Acalya Iyigun

Acalya Iyigun

Business Development Specialist

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location of Acalya IyigunKadıköy, Istanbul, Türkiye

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  • Timeline

  • About me

    Head of Integrated Sales at A.P. Moller - Maersk

  • Education

    • Toros College - Mersin

      1990 - 1997
    • Bilkent University

      1997 - 2001
      Bachelor’s Degree Faculty Of Economics, Administrative & Social Sciences, BS International Relations
  • Experience

    • Gulermak Heavy Industries Construction & Contracting Co. Inc.

      Sept 2001 - Jul 2002
      Business Development Specialist

      Responsible for searching potential tenders the company can bid for, identifying if company is qualified for the tender, gathering price offers for preparation to the tender and providing suggestions to the management on the commercial side of the process.

    • Safmarine

      Aug 2002 - Aug 2007
      Sales Executive

      Responsible for sales execution for Key Client, Direct Client and Global/Local Forwarder Client segments in Turkey, conducting the Safmarine way of approach to the business and the clients as "People Making the Difference" ensuring "can do" approach, being accessible and quick in response. Role required active sales and marketing of the brand that was very much open for growth hense responsibility included ambitious market share targets, mainly to Africa corridors which was achieved proven by results within the 5 years of experience in the position. Show less

    • Maersk Line

      Sept 2007 - Mar 2014

      • Geographical scope of responsibility covers Turkey, Ukraine, Romania, Georgia, Bulgaria, Egypt, Lebanon, Syria, Libya, Israel in MED to/from entire Middle East and Indian Subcontinent (India, Sri Lanka, Pakistan & Bangladesh).• Responsible for both Maersk Line and Safmarine Container Lines Brands.• Product Manager for ME3 service running with 7 vessels weekly. • Responsible for establishing & conducting the short and long term commercial strategy, budgeting, pricing, setting targets and guidelines in close contact with stakeholders in the countries of responsibility. • Responsible for P&L of ME3 service. Day to day management of commercial and operational tasks, pricing & allocation. • Business Development; new product & service development, market identification & market share. Client Management & Customer facing activities. Organize Trade Strategy Meetings.• People management (Impact without authority) & coaching. Show less • Geographical scope of responsibility covers entire Mediterranean to/from entire Middle East and Indian Subcontinent (India, Sri Lanka, Pakistan & Bangladesh).• Responsible for both Maersk Line and Safmarine Container Lines Brands• Responsible for daily pricing of 3 weekly services roundtrip (including ME3) as well as steering those vessels considering the yields/space commitment & commercial importance of the cargo.• Market and Competition analysis, identify areas of improvement.• Increase/preserve market shares.• Budget process and system updates.• Setting pricing guidelines for Eastbound.• Assisting the Route GM on designing the deployments & strategy for the services and the trade of responsibility.• People management (Impact without authority) & coaching. Show less • Geographical scope of responsibility covers Turkey, Ukraine, Romania, Georgia to/from entire Middle East and Indian Subcontinent (India, Sri Lanka, Pakistan & Bangladesh).• Responsible for both Maersk Line and Safmarine Container Lines Brands in terms of Trade and Marketing activities• Drive the role of being strategic focal of Headquarter for the trade.• Communicate and adopt Trade Strategy set by HQ to the Cluster and enhance execution by creating business plans for a sustainable growth.• Provide guidance to Cluster sales on the cluster strategy based on local market intelligence and opportunities.• Manage Middle East service by recommending product changes to HQ based on local market intelligence and opportunities.• Roll out pricing strategy and give direction to sales based on trade strategy and local marketing intelligence.• Responsible for the cluster annual budget of the trade, setting and delivering the target both on unit (ffe), revenue and contribution yield.• Organize workshops, seminars and customer visits in conjunction with cluster sales areas. Show less

      • General Manager, Trade Manager for East Mediterranean – Middle East & Indian Subcontinent Market

        Sept 2012 - Mar 2014
      • Manager, Trade Analyst for Mediterranean – Middle East & Indian Subcontinent Market

        Jan 2011 - Aug 2012
      • Manager, Trade & Marketing Manager for Turkey & Black Sea Region – Middle East & Indian Subcontinent

        Jul 2008 - Dec 2010
      • Senior Sales Executive

        Sept 2007 - Jun 2008
    • Seago Line

      Oct 2017 - Apr 2018
      Turkey South & West Region Sales Manager

      * Sales Manager for South & West Regions of Turkey including the hinterlands, located in Mersin.* Managing a team of 5 - 3 in Mersin & 2 in İzmir. Reporting directly to Head of Sgl Black Sea Region located in Istanbul.* Responsible for budgeting, cascading the given budget to team members, setting sales strategies in the area of scope considering the seasonality, utilizing the services calling to the area of scope hitting or exceeding the given targets.* Arranging joint customer visits with each team member. Monitoring the Sales call targets & updates both in quality and quantity and coaching the team by giving feedback on weekly 1 to 1 meetings.* Providing feedback on market rate developments to local trade manager and communication of long term/tender rate deals with trade management team in Copenhagen. Show less

    • MSC Mediterranean Shipping Company

      Sept 2019 - Oct 2024
      Export Manager / Gebze Region

      * Leading as Export Manager for Gebze Region and its hinterland, based in Istanbul (Asia side).* Leading Leaders role. Managing a team of 43 employees consisting of Sales, Line Management, Customer Service, Customer Service Operations and Reservation Services divisions; with 6 direct reports of Assistant Managers and Team Leaders. Reporting to Regional Manager.

    • A.P. Moller - Maersk

      Nov 2024 - now
      Head of Integrated Sales
  • Licenses & Certifications

    • Smart Worker – 7 Habits

      Maersk Line
      Jan 2010
    • Green Belt in Lean & Six Sigma

      PMI 2009
      Jan 2009
    • MILE Programme (Maersk Int. Liner and Operations Edu)

      Maersk Line
      Jan 2002
    • Personal Image in Professional Life

      Ernst & Young
      Jan 2002
    • Foreign Trade and Customs Regulations

      ARC EĞİTİM DANIŞMANLIK
      Jan 2005
    • European Computer Driving Licence

      DANSK IT
      Jan 2003