Experience

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  Giftpopup

  Oct 2016 - Oct 2019

  Marketing manager

  • Developed and optimized an E-Commerce website using WordPress, improving site traffic by 15% and enhancing user experience, leading to a 20% boost in sales.• Executed digital marketing initiatives via Google Ads and social media outreach.• Devised offline marketing strategies focused on lead generation and revenue enhancement, including participation in trade shows and B2B meetings.• Leveraged Google Analytics for in-depth website analysis and performance tracking Show less

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  Indian oil corporation limited

  May 2019 - Aug 2019

  Branding intern
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  Digital owl - digital marketing agency

  Nov 2020 - Mar 2021

  Digital marketing executive
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  Kïdo

  Apr 2021 - Dec 2021

  Digital marketing executive

  • Directed Facebook campaigns across UK, Dubai, Hong Kong, USA and India, increasing international engagement by 25% and driving a 30% boost in leads.• Strategized and executed targeted campaigns for the UAE market, driving lead generation.• Managed HubSpot workflows and automation, streamlining operations and enhancing email marketing performance.• Integrated Eventbrite with Zapier and provided performance reports while managing social media content using Bynder.

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  Network18 media & investments limited

  Dec 2021 - Sept 2024

  Assistant manager- digital marketing

  • Led the conceptualization and implementation of lead generation campaigns, increasing high-quality leads by 20%, resulting in a 15% increase in conversions.• Collaborated with a team to optimize campaigns across Facebook, Twitter, LinkedIn, and Google, driving significant brand awareness and engagement.• Managed a marketing budget of 5.5M AED, ensuring strategic allocation to maximize ROI.• Worked with external agencies to meet campaign objectives within set timelines and budgets.• Leveraged advanced analytics tools to monitor campaign performance, analyze data, and enhance overall campaign effectiveness. Show less

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  Oceanair

  Nov 2024 - now

  Perfomance marketing manager