
Jason Lee
Senior Executive - Marketing and Strategy

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About me
Proprietary Trader
Education

CFA Institute
2010 -Chartered Financial Analyst (CFA) Level 2 Candidate
Staffordshire University
2007 - 2009BSc (Hons) Business Computing, E-Marketing
Experience

Tan Chong Group
Jan 2013 - Jan 2015Senior Executive - Marketing and Strategy•Design, implement and manage strategic development of Used Vehicle Division (MUV). Manage and develop routes for used vehicles marketing such as auction, wholesale and retail solutions. •Utilise market intelligence and strategic planning skills to achieve business targets.•Devised and delivered brand and tactical strategies to achieve company sales and profit objectives by using S&OP technique. Managed vehicle inventory aging to support company cash flow.•Point of contact on vehicle dealer sourcing and networking. Managed dealer business cases and action plans to drive dealer engagement.•Accountable for customer service matrix to ensure satisfactory customer experience and continuously develop plans to improve the experience Show less
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Changi Travel Services (South East Asia) of Changi Airport Group
Feb 2016 - May 2018Project and Country Manager - Thailand Leadwww.tripizee.com• International secondment to Thailand to start-up E-Commerce travel & leisure business in Thailand. Delivered measurable top-line and bottom-line results, business exceeded target and became ‘best performer’ • Work portfolio includes legal, operations, marketing, finance and business set up – currently leading 18 Thai team members.• Act as champion of the E-Commerce business unit, leading project and operational duties such as customer fulfillment, supply chain, logistics, digital marketing and strategic business development with business partners. • Formulated and drive strategic business ideas on customer acquisition, conversion and retention. Manage delivery of business plan through track, review and analyse KPI performance. This also includes developing business case, investment analysis and financial resource allocation. Show less

PolarisCapital.io
Jan 2018 - Feb 2020Project Advisor- Provide strategic advisory and management consulting services across industries, helping clients navigate complex challenges and capitalize on market opportunities.- Source and evaluate high-potential investment opportunities in blockchain, technology, and traditional sectors, conducting comprehensive due diligence and market analysis.- Lead consultancy projects focusing on product development, project management, and operational efficiency.- Deliver tailored insights on market trends, emerging technologies, and innovative business strategies to enhance client competitiveness.-Partner with startups, SMEs, and established enterprises to develop growth strategies, optimize operations, and maximize ROI in diverse industries. Show less

SC Food Industries
May 2018 - Jul 2023General Managerhttps://scfood.com.my• Spearheaded cost reduction initiatives, achieving over 50% reduction in key packaging costs through strategic purchasing efforts. Simultaneously, increased operational efficiency by driving a substantial 26% boost in output per employee, optimizing resource utilization and bolstering profitability.• Successfully transitioned into a professionally managed organization, demonstrating adapt change management skills. Built and nurtured a high-performing management team, driving growth and innovation as the team expanded • Maintained a reject rate of under 1%, showcasing an unyielding commitment to quality. Collaborated seamlessly with cross-functional teams to ensure smooth production processes and on-time product delivery, fostering a culture of teamwork and operational excellence.• Introduced new SKUs that significantly contributed to sales growth, achieving an impressive double digits growth. The strategic insights and market understanding paved the way for diversification and increased market share.• Demonstrated a strong understanding of food safety standard, ensuring compliance with industry standards and best practices. This expertise reflects the commitment to maintaining quality, safety, and regulatory alignment.In 2022, played a pivotal role in the successful acquisition of SC Food by a regional private equity firm. Led strategic preparations, facilitated a seamless due diligence process in collaboration with financial, legal, and operational teams, and served as a key liaison between stakeholders to ensure clear communication and trust. Post-acquisition, contributed to aligning company operations with the new strategic goals, ensuring a smooth transition and continued growth. Show less

Synergy Link Capital
Jan 2024 - nowFinancial and Commodity Trader• Specializes in trading commodity and index futures, leveraging advanced technical and fundamental analysis to identify high-probability opportunities.• Demonstrates exceptional risk management by implementing robust frameworks to safeguard capital, maintaining consistent performance even in volatile market conditions.• Develops and refines proprietary trading strategies to optimize risk-adjusted returns, ensuring sustainable profitability.• Monitors global market trends and macroeconomic indicators to anticipate shifts and manage exposure effectively. Show less
Licenses & Certifications

Data Science 360
Thelead.ioMay 2022- View certificate

Google Data Analytics Certificate
CourseraNov 2023 
Chartered Financial Analyst Level 2 Candidate
CFA Institute
Future Trading Apprenticeship Programme (FTAP)
Bursa MalaysiaNov 2023
Languages
- enEnglish
- maMandarin
- maMalay language
- caCantonse
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