Sumair Anjum

Experience

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  Self-employed

  Jan 2021 - Nov 2023

  SEO

  - Keyword Research: Identify relevant keywords and phrases to target for client websites using tools like Google Keyword Planner, Ahrefs, and SEMrush.- Content Creation and Optimization: Develop and optimize content for websites, ensuring it is keyword-rich, engaging, and aligned with SEO best practices.- On-Page SEO: Optimize website elements including titles, meta descriptions, headings, and images for better search engine rankings.- Technical SEO: Improve website performance by addressing issues such as site speed, mobile responsiveness, crawlability, and indexing.- Link Building: Develop and implement strategies to acquire high-quality backlinks from reputable websites to boost domain authority.- Analytics and Reporting: Use tools like Google Analytics and Google Search Console to monitor website performance, track key metrics, and prepare regular reports for clients.- Staying Updated: Continuously educate oneself on the latest SEO trends, algorithm updates, and best practices to ensure strategies remain effective.- Time Management: Efficiently manage multiple projects and deadlines, balancing client work with administrative tasks. Show less

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  AlfaOrigin

  Jun 2022 - Jun 2024

  - Develop and implement SEO strategies to improve website visibility and rankings on search engines- Conduct keyword research to identify relevant search terms and phrases- Optimize website content, including copy, images, and meta tags, for improved search engine visibility- Perform on-page and off-page optimization techniques such as link building and content promotion- Monitor and analyze website performance using SEO tools like Google Analytics and Search Console- Stay updated on industry trends and algorithm changes to adjust strategies accordingly- Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into all aspects of digital marketing efforts- Track and report on key performance indicators (KPIs) such as organic traffic, keyword rankings, and conversion rates- Identify and troubleshoot SEO issues, such as crawl errors or duplicate content, and implement solutions- Continuously evaluate and refine SEO strategies to improve results and meet business objectives Show less

  • Search Engine Optimization Executive

    Jun 2022 - Jun 2024

  • Search Engine Optimization Executive

    Jun 2022 - Jun 2024