David Messina, MBA

Experience

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  Achieve Results

  Jun 2002 - Jun 2004

  Sales/Training & Systems Admin

  Conducted market research and developed referrals. Designed, developed and led training curriculums and training courses. Developed training assessments to evaluate return on investment of training programs offered. Conducted many instructor-led training courses with extremely positive results. Developed job aids and training support materials to ensure that classroom training transferred to the job. Assisted in developing on-line help procedures and protocols in order to make knowledge sharing easier. Show less

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  Pfizer

  Jul 2004 - Jul 2006

  Professional Healthcare Representative

  Ownership in driving the success of key OTC products in both Medical and Dental practices across Upstate, NY. Executed against sales objectives and organizational imperatives. Marketed key products primarily to Physicians, Dentists, Periodontists, and Dental Hygienists throughout the territory.- Rookie of the Year - 2004

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  Novartis

  Jul 2006 - Nov 2007

  Sales Representative

  Increased utilization and revenue across the Cardiovascular and Diabetes portfolio with a focus on Cardiologists, Endocrinologists, and Primary Care Physicians in a crowded and competitive marketplace. Utilized strong business acumen and organizational skills to consistently exceed goals and move the Rochester, NY territory to the most profitable territory in the Northeast Region.

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  Allergan

  Nov 2007 - May 2016

  Trained and developed Urology Medical Consultants to achieve qualitative dollar sales, profitability and market share for on-label indications in an assigned geography. Coordinated efforts between Marketing and Area Managers to deliver advanced product messaging. Partnered to develops sales skills, including targeting, territory optimization, and territory value within a regional geography. Supported and directed regional initiatives and training concerns and participates in activities to advance field and marketing plan communications and execution. Show less Represented Allergan's Urology and Medical Dermatology across Central NY with the mission of driving meaningful change in practice's treatment algorithms. Field Sales Trainer focused on aiding in the professional growth of colleagues, including working closely with Management and Training to help in the on-boarding process of new hires.- Leadership Council 2010- Regional Leadership Award 2010 - Northeast (Peer Voted)- Regional Leadership Award 2009 - Midwest (Peer Voted)- Leadership Council 2008 Show less

  • Area Manager - Great Lakes - Urology Division

    Sept 2013 - May 2016

  • Field Training Manager

    Aug 2011 - Sept 2013

  • Senior Territory Manager

    Nov 2007 - Aug 2011
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  NeoTract

  May 2016 - Oct 2021

  • Area Sales Director

    Sept 2018 - Oct 2021

  • Region Business Manager

    Dec 2016 - Sept 2018

  • Urology Consultant

    May 2016 - Dec 2016
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  Revelle Aesthetics, Inc.

  Oct 2021 - Sept 2023

  Area Vice President
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  Calyxo, Inc.

  Sept 2023 - now

  Vice President of Sales