Alan Torossian

Alan Torossian

Sales Representative

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location of Alan TorossianGreater Lyon Area

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  • Timeline

  • About me

    Digital Marketing Manager at Office of the High Commissioner for Diaspora Affairs

  • Education

    • Lycée Charles de Foucauld

      2013 - 2015
      Baccalauréat STMG (Sciences et Technologies du Managment et de la Gestion) Mention Bien

      Activities and Societies: Association des Anciens Élèves de l’École Markarian Papazian

    • MADE iN Sainte-Marie Lyon

      2015 - 2017
      BTS Commerce international

      Activities and Societies: Projet Concert Découverte Feria Boca, Bocca, Mund, intitulé maintenant (Feria Made IN) Alternatiba

    • INSEEC School of Business & Economics

      2018 - 2020
      Master's Degree Strategy & Digital Marketing

      Programme Grande Ecole

    • INSEEC School of Business & Economics

      2017 - 2018
      Bachelor Management of Science

      1st year of Business School

  • Experience

    • United Nation Photographers Ltd

      May 2016 - Jul 2016
      Sales Representative

      • Prospection• Customer relations (database creation and follow-up)• Complaint processing• Invoice management

    • SOGEMO

      Jul 2017 - Aug 2017
      Import-Export Assistant

      Business Management in Import-ExportCustomer Relationship

    • Ten'Dance Association

      Apr 2018 - Apr 2019
      Chairman

      This association offers singing, dancing, fashion activities. It allows young students to express their talents through events. My role is to motivate and to mobilize students and to suggest activities to emphasize their talents

    • Deem Communications

      Apr 2019 - Aug 2019
      Digital Marketing Assistant

      • Conducted market research for B2B clients• Developed a marketing strategy for a retail client and made recommendations on implementation of digital plan• Conducted a website audit to increase performance• Analyzed campaign results through KPI’s to determine future implications

    • Birthright Armenia

      Jun 2019 - Aug 2019
      Social Media Specialist

      • Executed the marketing strategy on social networks for the French market driving growth in that segment• Promoted the program on National TV as part of PR efforts to drive awareness and higher participation• Conducted A/B testing on Facebook and Instagram for posts and videos to gauge engagement, which ultimately led to an increase in followers on both channels

    • Ellisphere

      Jan 2020 - Jul 2020
      International Marketing Assistant

      • Redesigned a partner website which led to increase in traffic of 10%• Optimized website performance through SEO• Led meetings and communication with international partners

    • Pôle Emploi

      Mar 2021 - Aug 2021
      Digital Enabler

      • Trained users to become familiar with digital tools • Helped with the completion of routine procedures and enabled jobseekers to become more independent• Supported people in accessing information on the digital services of Pôle emploi and its partners

    • Diaspora High Commissioner's Office

      Dec 2021 - Dec 2022
      Communications Expert

      • Increase of followers on LinkedIn (+50%), Instagram (+5%), Twitter (+3%)• Launch of the diasPROա (LinkedIn) & Homecoming Leaders (Instagram) projects• English & French Content Creation• Management of the High Commissioner Zareh Sinanyan's Facebook Page• Led Podcast Episodes in French• Management of the Global Armenian Summit’s Digital Content• Development of New Partnerships with Stakeholders and Sponsors

    • Birthright Armenia | Դեպի Հայք

      Dec 2022 - Apr 2023
      Communications Specialist

      • Execution of the Marketing Strategy on Social Networks• Content Creation and Coordination of Video and Photo Shoots• Establishment of Relationships with Social Media Influencers• Engagement with Prospects on Various Channels• Creation of Email Marketing Campaigns• Design, Implementation and Analysis of SEA Strategies and Campaigns• Management of the Birthright Armenia Website

    • H. Hovnanian Family Foundation

      Apr 2023 - Sept 2024
      Social Media Marketing Manager

      Social Media Marketing Manager for 4 NGOs (Birthright Armenia, Armenian Volunteer Corps, Repat Armenia and HIKEArmenia):• Development and Implementation of Social Media Strategies• Social Media Audio/Video/Written Content Creation Management• Analysis and Reporting of Social Media Performance• Manage Social Media Assistants• Budget Management• Benchmark the Latest Social Media Trends

    • Diaspora High Commissioner's Office

      Sept 2024 - now
      Digital Marketing Manager
  • Licenses & Certifications

    • TOEIC 930/990

      TOEIC® Program
      Apr 2019
    • Digital Marketing Certification

      LEARNING7