Bruce Crawford

Experience

• 

  Nortel Networks

  May 1986 - May 1989

  Systems Engineer

  Provided engineering support for introduction of Nortel fiber optic transmission equipment into the US market.

• 

  Nortel

  Jul 1991 - May 1999

  Managed team of Account Executives and Sales Engineers responsible for global sales of optical networking products into the MCI-Worldcom account. Prime technical contact for sales of optical networking products into Inter-Exchange Carrier, CLEC, MSO, and End-User markets. Responsible for competitive network design strategies, technical presentations, and securing internal financial approvals for proposals.

  • Director-Sales

    Mar 1994 - May 1999

  • Sales Engineer

    Jul 1991 - Mar 1994
• 

  Cerent

  May 1999 - Aug 2000

  Regional Sales Manager

  Responsible for driving product sales of next-generation optical networking platform (MSPP) across a nine state territory in the Southeast.

• 

  Cisco

  Nov 2000 - Nov 2005

  Major Account Manager

  Solution selling into Service Provider accounts with focus on Cable, RLEC, and CLEC markets.

• 

  Turin Networks

  Nov 2005 - Apr 2009

  Global Alliance Director/ Director-Market Development

  Working with Major Account teams and Strategic OEM partners helped drive new revenue opportunities by defining and communicating appropriate Turin solutions and advising on competitive price strategies

• 

  Force10 Networks

  Apr 2009 - Nov 2010

  Sr Business Development Director

  Responsible for increasing revenue by identifying and building strategic alliances with complementary solution providers.

• 

  Grounded, LLC

  Nov 2010 - Sept 2024

  Managing Partner

  Responsible for profitable growth and operational efficiency for a business focused on creating, teaching, and propagating yoga programs for kids and teens.

• 

  National Commission on Certification of Physician Assistants (NCCPA)

  Jan 2020 - now

  Sr Manager Facilities and Office Services