs to translating those into creative briefings, supervision of the creative process until delivering the advertising material- Presenting and selling the creative ideas back to the client- Full project management such as resource planning, time management, estimating and controlling budget until monitoring Show less

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  Ringier AG

  Jan 2021 - now

  Project Manager Content-Marketing