Maria Archer

Maria Archer

Account Director

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location of Maria ArcherIreland

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  • Timeline

  • About me

    Restaurant Owner at Dede at the Customs House

  • Education

    • Rathdown School Glenageary

      1976 - 1982
      Leaving Certificate
    • Middlesex University

      2014 - 2014
      Diploma Executive Coaching
    • University College Cork

      2016 - 2018
      Master of Science - MS Digital Business
    • Maynooth University

      2016 - 2016
      Diploma Design Thinking Masterclass
  • Experience

    • Saatchi & Saatchi

      Apr 1990 - Dec 1995
      Account Director
    • Havas Creative Network

      Feb 1995 - Jul 2000
      Group Account Director

      Account management,new business development, strategy, project management, new product launches, team management and client relationship build.

    • MCap

      Jul 2000 - Oct 2015
      Partner - Principal Consultant

      Partner and Principal ConsultantAs part multiple assignments I have held numerous senior advisory and leadership roles leading multidisciplinary global teams. With expert skills in innovation, marketing, sales and strategy my leadership responsibilities have ranged from analysis of current business to create a new strategy and design to the implementation of major global transformation change programmes.Functional skills include strategic planning, positioning, brand extension, corporate development, business development, marketing, market expansion, innovation,management augmentation, interim management, IPO's, trade sales, M&A. Special projects and corporate finance consultant.Multiple industries including smart cities, smart construction, agriculture, FMCG, TV/media, lottery, gaming retail, e-commerce, big data, manufacturing, logistics and transport.Specialties: design/business innovation, digital transformation, new product product creation process/management, strategic partnerships, building/inspiring great teams, emerging technologies and business models. Show less

    • Ericsson

      Jan 2015 - Jan 2018
      Principal Consultant - Strategy and Innovation - Digital Business

      Strategic initiatives and innovation – Digital Business• Consulting on digital business transformation to drive growth through customer experience, operational efficiency and risk mitigation.• User centered design through UX analysis to define scope and drivers for strategy and culture, employee engagement, consumer and customer engagement, process digitization and innovation• Enabling technologies, platforms and user cases, e.g., IoT, blockchain, AI, VR and analytics• Specific industries - transport, smart cities, utilities, aviation, agriculture, FMCG, logistics, advertising, TV/media, healthcare, construction and manufacturing• Product and portfolio including market and customer analysis, business case, competitive analysis, partner building, channel building, e-commerce for GTM, customer loyalty and identification of business opportunities. Show less

    • Independent Consultant

      Feb 2018 - now
      Business Consultant - Specialising in helping businesses grow

      Digital Transformation|IoT (internet of things)|Management Augmentation|Digital Ecosystem Strategies|Strategic marketing|Strategic Consulting|Business Model Innovation| Digital Customer Experience|Customer journeys|Product and Solution Innovation|Project Management|Go-To-Market Strategies|Innovation|Corporate Development

    • Dede at the Customs House

      Jan 2019 - now
      Restaurant Owner

      2 star Michelin restaurant

  • Licenses & Certifications

    • Executive Coaching

      Middlesex University