Lea Lapcevic

Lea Lapcevic

Junior order and data management agent

Followers of Lea Lapcevic322 followers
location of Lea LapcevicCroatia

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  • Timeline

  • About me

    Marketing Specialist

  • Education

    • Otvoreno učilište Algebra

      2015 - 2015
      Internet marketing

      Introduction to Internet Marketing and Communication creativity.Marketing plan and website production.Social networks and online public relations.Google AdWords in Internet promotion.Google Analytics and optimization of Internet campaigns.

    • Business School Filaks

      2012 - 2012
      Internet Marketing

      Introduction to theory and politics of Marketing.Integrated marketing communication on Internet.Management and Leading.Communication and presentation skills.Product/service on Internet.Market research.Consumer behavior.

    • Otvoreno učilište Algebra

      2011 - 2011
      ECDL Specialist

      Microsoft Windows 7, Microsoft Office 2007, Internet.

    • Centar za strane jezike - Vodnikova

      2002 - 2006
      B1 Italian language
    • University of Zagreb / Sveučilište u Zagrebu

      2002 - 2010
      Master's Degree Sociology, Croatian Culture

      Sociological Theories, Scientific Work, Social Research Methods, Statistics for Social Research, Croatian Legal and Political Institutions, Croatian Culture, Literature, Grammar and History etc.

  • Experience

    • VIPnet d.o.o.

      Nov 2011 - May 2012
      Junior order and data management agent

      Processing user requests through Vipnet CRM system.Communicating with sales department.Receiving, distributing and archiving user requests in written form.

    • Veseli kutak d.o.o.

      May 2012 - Nov 2015
      Project assistant

      Creating content for Kid's Jungle website and newsletter.Managing all newsletter related activities - collecting emails, creating and sending newsletters.Assisting in development of custom CRM (Customer Relationship Management) system for Kid's Jungle visitors.Assisting in development of Jungle Club - Kid's Jungle loyalty program.Creating, producing and distributing marketing materials – giveaways, leaflets, posters etc.Organizing, coordinating and supervising various events for children in Kid's Jungle playrooms and in the mall.Assisting Kid's Jungle Project Manager in managing playrooms and employees.Archiving documents, invoices, photos, marketing materials etc. Show less

    • CC Real d.o.o.

      Dec 2015 - May 2018

      Managing production and assisting in content creation for new corporate CC Real websiteManaging design, production and launch of new City Center one website, mini lifestyle portal City Mix&Match and newsletter (MailChimp)Managing implementation of City Center one web shop in coordination with supplier, legal department and accountingCreating content for City Center one social channels - newsletter, Facebook and Instagram and analyzing performanceMaintaining the website quality (identifying bugs and suggesting new features)Media buying in coordination with agency (GDN and Facebook ads)Assisting Marketing Director and Marketing Managers in various projectsCommunicating with partners (store and marketing managers), various agencies (social media, creative, development), suppliersWriting marketing reports Show less Creating content for all City Center one online channels (websites, newsletter, mobile app, Facebook, Instagram) and analyzing performanceMaintaining the quality and updating website content on daily basis through CMSManaging all newsletter related activities - collecting emails, creating and sending newslettersManaging City Center one Facebook and Instagram profiles in cooperation with social media agencyAssisting in development of City Center one mobile app – design, production and launch of two prize games, communicating with users, testing new features, upgradesOrganizing, coordinating and supervising marketing events and promotional activities in City Center one Zagreb WestCreating, producing and distributing marketing materials – giveaways, leaflets, floor plans, posters etc.Media buying (radio, news portals)Assisting Marketing Manager in various projectsCommunicating with partners (store and marketing managers), various agencies (social media, events, creative, development), suppliersWriting monthly marketing reports Show less

      • Marketing Assistant

        Jul 2017 - May 2018
      • Marketing Assistant - City Center one Zagreb West

        Dec 2015 - Jul 2017
    • Domino efekt d.o.o.

      Jun 2018 - Apr 2019
      Marketing Specialist

      Selling banner advertising and different online solutions across Domino efekt network (websites for young target: teen385.com, mojfaks.com, idesh.net, tulumarka.com)Setting up campaigns through Google Ads systemEnsuring campaigns are set and executed with accuracy and meeting the goals clients set forthCreating campaign and special projects proposals for existing and new clientsCreating and sending campaign reports to clientCoordinating social media campaignsAnalyzing performance through Google Analytics and Gemius Audience tools Show less

    • FOREO

      May 2019 - Nov 2019
      Content Project Manager

      Organizing and overseeing all aspects of FOREO.com and FOREO App projects, related with content (creating new and updating existing product pages and landing pages, global and local promotions and campaigns, localization etc.).Setting deadlines, assigning responsibilities and monitoring progress of projects.Working with project managers in engineering division, marketing communications, global brand management, product management in order to coordinate activities indirectly, making sure assets/functionalities are coming in as intended, on time.Working with different markets on localized promotions and campaigns.Initiating or assisting the team (brand managers, PR, marketing specialists) to execute FOREO.com projects and campaigns on schedule.Central contact person for 50-100 people in organisation who have suggestions, requests, questions related with FOREO.com. Show less

    • Convergent Media Group

      Nov 2019 - Feb 2020
      Account Executive
    • Stillmark Zagreb d.o.o.

      Feb 2020 - now
      • Ecommerce Specialist

        Oct 2022 - now
      • Marketing Associate

        Feb 2020 - Sept 2022
  • Licenses & Certifications

    • ECDL Certificate

      Algebra
      Jul 2011