Karan Sidana

Karan Sidana

Project Management Intern

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location of Karan SidanaGurugram, Haryana, India

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  • Timeline

  • About me

    OfBusiness | IIM-R Top 10% | CIC, DU

  • Education

    • Zakir Husain Delhi College

      2020 - 2021
      Semester Exchange: Meta-College PSYCHOLOGY

      Studied B.A. (Hons) Psychology papers across my third and fourth semester such as Statistical and Research Methods, Social Psychology and Psychological Disorders

    • Shri Ram College of Commerce

      -

      Studied B.Com (Hons) papers namely Principles of Marketing, Financial Markets and Macro-Economics in my fifth semester

    • Ramjas College, Delhi

      2020 - 2020
      Semester Exchange: Meta-College Political Science

      Studied B.A. (Hons) Political Science papers namely Political Theory (Sem II) and Global Politics (Sem IV) in my second semester

    • Delhi University

      -
      Bachelor of Arts - BA Liberal Arts and Sciences/Liberal Studies

      DUET- AIR 16 | Rank 2nd in the Cohort | Class Coordinator | Member, Quiz Society | Member, Film Society

    • Indian Institute of Management Rohtak

      -
      Master of Business Administration - MBA

      Triple Honors: Marketing & Strategy, Economics & Public Policy and Finance & Accounting

  • Experience

    • MockBoard EduTech Pvt. Ltd.

      Sept 2019 - Feb 2020
      Project Management Intern

      • Managed logistics, finance, and grievance resolution for the Rajasthan field operations team, implementing strategies to streamline operations and ensure optimal resource allocation.• Led strategic communication efforts with a network of 100+ institutions to establish and oversee nodal centers. These strategic partnerships were crucial for efficient program execution and resource coordination.• Strategically orchestrated the onboarding process for subject matter experts and exam evaluators from top-tier institutions in Rajasthan. Show less

    • Address Constructions Pvt Ltd

      Jul 2021 - Dec 2021
      Business Development Intern

      • Conducted extensive surveys encompassing 300+ potential clients, meticulously gauging demographic characteristics, purchasing power, and advertising potential. • Collaborated cross-functionally to craft a concise five-point strategic blueprint, optimizing marketing spend based on robust data analysis. This blueprint aimed to enhance marketing efficiency and maximize ROI by allocating resources judiciously.• Utilised data analytics to assess performance metrics in active media campaigns, identifying areas requiring tactical adjustments to drive higher engagement Show less

    • TEDxIIMRohtak

      Aug 2022 - Jan 2023
      Host

      Acted as the Master of Ceremonies (Emcee) for the 7th edition of TEDxIIMRohtak

    • OfBusiness

      Apr 2023 - now

      As a part of the prestigious Management Trainee- Young Leaders' Program, my primary responsibility involves driving expansion of the 'Oil & Gas' category by launching and scaling new crude-derivative commodities such as FO/LSHS/RPO/LDO. This involves not only identifying and capitalising on new business prospects but also orchestrating market sizing, data analysis, developing effective go-to-market strategies, and actively driving sales initiatives across several industries. Integral to this role is the strategic development of robust sourcing channels, including importing network, negotiating manufacturing contracts, and cultivating strategic trading partnerships. Show less • Led a comprehensive market study for a petrochemical commodity, crafting a strategic sales approach and executing transactions to validate the concept's viability.• Strategically established a petrochemical vertical by formulating a Go-To-Market (GTM) strategy, incorporating market sizing, trade analysis, and the cultivation of supplier networks.• Generated more than 350 sales opportunities through outbound cold-calls, employing market analysis, relationship-building, and technical expertise.• Achieved a Pre-Placement Offer (PPO) and Live Project in Sales Strategy, reflecting exceptional performance and the delivery of high-impact results. Show less

      • MT: Category Manager - Oils & Fuels

        Apr 2024 - now
      • Management Intern

        Apr 2023 - Mar 2024
  • Licenses & Certifications

    • Google Data Analytics

      Google
      Sept 2021
    • Business Analytics

      KPMG
      Jan 2023