Tanya Ivanova

Tanya Ivanova

Retail Consultant

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location of Tanya IvanovaRussia

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  • Timeline

  • About me

    Account Manager at LG Ad

  • Education

    • The Russian Presidential Academy of National Economy and Public Administration

      2011 - 2013
      Bachelor's degree Marketing/Marketing Management, General
    • University of Massachusetts Dartmouth

      2013 - 2015
      Master of Business Administration (MBA) Marketing
    • University of Massachusetts Dartmouth

      2013 - 2015
      Master of Business Administration (MBA) Supply Chain Management
  • Experience

    • Edem

      Jan 2005 - Jan 2011
      Retail Consultant

      • Provided customers with the information about products• Performed promotional duties with coupons, posters, and giveaways.

    • VENTRA

      Sept 2011 - Dec 2012
      Permanent Project Employee

      Promotional Projects: interact with public to promote specials and sales (BTL projects)

    • Travelrent.com

      Oct 2011 - Jan 2013
      Affiliate Manager

      • Managed CRM database, generated leads and converted them into partners• Established partnership with travel and real estate agencies world-wide • Created, updated, and improved website content• Consulted customers and partners regarding the company service• Managed bookings from start to finish, ensured customer satisfaction • Developed new ideas regarding better working process.

    • Boston Technologies Inc

      Jun 2014 - Sept 2014
      Marketing Intern

      • Developed the Marketing Plan• Created a detailed guideline on Google AdWords campaign • Supported the Financial Services Division of the company• Developed web content, translated Russian and English marketing content.

    • InnoVox Marketing

      Mar 2015 - Jun 2015
      Marketing Intern

      • Composed educational material on PPC advertising model for Google AdWords’ users• Provided unique examples and sources of information for a comprehensive guidance• Proof read and edit all referenced written materials.

    • Regan Communications

      Sept 2015 - Dec 2015
      Public Relations Intern

      • Maintained client clip archives and generated coverage reports• Attended client meetings• Built and updated media lists and databases• Assisted with media relations, including researching and transcribing interviews• Assisted with following-up with members of local media to track and ensure client placement

    • Lovepop Cards

      Sept 2015 - Jul 2016

      • Developed wholesale marketing material, catalogs, sample kits, and merchandising fixture • Created new merchandising display concepts, tested them locally, analyzed and reported findings• Created targeted email and social campaigns and brand development strategies• Developed company strategy around marketing/selling the product by assessing quality of leads, messaging, and targeting audience• Managed, followed up on, and tracked sales leads and accounts from marketing programs, website, and trade shows.• Addressed opportunities for organic growth by development and analysis of Lovepop customer database, sales reports, and customer feedback• In collaboration with marketing director and project lead, developed and managed closed loop lead process for custom projects including fulfillment, sales engagement, database management, reporting and analysis.• Supported the outside sales partner team in four states• Developed individual business plans for international accounts• Ran successful transition of all responsibilities to the new employee in 3 weeks before resignation Show less

      • Account Manager

        Dec 2015 - Jul 2016
      • Sales Associate

        Sept 2015 - Dec 2015
  • Licenses & Certifications

    • Advanced English Course

      Moscow State Institute of International Relations
      Sept 2012
    • Oratory Speech Course

      Orator.ru
      Mar 2012
    • Digital Photography

      Photo Academy Moscow
      Dec 2010
    • Advanced English Course

      British Study Centres
      Aug 2012
    • Advanced English Course

      International House Newcastle
      Aug 2011