Fernanda Bruzadin

Fernanda bruzadin

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location of Fernanda BruzadinNew York City Metropolitan Area
Followers of Fernanda Bruzadin1000 followers
  • Timeline

  • About me

    R&D Leader ✦ Converting Technology into Profitable Results ✦ Strategic Innovation ✦ E2E Product Development ✦Talent Development ✦ Trilingual - English - Spanish - Portuguese

  • Education

    • Escola bilíngue pueri domus

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      Https://www.pueridomus.com.br/en/
    • Universidade de são paulo

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      Bachelor of science - bs chemical engineering
    • Dale carnegie training

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      High impact presentations, usa
    • Smith college

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      Executive education for women - the leadership edge, usa
    • Harvard business school

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      R&d innovation and leadership, usa
  • Experience

    • Johnson & johnson

      Jun 2006 - Oct 2018

      Headed innovation strategy in collaboration with Marketing. Managed pipeline of global and local brands operating under different sets of regulatory requirements for portfolio of products with $800M annual sales. Led and developed global talent pool of 20 people. Directed development and implementation of upgraded non-US global chassis, bringing innovative consumer relevant claims, significantly reducing R&D OOP costs and resource usage, saving US$3M+ in formula cost. Spearheaded proactive removal of oxybenzone from US formulas, prior to ingredient ban. Overcame technical formulation barriers, negotiated resources cross-functionally, and implemented agile innovation model for 12-month concept to launch implementation.PRODUCT LAUNCHES: Neutrogena® Hydroboost SPF 30/50 (US,APAC); Neutrogena® Sun Fresh Helioplex XP (LATAM); Sundown® SPF 30/50 with mosquito repellent (LATAM); Piz Buin® Tan & Protect (EMEA) ; ROC® SPF 60 tinted (LATAM) Show less Revitalized franchise strategy in partnership with Marketing. Managed innovation portfolio with $1B annual sales. Hired, trained, and led a team of 33 people in 4 regions. Led transfer of Global R&D Center and pilot plant from NA to Brazil, post NA divestiture. Proposed organization design and established innovation hubs in Brazil, EMEA and India. Re-purposed STAYFREE® innovation strategy with focus on emerging markets and CAREFREE® megabrand expansion, driving double-digit growth. Re-defined O.B.® innovation pipeline with consumer centric focus that brought brand back to steady growth in EMEA.PRODUCT LAUNCHES: STAYFREE® Fit; O.B.® Flexia Night and O.B.® Dynamic Fit with granted Patents. Show less Directed staff of 12, including managers, supervisors, and scientists with a Global R&D budget of $3M. Collaborated with Marketing and Engineering to build solid business case to drive innovation to launch. Generated strong consumer insights and data (best BASES II results in LATAM), gaining approval of US$5M in CapEx for machine modifications. Facilitated divestiture of NA Women’s Health business, supporting Business Development with technical and long-term pipeline data, attracting potential buyers. PRODUCT LAUNCHES: STAYFREE® UT Pulp Based Technology (NA, LATAM, APAC); STAYFREE® TRI PROTECT (LATAM) with granted Patents. Show less

      • R&D Senior Director, Global Suncare & LATAM Skin Health

        Jan 2016 - Oct 2018
      • R&D Senior Director / Director, Global Women's Health

        Oct 2012 - Dec 2015
      • R&D Associate Director, Global Women's Health

        Jun 2009 - Sept 2012
      • R&D Manager / Principal Scientist, LATAM Women’s Health

        Jun 2006 - Jun 2009
    • Kenvue

      Nov 2018 - Sept 2023

      Drove advancement and development of strategic partnerships with key suppliers to become ‘partners of choice’ for raw material and manufacturing innovation across entire enterprise. Shaped ways of working and rules of engagement by establishing development playbook, enhancing transparency in communication, decreasing project re-works, and maximizing speed to market. Partnered with Procurement to model core house contracts in new Fragrance & Flavors, enabling 10%+ savings. Steered joint development initiatives with raw material suppliers, ensuring compliance with contracting terms, intellectual property rights, and negotiating timeline and costs for project advancement. Revitalized existing supplier relationships and scouted emerging partner technologies, augmenting formulation and testing capabilities and delivering on waterless rinse off, leave-on, and new preservative systems. Show less Managed Global team of 12 highly skilled staff and R&D budget of $2.5M. Shaped and delivered innovation pipeline and product lifecycle management for $900M+ sales. Developed clear understanding of consumer and retailer needs, outpacing market growth, and increasing gross profit and supply reliability of total portfolio. Collaborated with upstream R&D team, Clinical, Source, and Engineering on transfer of technologies into pipeline to deliver reliable execution of 2024 launch of BAND-AID®BRAND innovation. Re-negotiated and reduced annual fixed development supplier contract costs from $1M / year to $250K /year by defining innovation pace and re-balancing supplier support efforts towards most critical projects. Spearheaded R&D effort to expedite production of hand sanitizer for donation, creatively leveraging availability of antiseptic ingredients and collaborating cross functionally, delivering safe and effective product within 30 days from pandemic onset. Strengthened growth opportunities for direct and indirect reports, enhancing technical and business capabilities by providing stretch cross-functional / cross-country assignments.PRODUCTS LAUNCHED: BAND-AID® Our Tone; BAND-AID® Sensitive Skin; BAND-AID® Acne Blemish Patches, NEUTROGENA® Stubborn Acne Blemish Patches; BAND-AID® Waterblock Flex; NEOSPORIN®Lidocaine Show less

      • DUAL ROLE: R&D Senior Director, Innovation & Strategic Partnership Development

        Jul 2020 - Sept 2023
      • DUAL ROLE: R&D Senior Director, Global Wound Care

        Nov 2018 - Sept 2023
    • Church & dwight co., inc.

      Sept 2024 - now
      R&d senior director, home care

      Direct a technical R&D team of 7 focused on development of Home Care products including Cat Litter, Pet Wellness, Baking Soda, and Cleaners. Coach and review talent to develop and enhance their skills. Partner with cross functional teams in Marketing, Operations, Supply Chain and Quality, to influence and drive innovative consumer centric solutions. Member of the R&D leadership team focused on establishing the overall R&D strategy and executing new initiatives to deliver agreed outcomes. Represent R&D as a Strategic Home Care Business Unit Head making priority and resourcing decisions for all R&D programs, including base business support, cost savings, innovation, new product development and packaging. Show less

  • Licenses & Certifications

    • Leadership development, usa

      The 4sight group