Suprapada Daochaeng

Experience

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  B. Braun Group

  Jun 2017 - Mar 2019

  Administrative Assistant and Travel Desk

  - Provided supporting and solved problems at travel desk for all staff (air ticket, hotel, transfer booking) - Organized some internal events and meetings of company (annual meeting, sports day, marketing workshop) - Greeting and dealing with visitors at the front desk - Ordered and manage stock of office material - Handled incoming calls and forwarded calls accordingly - Supported general administrative tasks (car parking stamp, name card, and building coordination) Show less

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  GroupM

  May 2019 - Jun 2021

  Assistant to General Manager (mInt Thailand, under WPP, GroupM Thailand)

  - Managed the daily/weekly/monthly agenda and arranged new meetings and appointments- Organized scheduled internal meetings, conferences, presentations, and presentation equipment - Created competitive review and questionnaire to pitch for clients- Prepared needed basic research information and handled weekly report- Followed up and ensured execution of tasks and assignments given- Booked and arranged travel, transport, and accommodation- Planned, organized, and managed company activities including managed all of budget (Outing, team building, happy lunch, Friday beer, etc.)- Handled monthly expense claims or other reimbursement - Prepared and processed documents, coordinating with finance team for payment process and price management- Liaised with partners, suppliers, and other staff- Supported special project participation (Training with Google, Facebook, Tik Tok, and Twitter) Show less

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  MSD

  Jul 2021 - Feb 2022

  Corporate Communications Coordinator

  - Liaised with the communications team to align strategic planning activities and support all projects in the communications role is involved- Implemented and executed an editorial plan for revamping company website based on the company's global website- Drafted, oversaw, and edited contents from the company's global website- Translated all of contents from English to Thai, or vice versa- Managed and prepared contents for uploading to the company website - Collaborated with communications team in other projects (company Facebook, office renovations, kick-off, supported all BUs & HR activities) Show less

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  HMC Polymers Company Limited

  Mar 2022 - Apr 2023

  Corporate Communications Officer

  - Managed the various agencies and organizations (Advertising, PR, media buying and event agencies)- Analyzed, evaluated, and managed online social media platforms such as Facebook, Line OA, Instagram, website, and others of interest- Worked constructively with one or more key HMC Polymers stakeholder groups including government offices, communities, employees, news media- Initiated and deployed innovative ideas for delivering content through a multi-channel option- Co-created and supported communication theme or message house with other BU strategic initiatives such as culture communications etc.- Supported key content or key talking points for the president and leadership team message/agenda as well as developed and reviewed slides in town hall- Drafted official letters to communicate formally with relevant internal and external- Liaised with company’s involvement in the activities of community organizations Show less

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  Rabbit Holdings Public Company Limited

  Apr 2023 - Jun 2023

  Communications Supervisor

  - Developed and managed internal communication content and campaigns to increase employee understanding of the company's goals, changes, and values through both internal and external channels- Planned and executed internal communication activities and events to promote the company's brand and culture among employees- Crafted speeches and communication messages for company executives - Handled crisis communication- Worked in an implementation and delivery of PR function- Collaborated across team, communicating topic-specific executive communications Show less

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  FUSE GROUP

  Jul 2023 - Jun 2024

  Growth & Marketing Communication

  - Own, develop and implement GTM plan & strategy for programs, products, service products, and campaigns, including route to market and iterative reroute to market if necessary (stay in sync with business line)- Managing AARRR metrics (Acquisition – Activation – Retention – Referral – Revenue) at scale by maintaining the conversion within the funnel, and finding the best formula to scale it up.- Set up multiple touch points within the AARRR funnel and reiterate the experimentations to find a best approach- Own, define and set up measurable metrics and tracking methods for any related growth-marketing activities: marketing activation, campaigns, coupons, program and the marketing budget- Collaborate closely, synergize and stay sync with marketing team for any marketing related items: visuals, contents, campaigns, programs, T&C development, product launch, etc- Ensure, evaluate and re-iterate improvement process of the effectiveness of marketing communication channel reachability and deliverability to the audience- Data-driven analysis with multidimensional perspectives to validate assumptions, hypotheses, and measure successes. Crafting strategies from the analysis, provide actionable insights and learnings to foster further growth marketing process and to support business acumen from marketing perspective- Communicate actionable insights and recommendations to marketing, management, product and business leaders, and other cross-functional stakeholders- Be the gatekeeper and project management lead for major marketing projects, improvements, enhancement that drive significant increments (end-to-end)- Be at the cutting edge of intermediary between the business line stakeholders to make sure everything is on track, problem-solving for any blockers and speed up the process- Keep abreast and stay up to date with the latest marketing-approach best practices in the industry, adapt, fitting and implement it if needed Show less

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  BigPay

  Jun 2024 - now

  Growth Marketing Associate

  - Build strategy and execution plans for growth including user acquisition, retention, drive GTV and etc.- Work with a team of experts to design and execute integrated growth campaigns to drive squad's growth metrics- Spearheaded successful 10+ marketing campaigns to increase in user transactions and improved customer engagement- Collaborated with 5+ key partners such as AirAsia and SF Cinema etc. to deliver innovative co-branded campaigns, expanding BigPay's market visibility for strategic partnerships- Leveraged analytics to identify top spenders and designed targeted retention strategies, boosting repeat transactions- Managed end-to-end GTM, strategy, campaign, CRM etc. and execution, increasing follower engagement rates by 20%- Designed and implemented cashback and rewards campaign including that attracted 10x new users in Q1 of launch while increasing high customer satisfaction.- Collaborated with creatives, 3+ media agencies to optimize multi-channel campaigns, achieving enhance ROI and driving measurable increase user acquisition and retention- Managed the marketing budget and ensuring resources are effectively utilized- Effectively communicated growth strategies to senior/executive management and advocated for necessary resources to support initiatives Show less